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Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

There are many ways to classify SaaS companies, but differentiating companies based upon who their customers are presents the best approach for measuring performance and driving success for SaaS businesses. SMM SaaS Company Overview & Market Dynamics. SMM SaaS Company Overview & Market Dynamics. Enterprise.

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Land & Expand: Why Your Customers Should Be Your Next Growth Engine!

SmartKarrot

The land-and-expand strategy starts when you land a small deal with an organization and use the contract to form a solid relationship with the organization by providing superior service. Then, you continue to sell to the business across different projects and expand your services and profit margins over time.

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Six Lessons on How to Build a Platform that Fuels an Ecosystem with Plaid (Video + Transcript)

SaaStr

This is Zach from Plaid and I guess … well, it’s interesting because you’re not a SaaS company, we’re at Saastr … but we’ll talk about what it’s like to not be a SaaS company at SaaStr. Zach : SaaS-ish. Ari : SaaS-ish. That’s pre-Plaid.

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