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One is, lots of folks that have been through the startup cycle, you have this extrapolation from a single data point problem, which is, “OK, we have this story. The other thing that dropped our odds of success was the fact that we were focused on small business, on the SMB market, and everyone we talked to, literally everyone.
Polis Pilavas , VP of Engineering at ChartMogul SaaS will shift to real-time personalization, enhancing individual user experiences by learning from every interaction, in an attempt to boost retention, increase satisfaction, and drive growth. Companies will scale faster with flexible solutions replacing rigid legacy systems.
How does this differ between SMB and enterprise? Like a VP of engineering would go to some conference, and hear someone on stage talking about how they need to be spending all their time doing recruiting, etc, etc. This is why you see SMB focused sales organizations like Zenefits, or Yelp, or Yaxed, or what have you.
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