Baremetrics

NOVEMBER 2, 2021

Customer lifetime value (CLV) is one of the main metrics SaaS companies track to monitor their profitability and growth. CLV is simply the average amount of revenue you can expect to generate from a single customer before they churn. How do you calculate customer lifetime value?

Customer Lifetime Value 98

Customer Lifetime Value Payment Services Payments SaaS Payments 98

How To Buy Saas

DECEMBER 20, 2024

2024 is coming to a close, and it has been a terrific year for SaaS businesses as the industry has witnessed quite a favorable growth. For SaaS companies, accounting becomes one of the most crucial processes to understand their financial and overall business health, and then make informed decisions about future steps.

Payment Services 52

Payment Services SaaS Payments Payment Solutions Payment Features 52

Stax

MARCH 16, 2025

That said, industry experts agree that your SaaS companys goal churn should be below 2%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. TL;DR The average software industry churn rate is 14%, but SaaS companies should aim for under 2%.

Payment Solutions 88

Payment Solutions Software Review Churn SaaS Payments 88

Chaotic Flow

OCTOBER 8, 2013

SaaS product management professionals should always remember that there are four P’s in marketing , one being product. This is a particularly costly mistake in SaaS and is the root cause of many a SaaS Don’t. The Boundless SaaS Product. What are the boundaries of your SaaS product?

SaaS Payments 200

SaaS Payments Payment Methods Payments Scale 200

Stax

JUNE 18, 2024

Subscription models offer companies large and small the opportunity to build predictable revenue and high customer lifetime value. But managing subscriptions effectively and freeing up time and resources for expansion is no picnic.

Payment Features 88

Payment Features Payment Solutions Payment Services Payments 88

Baremetrics

AUGUST 18, 2021

Invoicing is a sales process where a seller issues a commercial document to a buyer requesting payment. This document shows all products and services rendered, the payment owed, and the contact details of both the buyer and the seller. Invoicing can be done for both recurring and one-time payments.

Payment Features 83

Payment Features SaaS Payments Payment Methods Payments 83

User Pilot

NOVEMBER 14, 2024

In this article, you will explore why customer expansion matters for your SaaS growth, discover various customer expansion tactics, and learn how to embed them in successful expansion campaigns. What is a customer expansion strategy? How to calculate customer expansion revenue?

Strategy 105

Strategy Payment Solutions Payments Customer Lifetime Value 105

Baremetrics

SEPTEMBER 2, 2021

Most SaaS businesses adopt a subscription-based model supported by a recurring payment system. Setting up a recurring payment system can be complicated and requires the right tools to measure, manage, and review payments regularly. What is Recurring Billing? How Does Recurring Billing Work?

Payment Services 89

Payment Services Merchant Services Payment Features Payments 89

Stax

MARCH 18, 2025

The SaaS industry has seen explosive growth in the past decadeand this is expected to continue this year. Data cited by Statista shows that the software as service is expected to hit $299 billion by the end of 2025. Part of this can be attributed to the SaaS model’s unique aspect of relying primarily on future revenue.

Scale 117

Scale Payment Services Payments SaaS Payments 117

Neil Patel

MARCH 8, 2023

In the most basic terms, customer lifetime value measures how much a customer will spend over their entire “lifetime” with your company. Customer lifetime value goes beyond traditional marketing practices by providing insight into a customer’s long-term value to your business.

Customer Lifetime Value 76

Customer Lifetime Value Payment Methods Payments Payment Features 76

Subscription Flow

MAY 30, 2024

Did you know the subscription economy is touted to reach $1.5 As a business that provides software as a service, you will not only need to jump on this bandwagon, but more importantly, you will need the right set of subscription management tools to stay on it to keep reaping the profits of this booming industry.

Merchant Services 97

Merchant Services Payment Solutions Payment Services SaaS Payments 97

Baremetrics

OCTOBER 24, 2021

Stripe is indispensable for the average online business, providing the many different tools, reports, and customizations that power online payment processing, but it isn’t without limitations. For example, the Stripe analytics dashboard is lacking the needed depth for SaaS businesses that rely on recurring revenue.

