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This is where customersuccess comes in. Drata VP of CustomerSuccess Management, Wen Yao, and VP of Customer Experience, Ashley Hyman, share how to scale customersuccess from 0 to 5,000 customers. They believe CS is a fundamental building block to the success of your organization.
The learning: When you solve a genuinely hard problem, you get three moats for free: Technical advantage through innovation Legal protection through patents Thought leadership in the space 2. Turn Your Customers Into Your Marketing Engine The second breakthrough was making customersuccess the core growth engine.
Other major SaaS events include: SaaStock (Europe-focused) Gartner Tech Growth & Innovation Conference Dreamforce (Salesforces massive event) Would you like recommendations based on your specific SaaS goals? Offers workshops, networking, and investor matchmaking for startups and enterprises.
Building a Culture of Customer Obsession Scaling beyond $100M ARR requires transforming employees from “mercenaries” to “missionaries” people who are genuinely passionate about solving customer problems. This helps ensure they’re creating real value, not just growing revenue.
Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo
Throughout this series, we have been discussing ways to innovate your feedback loops, and strategies for incorporating your customers into the heart of your product development systems. It is very common for your product operation team to feel overwhelmed with the amount of customer data that is available to them.
Customersuccess – every business wants to invest in it but only a few know what it actually entails or how to do it well. There are a lot of words that get thrown around with customersuccess: problems to be solved, implementation, product experts, expansion, strategic partners, technical advisors, proactive versus reactive.
What was once considered too small or too niche, vertical SaaS has recently emerged as a hotbed of innovation and profitability. Mangomint has worked hard to create an incentive structure that makes it attractive for sales reps to invest in customersuccess.
Building a team of rockstar product managers and leaders is hard, but even harder is to scale the team by hiring and growing senior talent in global locations while maintaining a culture of innovation, impact, and integrity. Why CustomerSuccess and Product Should be Best Friends. And how about our product teams?
Look for an innovative enterprise customer who: Is willing to be a development partner Has clear needs you can solve today Will give you access to testing environments Can help shape your roadmap The goal isn’t to build custom features – it’s to deeply understand enterprise requirements and bake them into your core product.
When you bring agile innovation to customersuccess , you empower your CS strategy with the latest technology. In this blog, we’ll look deeper at what an agile customersuccess strategy means and why you can benefit from using one. Then we’ll lay out seven steps to bring agile innovation to customersuccess.
As businesses are laser-focused on retaining and growing current clients, they’re turning to their customersuccess (CS) teams and leaders to make it happen. link] We’ve always been committed to elevating the role of CS within the customer journey and accelerating the path to scaled customersuccess.
With years of experience at managing customersuccess (CS), Jake Dipple knows how important it is to foster collaboration between businesses and their customers. In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Jake about his thoughts on: What CustomerSuccess is at a high level.
From startup to $500M CARR, Spencer Burke, SVP of Growth at Braze, shares how Braze scaled a growth and customersuccess team. This shifted from doing odd jobs to a deep focus on customersuccess and scaling teams around customersuccess. You don’t have to leave as the organization scales.
SaaStr Annual attracts thousands of high-quality SaaS professionals across functions like engineering, product, marketing, sales, and customersuccess. This provides an efficient way to evaluate potential additions to your tech stack, negotiate deals, and discover innovative solutions to operational challenges.
CS professionals have a choice: Embrace AI and harness its potential to drive innovation and growth, or remain hesitant and risk falling behind in a rapidly evolving landscape. This juncture is a serendipitous moment for AI to take a prominent role in how businesses drive growth and accelerate impact for customers.
Few people have more experience with this move than Linda Lin , Director of CustomerSuccess at the revenue intelligence platform Gong. Moving upmarket means larger customers and higher revenue, but it’s not without its challenges. For Linda, it all comes down to your approach to customersuccess.
This is a guest article by Swati Garg , founder and CEO, Melo Associates , and Lindsay Lynch , senior recruitment consultant, Melo Associates , a recruitment firm focused on customersuccess hiring for SaaS and tech companies nationwide. For example, “Enterprise CustomerSuccess Manager”.
Startups are innovation machines. Others want to innovate in every dimension and re-invent every discipline from pricing to marketing to support to customersuccess. Others want to innovate in every dimension and re-invent every discipline from pricing to marketing to support to customersuccess.
Our “overnight success” took a decade. When we founded Totango, the customersuccess category did not exist – we had to invent it. Our lean and mean team worked very closely with our customers, who supported our vision. In 2021, it’s clear that every business needs customersuccess technology.
This inefficiency stemmed from the high costs associated with maintaining sales development representatives (SDRs), customersuccess managers (CSMs), and account executives. Apollo’s sales-led approach was proving unsustainable, spending one dollar to acquire just eighty cents of revenue.
Product is the connective tissue of an organization, it’s what drives innovation and the business forward. Today, Steve Won, 1Password’s CPO, walks us through the key three principles for building a successful multi-product roadmap. Is it helping or hindering innovation and progress?
Straight from a SaaS CCO with Yellow.ai’s CCO with Shekar Murthy, Chief Customer Officer at Yellow.ai with Olivier Adam, Chief Growth Officer at ReferralCandy Successful Scaling Across Markets, Lessons in Marketing & Building GTM with IvyCap’s MP with Ashish Wadhwani, Co-founder and Managing Partner.
Customers care just as much about talking to the CEO if you have 5 employees as 5,000. Customers know they are taking a risk in picking a start-up to work with. They expect innovation and a personal touch back as quid-pro-quo for taking that risk. The customers love it. Now take it a step further, and show up in person.
