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What does it mean to be a CTO for a startup? Should a startup CTO spend their time programming? The role of a CTO varies as the company matures. Here’s a graphic from Socal CTO that illustrates the roles as they change over time: In its earliest days, a startup’s top need is often to produce a product.
Co-founder and CTO Karim Atiyah came to SaaStr Annual to share how they got this rocketship … off the ground. Market Selection: Tackle Problems with High Barriers to Entry The financial services industry presents massive barriers to entry most successful banks are centenarians, with some like Ax being over 160 years old.
I felt part of your core job as CEO was to assemble a management team, not complain about how you couldn’t get it all done. Or couldn’t stand your CTO. I still believe a CEO should “do it all” in terms of building a decent management team first before hiring a COO. Hiring a strong COO between Management Team 1.0
IME, rough order to make hires in: VPM: $0.2m He’d found several good First VP candidates, in particular, a strong first head of marketing and a strong first head of product. He’d found several good First VP candidates, in particular, a strong first head of marketing and a strong first head of product.
Dear SaaStr: What Makes a Bad CTO? While there is no legal definition for CTO or bright line between CTO and VPE, I’d suggest a start-up CTO really only has to do a few things — which are very hard: Assemble a small team (3–9) of very good engineers. That often were never anticipated and aren’t part of the job spec.
SaaStr 564: Top 10 Learnings Architecting a High Throughput Critical API with RevenueCat CTO Miguel Carranza. SaaStr 565: Classic Episode: The Importance of Company Values, a Great Hiring Process, and Ownership Culture with Gusto Co-Founder & CEO Josh Reeves. Product-Led Growth: Panacea or Boondoggle?
Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Be Careful Hiring “Dualies” — Folks That Are a VP of More Than One Thing. SaaStr 565: Classic Episode: The Importance of Company Values, a Great Hiring Process, and Ownership Culture with Gusto Co-Founder & CEO Josh Reeves.
AI empowers businesses to craft more impactful marketing campaigns by utilizing data analytics for content personalization and market trend forecasting, thereby significantly enhancing campaign relevance and effectiveness. This not only speeds up hiring but also lowers the costs associated with lengthy recruitment cycles.
Perhaps the single most important thing you can ever do in SaaS, at least after $1m in ARR or so, is hire the best VPs you can. We’ve talked a lot over the years about how not to hire a wrong VP of Sales — 70%+ of the first VPs of Sales don’t make it even 10 months. You need to hire up-and-comers. Get on jets?
Or churn will increase, NPS will stagnate and decline, and upsell and revenue retention will be a fraction of what it could be. 95% of the time, your super-smart hacker co-founder is not that person. She can be your CTO forever. That’s a different, and critical, job than CTO. Marketing is also an art and science.
Or churn will increase, NPS will stagnate and decline, and upsell and revenue retention will be a fraction of what it could be. 95% of the time, your super-smart hacker co-founder is not that person. She can be your CTO forever. That’s a different, and critical, job than CTO. Marketing is also an art and science.
He joined StubHub as CTO, but didn’t get nearly as much equity as the other CTO — because he “wasn’t committed enough.” Times will change. Markets will change. If your customers love your product now, hire reps. He learned paper millions can go to zero ??.
That they can get away without no one in the role, or a just a junior person in marketing, in product, in success, in biz dev, etc. Hire not just 1-2 reps, but 10. That it’s time to bring in someone that knows. But I’ve found many great SaaS founders take longer, too long, to decide to hire the other VPs.
Co-founder and CEO of Plato, Quong Hoang, the #1 mentoring platform for engineering leaders , helped moderate a discussion between CTO of Change.org, Elaine Zhou, and Head of Engineering at Notion, Michael Manapat, on this subject. How do they sufficiently value and compensate an engineer’s skills in such a competitive market?
