SaaStr

JANUARY 21, 2020

Justin Welsh, former SVP of Sales at PatientPop explains how he started in SaaS in 2009 as the second sales hire at Zocdoc. Justin used Sales Culture to grow a successful PatientPop team to 140 employees and 55 million in revenue. Justin Welsh | SVP Sales @ PatientPop. Want to see more content like this?

Sales Recruiting 332

Sales Recruiting Sales Hiring Scale Sales 332

SaaStr

SEPTEMBER 28, 2024

Kyle Norton CRO of Owner is kicking off a new podcast for Pavillion with revenue leaders, and we were lucky enough to be guest #001 here: It’s a great convo on many SaaStr themes — but from the perspective of a VP Sales / CRO. From Kyle’s summary: Here are eight takeaways from our conversation.

Technical Review 298

Technical Review Sales Hiring Sales Recruiting Revenue 298

SaaStr

FEBRUARY 11, 2021

In SaaS, #1 most common misfire, with a bullet, is the VP/head of sales. It goes something like “You’ve Got to Get Past the Carcass of Your First VP of Sales” or “It’s The Second VP of Sales When You Really Start Selling” or variants thereof. Because in SaaS start-ups, it seems like the majority of first VP Sales fail.

Sales Hiring 363

Sales Hiring Scale Sales Recruiting Sales 363

SaaStr

JANUARY 5, 2024

In the latest episode of CRO Confidential, host Sam Blond, partner at Founders Fund and former CRO at Brex, sits down with Ashley Kelly, VP of Global Sales Development at Rippling. For context – Ashley had previously helped Sam scale Brex’s outbound sales from $2M to over $300M in ARR as Senior Director of SDR.

Sales Hiring 311

Sales Hiring Sales Recruiting Scale Outbound Sales Team 311

SaaStr

JULY 20, 2024

Dedicated Slack Channel For Every Metric From the early days at Secureframe, they have had a dedicated Slack channel for every metric: every net new sale, every expansion, every churn, and every expense. Let’s use net dollar or net revenue retention as an example. By keeping very similar revenue goals in mind.

Sales Recruiting 299

Sales Recruiting Sales Hiring Scale Engineering 299

SaaStr

JANUARY 24, 2024

Solving High Volume, Low Conversion at Lattice Dini Mehta joined Lattice at $3M in revenue when it had just 10 people in seat for Go-To-Market and 7 salespeople. Suddenly, people’s calendars went from six calls to two calls a day, but because they added more time to focus on qualified accounts, activity and conversion increased.

Scale 273

Scale Sales Hiring Scaling Revenue 273

SaaStr

MARCH 7, 2021

I thought it would be worth drilling down deeper into each of them, and sharing the learnings and mistakes: 1/ Spending less time fixing things, more time recruiting senior folks to own them. No one spends enough time recruiting as it is, after $1m ARR or so. Yes, you can manage the sales team yourself. You can do this.

Part-Time VPE 293

Part-Time VPE Sales Recruiting Sales Hiring Scale 293

SaaStr

MAY 16, 2024

Today, the majority of revenue professionals likely work multiple side hustles. When March 2020 hit, you laughed when you heard stories of engineers working 4-6 hour jobs, but it became rampant on the revenue side of the industry. As a manager, you have to do things differently. They had no hiring expertise and little money.

Sales Recruiting 292

Sales Recruiting AI Search B2B Sales Hiring 292

SaaStr

JULY 10, 2022

She brings in even better reps, and the revenue per rep goes up. A great VP of Customer Success in just a quarter or so decreases churn and increases account revenue growth. Sales growth slowly declines as she struggles to bring in enough reps. More here: Should You Fire an OK-but-Not-Great VP of Sales?

Sales Recruiting 256

Sales Recruiting Sales Hiring Scale Churn 256

SaaStr

FEBRUARY 2, 2024

The backup of 2020 was great, 2021 comes in and somehow we have 600 unicorns and everyone can burn 500 million a year or have huge sales teams. ” There were no IPOs from December 2021 until Klaviyo a couple of months ago, but even Klaviyo still barely IPO’d at 800 million in revenue. It’s part of the job now.

Sales Recruiting 313

Sales Recruiting Trends Sales Hiring Software Review 313

SaaStr

AUGUST 8, 2023

In a fascinating workshop session, Miao shares his thoughts on how finance teams can contribute to company strategy and grow revenue. Accountants are responsible for ensuring the company has clean financial statements and data. Growth Strategy Identify and implement new growth opportunities and revenue streams.

Scale 239

Scale Finance Outsourcing Services Sales Recruiting 239

SaaStr

OCTOBER 3, 2022

When approaching a GTM exercise, one thing needs to be very clear: the company’s revenue strategy. This revenue strategy consists of three core questions: What is the market opportunity—the problem that needs to be solved? Sales Cycle. Post Sales. Hire talent strategically and be two steps ahead with sales capacity.