A small number of innovators and early adopters might use a minimal feature set product. Recently, SaaS Office Hours at Redpoint had the privilege of chatting with Nick Mehta and Anthony Kennada about the way they created a category with customersuccess. I found a beautiful technology curve online and have replicated it above.
Why NRR is Probably The Wrong Core Metric for Your CustomerSuccess Team. SaaStr 549: From 0 to $500 Million ARR in 6 years: Learnings from Innovating in Underserved Markets with Samsara CPO Kiren Sekar. 9 Things Your New Head of Product Should Do in Their First 30 Days. When to Go Multi-Product in SaaS. Top Videos This Week: 1.
In today’s competitive SaaS landscape, CustomerSuccess has emerged as a vital strategic asset, driving revenue growth and long-term profitability. However, to fully unlock its potential, companies must go beyond qualitative insights and bring data into the decision-making process within CustomerSuccess ranks and investments.
They will keep innovating. And I also know that the best investment you can make today is in your existing customers. Make it a core asset for your sales and customersuccess team. Depending on who you are, and what you do, sales may or may not have slowed way down. Don’t make your dashboard a throw away.
Combined with intense competition and sign-up discounts, not to mention global inflation prompting many consumers to rethink their budgets, the customer retention stakes are high. . With the potential for churn dramatically increasing, customersuccess is a key priority. Leading the charge. Expert collaborators.
10 Rules for Defining Churn with SVP of CustomerSuccess & Retention at Solarwinds, Andrea Webb, and SVP of Commercial Strategy & Operations at ForgeRock, Tim Willey. Learnings from Innovating in Underserved Markets with Samsara CPO Kiren Sekar.
Driving innovation and creativity in business development. Reward and encourage customers for introductions or help with setting up prospect meetings. Several top B2B companies offer robust customer referral programs with surprise rewards. Engage customersuccess, sales engineering, or customer training.
Build your sales, marketing, customersuccess, and product development efforts around the needs of your ideal client.”. Brex identified start-ups and technology companies struggling to find credit as its ICP and built their sales, marketing, customersuccess, and product strategies around this.
Per the 2024 CustomerSuccess Leadership Study , 51% of CS teams are responsible for renewal revenue and 41% for expansion revenue. We are excited for this recognition as a Leader in the Gartner 2024 Magic Quadrant for CustomerSuccess Management Platforms report*. and/or its affiliates in the U.S. All rights reserved.
Are you being innovative in your product? Truly think about it because it could be the difference between a successful product and not. Product-led innovation focuses on creating the best product for your customers. A diagram showing how product-led growth works for product-led innovation.
SaaStr 529: Ten Things to Avoid Being Blindsided By In Your Pursuit Of CustomerSuccess Nick Mehta, CEO @ Gainsight. How To Innovate Faster with Community: Insights From GitLab CEO Sid Sijbrandij. SaaStr 528: Building a $5.6B company with a Product-led Flywheel with Abhinav Asthana, CEO @ Postman.
They’re creative, data-driven, customer-centric, innovative, and impactful. Theyquestion the status quo, and relentlessly pursue their customers’ success, using ChurnZero software to power their initiatives and achieve breakthrough results. Here’s who they are, and how they did it.
“Customersuccess is driving value to customers. Digital customersuccess is driving value more efficiently using a software or service that allows companies to grow and deliver value without using excessive resources” – Chris Dishman, SVP CustomerSuccess, Totango.
In providing a neutral ground for marketing, sales, and customersuccess, RevOps must also analyze contexts to convey insights quicker. Find Revenue Innovators on Apple Podcasts , Google Podcasts , and Spotify. Or just search for Revenue Innovators in your favorite podcast player!
7:00 AM (50 MINS) – Acquiring SMB 10,000 Customers Solely from Data with Gorgias’ CEO Romain Lapeyre. 7:30 AM (20 MINS) – CustomerSuccess Re-Invented: New KPIs and Tactics to Level Up with Verdane’s CustomerSuccess Expert Niclas Staberg. All times are in Pacific Time. 7:00-8:00 AM PT.
As a leader in customersuccess, who’s your friend in the C-suite? Is the customer journey mapping exercise a worthwhile effort? Who owns the customer community for your organization? 2023, Chris Dishman , Totango’s SVP of Global CustomerSuccess, hosted the lively Hot Takes! We hope so!
Equip every customer-facing person with the capabilities of how to do prospecting, proper discovery, and managing customersuccess. It’ll be a better experience for customers and the company. If there is no innovation and you’ve maxed out your existing TAM, you’ll start slowing down.
Learnings from Innovating in Underserved Markets with Samsara CPO Kiren Sekar. #20. How to Maintain +140% Customer Retention with Dooly CEO Kris Hartvigsen and Head of CustomerSuccess Ellie Hutton. How to Set and Hit Revenue Targets with Sam Blond, CRO at Brex. #22. appeared first on SaaStr.
During the Ask the Experts: Innovation Challenges with AI in CS discussion, the panelists shared several practical ways that companies can apply a startup mindset in their AI journeys: Identify a baseline before you start. That’s a lot of money and a lot of opportunity on the table if it’s not embraced with an agile learning approach.
Cecily Sackey, Senior CustomerSuccess Manager @ Capchase & Alex Pedraza, Head of New Business @ Capchase. The financial services industry – banking, lending, insurance – has long benefited from deep competitive moats that limited competition and stifled innovation. Emerging Insurance Disruptors: Are they Really SaaS?
Without this continual training and education, your company may find itself a victim to the enemy of innovation: inertia. But even after the development of dedicated support staff, repeated customer queries must feed back into the product itself. Prioritize customersuccess. How to achieve this for a product-led company.
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