We’ve discussed most before individually, but let me throw ’em together: It may well take 24 months to get to true product-market fit and Initial Traction. You really need a great CTO, not just a good business team. A mediocre tech team, a part-timeCTO, or even just a decent CTO just doesn’t get you there.
Miguel Carranza, CTO at RevenueCat, shares ten learnings from firsthand experience in architecting an API & SDK that is currently on 5,000+ apps and has seen 3x growth Year-over-Year. . But the reality is that when you’re trying to find product-market fit, that probably shouldn’t be your concern.” What makes a great API?
A VP of Sales and Success A VP of Sales and Marketing A VP of Sales and Anything Else. Internet marketers when I didn’t know how to internet market. Anyhow the one thing I learned, beyond getting help screening and hiring for these positions from domain experts, is to look for Flags. I’ve had to recruit Ph.Ds.
Founded by Sanjit Biswas, former CEO at Meraki and John Bicket former CTO at Meraki[link] Samsara builds software to manage physical operations: truck fleets, mining, food & beverage, oil & gas. Samsara has adopted a few interesting go-to market techniques. But these contracts produce compelling economics.
They hire a VP of Sales who doesn’t want to sell or learn the product. You also don’t want to hire a VP of Sales who won’t carry a bag. If you joined a startup at $2M and wanted to get to $6M with reps doing $400k, that VP of Sales would need to hire ten reps. That’s a field marketer, and you need someone who can do demand gen.
The first 2 scaled reps you hire that hit plan (some may churn before then) get special training. They get CTO training. And so we see reps 3-10, or reps-from-#3-until-The-VP-of-Sales-is-Hired … fail. Simplify to a 1 page contract. And the others perform so poorly vs. the 2 that are doing well? So what can you do?
Dan Robinson, current Advisor and former CTO at Heap , shares five essential learnings from nearly a decade of building a SaaS business. What Your Job Is (And What It Isn’t) Your Job is to Make the Company Win A CTO may imagine their primary job is to provide technical expertise, lead engineers, and help build the product.
You’ll need to hire aggressively to get to the next level and continue that rapid growth. But what roles should you hire for, and what will your org chart look like at each stage? Positions Needed: Enterprise AEs, Mid-Market & SMB AEs, SDRs, Sales Ops, Sales Engineer. Head of Marketing. CTO (40 Employees).
Speakers share their playbooks on everything from achieving product-market fit to optimizing CAC:LTV ratios and scaling go-to-market strategies. SaaStr Annual attracts thousands of high-quality SaaS professionals across functions like engineering, product, marketing, sales, and customer success.
Still, if you’re a business leader and your developers haven’t asked you these questions, look for a FractionalCTO to help navigate the critical early stage of development. How will you be taking this to market? Often this ties to marketing support. How can we leverage AI to get our product to market faster?
Kevin Scott, CTO of Microsoft, framed the opportunity in AI this way : work on problems that used to be impossible, but are now really hard. Nearly 10 years ago, I wrote a post about the minimum viable average contract value to justify a sales team. Imagine a product offerd at a $10k contract value sold by an AE.
But what they don’t have is a good enough founding team: Sometimes, if the prospective founder isn’t super technical, then the CTO/VPE isn’t really great. They’ve got a rent-a-CTO. Or sometimes they are great, but the team members are just not great enough for their new C-level roles (CEO, CTO, CMO, CSO, CBO, C?O).
They need to act fast and take first-mover advantage to compete in the dynamic market. Hiring a reliable team is an all-encompassing issue where startups dive in head-first but fail to optimize it for success. . Hiring an expert produces 1000x better results than someone with interests elsewhere. . “A Final thoughts.
Use overages to renegotiate contracts, not charge per event. Folks come out differently here, but while Amplitude charges per volume, in part, it doesn’t make a material amount from overages. 245 employees in Sales & Marketing — vs. 101 in Engineering / R&D. CEO Spencer Skates owns 8.5%, CTO Curtis Liu 8.0%.
