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Dear SaaStr: What Are Some Successful SaaS Leaders Without Sales Teams?

SaaStr

Many that are self-serve and SMB-focused can start off without a sales team … for a while. But almost none stay without a sales team … forever. Yes, Atlassian since well past its IPO had almost no direct sales team. But theres still a real sales team there.

Scale 279
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Eventually. Everyone Has a Sales Team

SaaStr

But to Go Big, almost everyone in SaaS at least eventually adds a sales team. But to scale it quickly added a very effective sales team : Yes, Atlassian for a long time had almost no “directsales team, well after the IPO. But there’s still a real sales team there.

Scale 342