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Unearned Revenue: What it is and What it Means for Subscription Businesses

Stax

The concept of unearned revenue can easily trip up SaaS companies that offer subscription services and products on a recurring basis. Unlike when selling ordinary products, you cannot recognize the revenue earned from a subscription all at once. So, what differentiates ‘earned’ versus ‘unearned revenue’?

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SaaS Balance Sheet Examples

Baremetrics

In the case of a SaaS business, your most valuable assets are the contracts you have with your clients and the platform they use. Speaking of your users, it is important to understand how much revenue they are generating with the best possible estimates of your MRR and ARR. How are balance sheets unique for SaaS? Fixed assets 3.

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The top 5 subscription payment services: how to choose the best

ProfitWell

Scheduled payments, aka recurring billing. Scheduled payments have become a core form of revenue collection. Of course, recurring payments vary depending on the business. As the subscription universe continues to expand, you can expect to see even more subscription payment plans. What are subscription payments?

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The Mental Mapping from Annual to Monthly and Usage-Based SaaS Metrics

Kellblog

I might call this intentional MRR, much like signing up for a SaaS service on a month-to-month basis [2]. Why does the phrase “recurring revenue” appear exactly zero times in Snowflake’s 10-Q ? And what’s the impact on your other SaaS metrics? Hence, the revenue recurred.

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Are You Counting Payments as Renewals?

Kellblog

Enterprise SaaS has drifted to a model where many, if not most, companies do multi-year contracts on annual payment terms. Most enterprise SaaS products are high-consideration purchases. Most SaaS vendors will jump at the opportunity to lock in a longer subscription term. How did we get here?

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New ARR and CAC in Price-Ramped vs. Auto-Expanding Deals

Kellblog

In this post we’re going to look at the management accounting side of multi-year SaaS deals that grow in value over time. Say you sign a three-year deal with a customer that ramps in payment structure: year 1 costs $1M, year 2 costs $2M, and year 3 costs $3M. Equal Value: The Price-Ramped Deal. Price-Ramped).

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SaaS Revenue Recognition: Demystifying The Concept of “Earned” Money

Subscription Flow

The idea that a company generates revenue at the time it receives cash is far outdated. Even more so for the businesses in the Software-as-a-Service industry. Instead, the accrual accounting principle known as “revenue recognition” is now under the spotlight. Why does the cash-based accounting lag behind?