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SaaS FP&A – Are You Up to the Challenge?

OPEXEngine

From speaking with a variety of CFOs and VPs of Finance recently, here’s what we are hearing they are looking for in their FP&A hiring, outside of traditional Finance, math, accounting and reporting skills. When he came out, the first thing he asked me was, how do you define a Sales Qualified Lead (SQL)? Finance skill sets.

Finance 40
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Product-Led Growth (PLG) For Startups

Mucker Capital

Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. Today, a lot of the PLG SaaS tools require sales motion upfront because nobody understands those tools. Those types of tools actually require work in the initial days of the sales motion.

Startup 52
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SaaStr Podcast #403 with Loom VP of Sales Sam Taylor

SaaStr

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 252
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PR for Startups : Interview with PR Expert Julija Jegorova

Teamgate

Also, you are known to the media, meaning the public interest in the story is more obvious and placing a story takes less time. Moreover, big brands have a fantastic infrastructure in place and you are working in-sync with other teams (marketing, production, sales), meaning that your campaigns are always amplified.