2020 SaaS C-Suite Evolving to Support Product and Customer Lifecycle Management
OPEXEngine
FEBRUARY 13, 2020
Metrics and analysis of customer and the product lifecycles is fundamental to growth decision-making in a SaaS company. The CPO integrates the functions which once might have been led by a Chief Operating Officer and Chief Financial Officer, with a stronger focus on performance-related reporting and data analysis.
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