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The Rise of Vertical SaaS: Achieving 110% NRR from SMBs with Mangomint’s CEO

SaaStr

Now, there’s payroll processing, payments online or in person, recurring billing, and so on — effectively expanding the market and TAM. When you add a product like payroll or payments, it’s not enough to just integrate it. Bolting payments or fintech onto SaaS isn’t going to work if it’s not effortless.

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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

To be effective, a startup’s pricing strategy must align with its marketing case studies, website messaging, PR releases and sales pitches. Second, annual contracts often include terms that require pre-payment up-front which rewards the startup with lots of cash to grow faster. First, revenue becomes much more predictable.

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Creating excellent customer experiences with the right e-commerce tech stack

Intercom, Inc.

With lockdowns preventing in-store experiences, shoppers have gravitated towards brands that can provide the best online experience possible. And, as society reopens, it is vital to maintain ease of movement between in-store and online channels – not just for your customers, but for your teams.

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Lessons from Gorgias: How to Close your First 1000 Customers Based Solely on Data (Video + Transcript)

SaaStr

Join CEO Romain Lapeyre as he walks you through how to close your first 1000 customers based solely on data. I’m Romain, I’m the founder of Gorgias, and so today we’re going to talk about how to get a thousand customers using data. So, we have this data about a target market. Hello everybody.

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3 Tips to Accelerate You to $100M ARR and Beyond with Payrix Director, Marketing Katie Wickham and Bob Butler, Payrix Chief Commercial Officer (Video)

SaaStr

Build your sales, marketing, customer success, and product development efforts around the needs of your ideal client.”. Brex identified start-ups and technology companies struggling to find credit as its ICP and built their sales, marketing, customer success, and product strategies around this.

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How to Create an Interactive Product Demo to Close Deals Faster

User Pilot

Product demos can be used at various stages in the customer journey, such as on your website to engage potential customers, in email campaigns to nurture leads, during sales calls to provide a “try before you buy” experience, and for customer onboarding to help new users get up to speed quickly.

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Thanks to BEE, ChurnZero, Laika, Quolum, and Stax for Sponsoring SaaStr Annual 2022!

SaaStr

ChurnZero is Customer Success software for growing SaaS and subscription businesses. Stax is an industry-leading payments technology provider that is revolutionizing the payments processing experience completely. Our platform is uniquely designed to integrate with CRM systems and tightly into an application or service.

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