Payment Services 97

Payment Services Payment Features Payment Methods Payments 97

FastSpring

OCTOBER 27, 2021

The end of the year is the perfect time to show appreciation for your existing customers in ways that build loyalty and boost sales. We asked five SaaS and software companies what they did for existing customers around the holidays. Repeat customers also get several charges waived for our services,” CEO Gary Tailor explained.

Customer Lifetime Value 78

Customer Lifetime Value Payment Solutions SaaS Payments Payment Services 78

SaaStr

APRIL 30, 2022

Average Revenue per Customer. Customer Lifetime Value (LTV). Customer Acquisition Cost (CAC). & So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. So the first question is what made SaaS so successful.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

Stax

APRIL 17, 2025

For SaaS companies looking to scale, upselling is one of the most effectiveand often underutilizedrevenue levers. Instead of pouring resources solely into acquiring new customers, smart SaaS businesses focus on increasing revenue from existing customers by guiding them to higher tiers, unlocking premium features, and expanding their usage.

Payments 88

Payments Merchant Services SaaS Payments Payment Services 88

Subscription Flow

MAY 22, 2024

First impressions are rarely the last impressions, but they can prove to be just that for your company if you do not strategize a high customer lifetime value (LTV) for SaaS businesses. Why is CLTV an important SaaS metric? Churn is expensive!)

Customer Lifetime Value 52

Customer Lifetime Value SaaS Payments Payment Services Technical Advisors 52

FastSpring

APRIL 11, 2019

We’ve seen explosive growth in the field of subscription and recurring billing with more and more software and SaaS companies discovering how impactful implementing a subscription model can be for their long-term growth plans. Subscribing to the idea of a subscription-based business model. .

SaaS Payments 99

SaaS Payments Payment Methods Payment Solutions Payments 99

Baremetrics

APRIL 6, 2021

ProfitWell is a cloud-based app that generates real-time financial and subscription metrics for data-driven SaaS enterprises. The recurring revenue growth platform provides users with valuable insights into subscription funnels and one-click analytics for Stripe. But ProfitWell does not benefit all SaaS companies.

SaaS Payments 93

SaaS Payments Payment Services Payments Payment Solutions 93

User Pilot

APRIL 24, 2024

SaaS renewals can be a breath-holding moment. It’s when a customer decides whether to continue paying for your product or not. If you want to ensure customers renew each time, continue reading ahead. In this article, we’ll share everything you need to know for increasing customer renewals.

SaaS Payments 104

SaaS Payments Retention Payment Services Payment Solutions 104

User Pilot

AUGUST 6, 2024

What is a SaaS marketing funnel, and how do you create one for your business? TL;DR A SaaS marketing funnel outlines the steps users take from their initial awareness of your product to becoming loyal users. Marketing funnels are designed to attract and educate potential customers. Book a demo to get started today!

SaaS Payments 103

SaaS Payments Metrics Scale Marketing 103

FastSpring

APRIL 26, 2022

Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). Interestingly, even though I paid for a year-long subscription, the company didn’t let me keep the last three weeks of access to its premium features. This action will immediately downgrade your subscription. Table of Contents.

Benchmarks 147

Benchmarks Churn Payments SaaS Payments 147

Baremetrics

SEPTEMBER 15, 2021

We are going to walk you through a couple of the most popular pricing models—perpetual license and annual license, along with its variant subscription model —as well as mention a couple of the other popular ways to monetize software. Payment ii. Using Baremetrics to monitor subscription revenue. Table of Contents.

Payment Features 95

Payment Features Payments Payment Solutions Subscription 95

SaaStr

MARCH 28, 2025

Your suppliers might actually be your customers 30% of Bill.com’s core revenue comes from suppliers making payment choices, completely reframing their TAM calculations. For SMB SaaS, aim for 6 quarters of LTV:CAC, not 4 Ren adjusted the traditional benchmark because SMB customers stay longer than typically measured.

SMB 130

SMB Payments Payment Services SaaS Payments 130

FastSpring

JULY 16, 2019

One of the best ways to reduce costs and decrease time-to-market is to use a SaaS-friendly billing system. Since SaaS-friendly billing, also known as recurring billing , is designed specifically for companies who sell online services with a subscription model, it offers many advantages over a typical payment system.

