Sales Hacker

JANUARY 13, 2021

It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas. One OEM contract can give thousands or tens of thousands of end-users access to the licensor’s software.

Payment Solutions 88

Payment Solutions Payments Software Review Enterprise 88

OPEXEngine

FEBRUARY 22, 2022

This reality influences their go-to-market (GTM) strategy, which relies on a lower overall sales and marketing budget and a higher mix of marketing to sales spending. Customer success is usually staffed by a mix of customer support, sales, and engineering folks contributing some portion of their time to the Cost of Revenue.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

SmartKarrot

NOVEMBER 22, 2022

The land-and-expand strategy starts when you land a small deal with an organization and use the contract to form a solid relationship with the organization by providing superior service. With a land and expand strategy, you can also build long-term relationships with customers by offering them personalized service tailored to their needs.

Engineering 10

Engineering Scale SaaS Payments Payment Solutions 10