Here’s What Investors Look for in SaaS Businesses
Baremetrics
NOVEMBER 9, 2021
Develop a Full Marketing Strategy 2. SMB SaaS companies tend to have higher churn rates due to their lower demand and less sophisticated needs. Customers using smaller SaaS tools tend to be brand-agnostic, switching tools to see which fit them. If you’re using PayPal, we recommend switching to another service like Payoneer.
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