Scale 273

Scale Sales Hiring Sales Recruiting Scaling 273

Tom Tunguz

DECEMBER 16, 2020

2020 becomes the decade of data. The 2020s will be the era of data companies boosting massive markets. Database startups, data movement startups, data quality startups, data lineage startups, machine learning startups will be the zeitgeist of the decade as they shape the next wave of massive innovation.

Sales Recruiting 279

Sales Recruiting Blockchain Banking Machine Learning 279

Clouded Judgement

FEBRUARY 7, 2025

Signal can come from many places (sales team notes, customer support tickets, etc) IT Incident Management: Similar to the security alert example. Generally you need to aggregate data from a number of places to “group.” Revenue multiples are a shorthand valuation framework. The list goes on. Perfect for a LLM!

Systems Review 144

Systems Review Cloud AI Artificial Intelligence 144

Tom Tunguz

FEBRUARY 23, 2021

Recently, Redpoint Office Hours welcomed Allison Pickens to clarify the COO role and when startups should consider recruiting one. Chief of Staff - a founder recruits a CoS to combat an increasing workload of project work. The CoS doesn’t manage anyone. This archetype oversees all GTM including marketing, sales, and post-sales.

Sales Recruiting 212

Sales Recruiting Startup Sales Hiring Scale 212

Sales Hacker

NOVEMBER 8, 2024

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. Data-driven optimization Use data to measure success at every step. Nine lessons from going multi-product, drawing on examples from both Stripe and Watershed.

Scale 111

Scale Sales Recruiting Sales Hiring AI Search 111

SaaStr

MARCH 12, 2019

He provides an in-depth guide to driving revenue growth at your company and what to expect at each stage. Awesome revenue growth on the X axis, awesome revenue retention on the Y. Hundred percent revenue retention, 200% revenue growth. Thirty, 50% revenue growth. How fast you’re growing revenue.

Scale 265

Scale Sales Hiring Revenue VP of Engineering 265

SaaStr

DECEMBER 28, 2019

Enough with the excuses for not having hired your real VP of Sales, or that VP of Engineering, or whatever. Hire a real recruiter. Hire more sales reps in the areas where they are profitable. Figure out what you can do with data. Happy customers and second order revenue are your best secret weapon. Not in April.

Part-Time VPE 325

Part-Time VPE Sales Hiring Scale Sales Recruiting 325

SaaStr

MAY 14, 2023

Algolia went from zero to seven figures in revenue in 12 months, and the launch of their search as a service product, and grew pricing from $19 a month to $100,000, which sounds amazing. Daniel, you grew to 3 million in ARR before you hired a VP of Sales. You had all the reps and SDRs reporting to you, managed it all yourself.

Sales Hiring 274

Sales Hiring Sales Recruiting Scale Payment Methods 274

Tom Tunguz

OCTOBER 9, 2013

One number investors use to benchmark SaaS startups across sectors and industries is sales efficiency. There are a handful of variants of this metric, sometimes called the magic number, but ultimately they all aim to provide some sense of the incremental revenue returned by sales and marketing investment. The raw data is here.

Benchmarks 160

Benchmarks Sales Recruiting Startup Sales 160

SaaStr

NOVEMBER 12, 2022

Still, some VCs want to see at least one solid VP on the team, or at least, one solid manager you can scale under. Some VCs will pay up even for very little growth and revenue so long as the management team is strong. You need to fit into Big Data, into Machine Learning, AI, or B2D tools, or whatever. It just varies.

Scale 343

Scale Sales Recruiting Artificial Intelligence Machine Learning 343

SaaStr

JULY 12, 2024

Back then, remote first was a recruiting advantage. Those were the innocent days with no customers, revenue, or responsibilities. The way the co-founders looked at the stages in the early days of no funding and a community-focus were: Step 1 – No sales or customers, only building freely available open-source software.

Scale 291

Scale Scaling Sales Hiring Sales Recruiting 291

SaaStr

JUNE 4, 2019

If you take the time to listen, understand and act on what your customers are thinking and feeling, you’ll create an army of advocates and drive topline revenue growth for good measure. I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing.

Sales Recruiting 231

Sales Recruiting Scale Underperforming Technical Team Pricing 231

SaaStr

JULY 1, 2020

An open discussion with Sam Blond, CSO at Brex, and Kristen Habacht, VPS at Atlassian, about adjusting their sales process during Covid-19. Kristen Habacht runs EDR sales at Atlassian, which I got a check today, $40 billion-$50 billion company. She manages a huge global team. Four, people in the sale? Jason Lemkin: None.

Merchant Services 259

Merchant Services Scale Sales Recruiting Sales 259

Intercom, Inc.

