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Top 10 Unexpected Learnings from Scaling Wiz From $0 to The First $100M ARR with founding CRO Colin Jones and Sam Blond

SaaStr

His background includes extensive experience in the cybersecurity space, beginning at Big Fix where he “fell in love with security” and at Duo Security. Rather than seeing this as a liability, Wiz leveraged it as a strategic advantage — even in its sales team.

Scale 191
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PODCAST 51: Approach Sales with Gap Selling w/ Keenan

Sales Hacker

This week on the Sales Hacker podcast, we interview world famous sales expert, consultant, trainer, and thought leader Keenan. Why sales is contextual and how to leverage context in the right way. Why sales is contextual and how to leverage context in the right way. Subscribe to the Sales Hacker Podcast.

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How Natural Language Processing Affects Digital Marketing

Neil Patel

One great example is the cybersecurity company Tenable. It was facing two big problems with its sales process: Leads were taking too long to reach a sales development representative (SDR) SDRs faced a bottleneck in engaging with leads outside office hours, or at points in the day when they were busy or away from their desks.

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How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

Mucker Capital

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales. As a founder, ideally you want your sellers, marketers, and product leaders aligned in transforming product features into value-based messages to accelerate sales cycles and secure corporate deals.

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How Startups Can Win More Enterprise Deals Through Value Selling with Mike Genstil

Mucker Capital

In this Mucker Growth session, Mike Genstil with ValueCore delves into the concept of value selling and its application in enterprise sales. As a founder, ideally you want your sellers, marketers, and product leaders aligned in transforming product features into value-based messages to accelerate sales cycles and secure corporate deals.

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How and Why to Use Podcast Marketing? 7 SaaS Companies Advise

Natalia Luneva

I use my podcast, Beyond the Uniform to: (1) create relationships with a sales prospect. It is easier to schedule a podcast interview with my target customer than it is to schedule a sales meeting. Recruit CRM started its own podcast named Recruitment Entrepreneurs back in 2020. . Nassiri, Founder and CEO, Captivate.ai

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When Does Open Source Make Sense for a Business?

OpenView Labs

Other businesses, like LinkedIn and Netflix, have strong histories of being producers of open-source projects, which provides a strategic recruitment and retention tool for top-tier engineering talent. Related podcast episode: How MongoDB Scaled Their Open-Source Product with a Bottom-Up and Top-Down Sales Motion.