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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

But throughout this turmoil, startups must adopt a process to craft a good pricing strategy, and re-evaluate prices periodically, at least once per year. The Three Core Pricing Strategies There are only three pricing strategies startups should pursue: Maximization, Penetration and Skimming.

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The Keys to Getting to $500M ARR In Just 7 Years with Attentive’s CEO

SaaStr

Here’s what it really took for Attentive to go from $0 to $500M ARR in just 7 years, sending over 32B text messages and generating $20B+ in revenue for their 8,000+ customers. Everyone knew mobile commerce was exploding (from 15% in 2014 to 75% in 2024), but reaching customers on mobile was broken.

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How to build your Embedded Payments strategy Part 3 | Ep 35

Payrix

A comprehensive Embedded Payments strategy isn’t complete without value added services. But, as a software platform, what value added services should you be considering? And when should you start thinking about these solutions and infusing them into your payment ecosystem and experience?

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Digital marketing for SaaS providers: How to promote Embedded Payments

Payrix

You’ve decided to offer Embedded Payments to your customers. Adding Embedded Payments gives you an exciting opportunity to grow your business and solve real pain points for your customers. However, to capture success you’ll need to promote your new payments offering with customers and prospects.

Payments 130
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How to Create a Successful Customer Expansion Strategy? (+Best Practices)

User Pilot

What if you could boost revenue without having to invest a small fortune in new customer acquisition? While it may sound too good to be true, the reality is that you can achieve this by implementing an effective customer expansion strategy. What is a customer expansion strategy?

Strategy 105
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3 Tips to Accelerate You to $100M ARR and Beyond with Payrix Director, Marketing Katie Wickham and Bob Butler, Payrix Chief Commercial Officer (Video)

SaaStr

Wherever you are in your revenue journey, adopting certain growth strategies can help you keep growing fast. Joined by Katie Wickham, Payrix’s Director of Marketing, Butler shares essential tips on accelerating your business to $100 million ARR and beyond. . Spotlighting the success of an ICP-focused strategy .

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Catch Up on the Top Sessions from SaaStr Money 2021!!

SaaStr

Cecily Sackey, Senior Customer Success Manager @ Capchase & Alex Pedraza, Head of New Business @ Capchase. Secrets to Aligning Marketing and Revenue Strategies with Marqeta’s CMO. Mahmoud Abdelkader, CEO @ Very Good Security & Christina Monets, Senior Director of Operations @ Very Good Security.

Payments 276