MARCH 12, 2019

A little over a year ago, I got the opportunity to start a new team within our sales organization – a team of Relationship Managers dedicated to growing our current customers at scale. The opportunity emerged out of a shift in how we practice sales. For example, relationship managers who made more phone and video calls saw 4.8%

Sales Hiring 171

Sales Hiring Sales Recruiting Underperforming Technical Team Scale 171

SaaStr

FEBRUARY 27, 2023

Storyblok started with a leadership-first hiring plan and a recruitment strategy that involved the following: A test to know how candidates handle different tasks and their expertise level. Additionally, they had to figure out how they would sustain the revenue stream to retain the staff. With time, the bigger picture will unfold.

Scale 245

Scale Sales Hiring Sales Recruiting Scaling 245

Sales Hacker

JULY 25, 2022

Your revenue organization works in the same way. Here’s the thing about driving a car — and about running a sales org: Bumps in the road are inevitable. One of the best ways to ensure every part of your engine is running smoothly is to build sales performance dashboards for everyone on your team. Activity metrics.

Sales Recruiting 116

Sales Recruiting Engineering Revenue Sales Enablement 116

Sales Hacker

OCTOBER 18, 2024

Hello and welcome to The GTM Newslettr by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. By handling repetitive tasks and synthesizing vast amounts of data, AI allows people to focus on the human aspects of work. Link to GPT. Link to GPT.

Sales Recruiting 107

Sales Recruiting Software Review Scale AI 107

Tom Tunguz

APRIL 14, 2019

These startups use machine learning to disrupt an industry traditionally dominated by agencies: law, accounting, recruiting, translation, debt collection, marketing…the list is long. Increases in productivity don’t imply increases in revenue. I will publish a landscape soon on the area.

AI 203

AI Sales Recruiting Underperforming Technical Team Machine Learning 203

The Angel VC

JUNE 25, 2015

For most SaaS startups, the VP of Sales (along with the VP of Marketing) is one of the most crucial hires they need to make. Unless you have a no/low touch sales model and you're growing virally (a.k.a. hunting rabbits or deer ) or a field sales team (a.k.a. hunting rabbits or deer ) or a field sales team (a.k.a.

Sales Hiring 185

Sales Hiring Sales Recruiting Scale Headcount 185

SaaStr

FEBRUARY 18, 2020

Maria and Anthony present the CEO and CMO playbook of how the CEO and CMO can partner with other members of the team to grow sales and marketing. Maria : I mean, I’ve talked to over 60 recruiters. So I think that’s contributing to this importance of kind of investing in marketing and sales. Maria Pergolino | frmr.

Scale 290

Scale Sales Recruiting Sales Hiring Underperforming Technical Team 290

Sales Hacker

DECEMBER 30, 2020

B2B sales is always changing, but nothing could’ve quite prepared us for the wild ride that 2020 ended up being. While most of us have settled into the new normal and the challenges that come with it, sales leaders are looking ahead with uncertainty. Best Sales Statistics to Know in 2021. Short on time? What this means for you.

Sales Hiring 133

Sales Hiring Sales Recruiting Underperforming Technical Team Revenue 133

SaaStr

JANUARY 7, 2020

The first thing is, and this is a little crazy, but recruitment is incredibly overrated. How many people out here spend more than a third of your time recruiting? Tough Management Lesson #1. A lot of CEOs spend over half their time recruiting people. Tough Management Lesson #2. Okay, wow, that’s a lot.

Sales Recruiting 196

Sales Recruiting Sales Hiring Management Marketing 196

Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. That experience led to his bestselling book, The Sales Acceleration Formula. This has created large amounts of data for running teams. . A data-driven framework for scaling.

Scale 226

Scale Scaling Sales Recruiting Sales Hiring 226

SaaStr

AUGUST 25, 2019

The Playbook to Building a Thriving Sales Culture with Fmr. The Playbook to Building a Thriving Sales Culture with Fmr. PatientPop SVP of Sales Justin Welsh. The Playbook To Re-Igniting Growth with Predictable Revenue Co-Founder and CEO Aaron Ross. SPEAKING OF PLAYBOOK SESSIONS. . Anaplan CMO Maria Pergolino.

Scale 186

Scale Sales Recruiting Scaling Sales Hiring 186

SaaStr

NOVEMBER 12, 2019

I started a software company in college to make it easy to update websites called Content Management Software Now, and I had this idea for Pardot, I wanted to make it easy for marketers to run campaigns online and measure their results. We had 13 million of recurring revenue, 100% year over year growth. I sat down with Kyle at lunch.

Sales Recruiting 201

Sales Recruiting Scale Outsourcing Services Sales Hiring 201

Sales Hacker

MAY 6, 2021

What’s the difference between a VP of Sales and a Chief Revenue Officer (CRO)? The VP of Sales. Great VPs of sales have gravitas and tact, command the room and hold their end of the table regardless of who is on the other side. Singular focus on sales. And this is exactly why you hired them!

VP of Engineering 121

VP of Engineering Sales Hiring Sales Recruiting Sales 121