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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot. But of course, it wasn’t always quite that big!

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How World-Class Product Teams Are Winning in the AI Era by Carlos Gonzalez de Villaumbrosia

User Pilot

“How World-Class Product Teams Are Winning in the AI Era” is one of the talks at this year’s Product Drive Summit. Delivered by Carlos Gonzalez de Villaumbrosia, it tackles the challenges and opportunities AI-revolution poses for product teams. AI enables product teams to achieve more with fewer resources. Want to learn more?

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Before hiring, assess your current needs and hire as your company grows. They also manage finances and supervise one or more engineering teams. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers.

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Taking a $4B Company from Consumer to B2B with Pluralsight (Video + Transcript)

SaaStr

My co founders and I were software developers, so we knew how to write the code, to build the website, to build the learning platform, to build the video distribution model. This won’t be that bad. We were also teachers, we taught in the classroom, so we knew how to teach the first courses. That doesn’t sound too hard.”

B2B 173
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Drata’s CEO Adam Markowitz on creating a culture of cyber security

Intercom, Inc.

After working on NASA’s Space Shuttle Main Engine, he went on to develop Portfolium, a social networking platform that allows students and graduates to showcase skills beyond the traditional resume to potential employers. But before universities would do business with them, they needed assurance on their security posture.

Scale 211
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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

Chart Mogul

Customer development interviews. Customer development interviews, on the other hand, give marketers a clue about what their customers really want or need. Intuit regularly conducts customer development interviews to test design changes and new features. Relevance and added value are key to developing our customer base.

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The Road Now Taken: 4 SaaS Start-ups And Their Quest For Independent Growth

Outseta

Venture capital is not inherently bad or the manifestation of greed and commitments to impossible-to-deliver growth. The company had for a few years prior followed a growth-first path, hiring aggressively and prioritizing projects designed to make an immediate impact on their growth rate. in debt to buy out their investors.