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Ten Pearls Of Enterprise Software Startup Wisdom From My Friend Mark Tice

Kellblog

Mark’s a seasoned startup executive, he’s go-to-market oriented, and he has some large-company chops that he developed earlier in his career. Here’s an edited version of Mark’s top ten enterprise software startup mistakes list, along with a few comments prefaced by DK. You should leverage backdoor references.

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Six Lessons on How to Build a Platform that Fuels an Ecosystem with Plaid (Video + Transcript)

SaaStr

Companies that have access to more accurate financial data have the ability to develop seamless exchanges of information, providing consumers with improved ways to manage their finances. “Well, fintech might be bad in the margins for me, but I can actually profit from this so let’s embrace it.”

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From Freemium to Explosive Growth in a Crowded Market – 8 Years of Learnings with Zoom (Video + Transcript)

SaaStr

Flexible integration with any other software, hardware or business workflow applications. Mallun Yen : And, you’ve done that with a number of your executive team, and, in fact, most of your executive team are the ones that you hired early on in the day. What’s your weakness? FULL TRANSCRIPT BELOW.

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Channel Sales for SaaS: What It Is, When it Works, and How to Build Your Own

OpenView Labs

For the uninitiated, channel sales refers to the process of partnering with third parties to get your product into the end user’s hands. Part of the appeal of this approach is that it’s a very effective way to scale revenue without having to go through the expense and effort of scaling your direct sales team.