SaaStr

JANUARY 14, 2020

Should I sell a $20,000 engagement for a one week training course in a classroom or should I try to sell individual subscriptions to individuals around the world for only $100 a month, which was our initial starting price point, and we knew we had to burn the boats. Our salesforce didn’t know which one to sell.

B2B 173

B2B B2C Scale New CTO 173

SaaStr

APRIL 4, 2019

Megan Leuders: And when you were talking to CEOs and CTOs today, what do you believe is the biggest technology challenge that they are facing as a SaaS company? What is their biggest challenge and what should they be focused on, whether they’re a CEO or a CTO, what would you say they should be focused on today?

Cloud 173

Cloud Scale Trends Machine Learning 173

Sales Hacker

AUGUST 18, 2020

He even managed to help pivot the company from a programmatic transactional revenue model to a subscription model over the course of, not just the last three months during COVID, but over the course of the last few years. Sales enablement is easy. Sam Jacobs: Is it a subscription service? So it could be on that side.

Subscription 117

Subscription Payment Features Scale Underperforming Technical Team 117

Hull

JANUARY 22, 2019

These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. Their job is to enable go-to-market teams through "joining the dots" between tools, teams & data, optimizing the business rules that drive growth. It is operations => rules-based growth.

SaaS Payments 77

SaaS Payments Engineering Technical Advisors Payment Solutions 77