Payment Methods 97

Payment Methods Payments SaaS Payments Payment Services 97

FastSpring

JUNE 28, 2019

Today’s shoppers are shifting away from one-time purchases in favor of becoming long-term customers. As interest in subscription services continues to rise, maximizing customer lifetime value becomes even more important than ever before. Customers may choose to opt out of a subscription service.

Churn 100

Churn Payment Services SaaS Payments Payment Features 100

User Pilot

JANUARY 10, 2022

How important is customer success KPIs to your SaaS business? Customer success metrics help you analyze how effectively you help customers gain value from your SaaS product. When measuring customer success metrics, it’s never only about the results. What is customer success in SaaS?

Customer Success 105

Customer Success SaaS Payments Customer Lifetime Value SaaS 105

User Pilot

NOVEMBER 27, 2023

For SaaS products, achieving sustainable revenue growth is often a top-level goal, aligning with broader business objectives like market expansion , profitability, and shareholder value. Improve business valuation Your company’s valuation is tied closely to its revenue performance, especially because you’re a subscription business.

Payments 105

Payments Revenue Payment Features SaaS Payments 105

Baremetrics

OCTOBER 9, 2021

While Stripe is indispensable for the average online business, providing many different tools, reports, and customizations that power online payment processing , when it comes to finding the billing history for Stripe customers, things are needlessly complicated. Stripe is a fully integrated suite of payment products.

Payment Services 98

Payment Services SaaS Payments Payment Methods Payments 98

Baremetrics

JULY 22, 2021

PayPal is a popular choice for online payment processing. But for SaaS businesses, PayPal lacks the analytics and reporting features they need to support sustainable growth. PayPal analytics provide limited value for SaaS companies PayPal offers users the ability to conduct seamless online payments.

PayPal 98

PayPal Merchant Services Payments SaaS Payments 98

User Pilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

SaaS Payments 98

SaaS Payments Scale Payment Services Payment Solutions 98

Baremetrics

SEPTEMBER 28, 2021

Liabilities are settled through the transfer of funds, goods, or services to the party to which they’re owed. Unlike assets, which add value to a company, liabilities decrease value and equity. Sign up for the Baremetrics free trial and start seeing more into your subscription revenues now. Active customers 2.

SaaS Payments 97

SaaS Payments Payments SaaS Payment Features 97

User Pilot

NOVEMBER 30, 2023

Step 1: Define your conversion points There are several conversion points in SaaS, each action bringing users closer to being paid customers or loyal users of your premium plans. Rushing to perform CRO audits without proper planning or a good strategy can skew your data and make you jump to the wrong conclusions.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

FastSpring

NOVEMBER 22, 2022

Since 2020, growth in the SaaS market has increased dramatically and is expected to grow over 27% a year. Subscription model innovation: Customizable subscription models make it easier for SaaS companies to optimize their pricing and billing. From pricing to payments, billing, tax management, and more.”.

Merchant Services 78

Merchant Services Payments SaaS Payments Payment Solutions 78

Point Nine Land

JUNE 18, 2023

Everything you always wanted to know about cohort analysis (but were afraid to ask) Back in 2012, I wrote a blog post titled “Know your user cohorts” , which began like this: “One of the most important tools to better understand the usage of a web application — or a service, a game or a mobile app, it doesn’t matter — is a cohort analysis.

SaaS Payments 128

SaaS Payments Payment Services SaaS Payments 128

User Pilot

NOVEMBER 28, 2023

So, let’s start with the basics: TL;DR A Go-To-Market (GTM) strategy is an action plan that outlines the time, the place, the positioning, the audience, and the goal of a new product or service. There are 12 essential GTM metrics that every SaaS should know about: New user growth rate. Customer acquisition cost.

SaaS Payments 105

SaaS Payments Metrics Customer Lifetime Value Marketing 105

FastSpring

MAY 30, 2019

We’ve all heard how effective subscriptions can be for growing companies. Perhaps one of the biggest benefits of implementing a subscription model is that it allows software companies to avoid the unpredictability of one-time sales by guaranteeing a steady stream of revenue. What is Annual Recurring Revenue? 3600/3 = $1200 ARR.

Finance 87

Finance Payment Features Subscription Payments 87

User Pilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. What is SaaS account management?

SaaS Payments 103

SaaS Payments Management Customer Lifetime Value SaaS 103