CTO Coach, Headcount and SaaS Payments

GTM 137: The Biggest Business Turnaround You’ve Never Heard Of & The Growth Levers to Pull When Things Go Wrong

Sales Hacker

MARCH 11, 2025

We closed a very successful series C process and then our commercial scale, I think, eclipsed the technical scale of the business, right? Because if you’re on an email service provider and you’re a scaled business, it’s not like you’re going to churn this week and be migrated onto a new platform next week.

Scale

Scale Technical Advisors Sales Hiring Technical Review

GTM 125: From Flip-Flops to a $500M Exit as CRO, Secrets to Scaling with Martin Roth

Sales Hacker

DECEMBER 10, 2024

Highlights: (08:58) Building the first SaaS product and transitioning to recurring revenue. (14:58) 29:06) The importance of sales playbooks and codifying the sales process. (35:30) He’s an advisor. They just built the first SaaS product. 14:58) The evolution of Levelset’s sales motion and pricing strategy. (29:06)

Scale

Scale Sales Hiring Scaling CTO Coach

SaaS Brief

GTM 137: The Biggest Business Turnaround You’ve Never Heard Of & The Growth Levers to Pull When Things Go Wrong

GTM 125: From Flip-Flops to a $500M Exit as CRO, Secrets to Scaling with Martin Roth

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