No one spends enough time recruiting as it is, after $1m ARR or so. You can do the drip marketing campaigns if you have to. These are all full-time jobs by $1m ARR. Fixing it yourself becomes the biggest time sink and excuse for not hiring there is. That’s not good enough, especially in competitive markets.
The role of a Fractional Chief Technology Officer (CTO) is to provide technical expertise and leadership to a company on a part-time or temporary basis. This can be a useful option for startups or small businesses that may not have the resources to hire a full-timeCTO or may not need one on a permanent basis.
Startups come in all shapes and sizes on various stages of a timeline, yet it’s not surprising how many have the same questions and concerns about how to scale from x to y to z, the right time to hire and fire, and how to keep a team motivated during hard times. Q: Where Should SDRs Report — Marketing or Sales?
They’ll revolt when you make a senior or mid-level hire that as a group, they simply cannot suffer one day longer. But I forced us to hire him, over my CTO’s strong objection and my VPE’s grudging acknowledgment we had no choice. A senior marketing manager that offended everyone culturally.
And importantly, you need to spend more time with your existing customers (vs. But even if you’ve hired the world’s best VP of Sales … you can’t opt out of sales entirely. You still need to spend 15-20% of your time in sales. You still have to figure out the strategic market position.
Almost all of them had an amazing CTO or CPO, and hired a simply epic VP or two. The best CEOs see white space in the market that either others don’t see, or more often, sort of see, but this is too small. Some wicked smart, some merely very smart. Some direct, some warm and friendly. Not just great, but epic.
The first type is the kind of management team hired by second+ time founders. And if you are, you are going to naturally start off hiring up-and-comers to your first leadership team. That CTO that doesn’t quite have the traditional background. That CTO that doesn’t quite have the traditional background.
It is a prerequisite to hire folks with a high IQ to success in software. You probably need a wicked smart CTO, some incredible engineers, maybe an insanely smart head of product or marketing, etc. Q: Is it a prerequisite to have a high IQ in order to succeed as a tech entrepreneur?
Brendon introduces his playbook to hiring the first VP of Sales from his experiences as VP of Sales at LinkedIn, EchoSign, Talkdesk and more. Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years. Roughly 90%.
Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: What All First-Time CEOs Should Know About Fundraising. If You Leave the Low End of the Market … You Probably Can’t Go Back. SaaStr 559: Secrets to Building Your Marketing Engine To Drive Scale with Airtable CMO Archana Agrawal.
How do you build a best-in-class go-to-market model to get to 100mn ARR and beyond? Marketing, design, and product teams work to optimize one end of the funnel at the cost of the other. If you have product market fit, don’t wait to implement outbound. The next hiring focus should be growth marketing. 20 million?
Answers from the CEOs of Twilio, Veeva, Amplitude, HubSpot, Gainsight and More What Your First 100 Hires Will Look Like Top Podcasts This Week: 1. SaaStr 667: The 2023 Mid-Year State of the Markets: Why Efficient Growth is Key with SaaStr CEO & Founder Jason Lemkin 3.
For part one of this Ask Me Anything session, Jason covers everything you need to know about hiring your first VP of Sales, what he really thinks about AI, what the future of lead generation in 2024 looks like, and much more. Q: Should Product Marketing Work for Product or Marketing? Let’s jump right into the questions.
Which role should you hire for first? For starters, your first hire should be someone who can complement your skills, someone who is strong in areas where you’re weak, but it goes much deeper than that. I am guessing it’s probably the hardest problem to solve, hiring a job, let alone at this level. And for good reason.
“Doubling Down” is a new series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. Jason Warner , who was CTO of GitHub before and during my time as COO there (and a former partner at Redpoint!) What’s your pulse check on the venture markets right now, today?
The phase from $2m to $12m ARR … once I had a great VPS, VP Product, VP Marketing, and VP Customer Success … that phase … and man it was hard … and I worked 24×7 … but my “Quality of Life” was so very, very. Second, hire the best management team you can as early as you can.
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