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Why 2019 Is The Year Of Growth Engineering In SaaS

Hull

The explosion of SaaS tools (and with it, data silos) together creates a need for a cross-functional, operations role to support go-to-market teams. These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. But first, we need to set some context (albeit from the perspective of B2B SaaS).

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Simple Frameworks For Success (Full Video + Success)

OnStartups

Is your title CTO? Dharmesh: Yes, CTO. The strategy behind it, I think, is strong in terms of it gets HubSpot into a thing which is where I think the future of SaaS companies is going to be heading. And I've worked in the service industry before, I know that those kinds of things matter. So this is Dharmesh. It's great.

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Simple Frameworks For Success (Full Video + Success)

OnStartups

Is your title CTO? Dharmesh: Yes, CTO. The strategy behind it, I think, is strong in terms of it gets HubSpot into a thing which is where I think the future of SaaS companies is going to be heading. And I've worked in the service industry before, I know that those kinds of things matter. So this is Dharmesh. It's great.

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GTM 125: From Flip-Flops to a $500M Exit as CRO, Secrets to Scaling with Martin Roth

Sales Hacker

Highlights: (08:58) Building the first SaaS product and transitioning to recurring revenue. (14:58) 29:06) The importance of sales playbooks and codifying the sales process. (35:30) Plus, an analysis of the top 75 trending sales AI tools. He’s an advisor. They just built the first SaaS product.

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