User Pilot
MARCH 7, 2024
Funnel reports are a popular analytics tool used to optimize customer journeys and user flows. Our guide explains how to build and analyze funnel reports for actionable insights. Let’s get to it! TL;DR Funnel reports are analytical tools for visualizing the stages of the customer journey and analyzing how users progress from one stage to another.
SaaStr
MARCH 7, 2024
So years ago on SaaStr, I wrote a post on how everyone in your company should do customer support once a month. I learned this from Intuit, brought it back to my startup, and forced everyone to do it. Even engineering, which at first strongly resisted. More on that here: Everyone in SaaS Needs to Do Customer Support. At Least Until You Have 50-100 Employees.
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Tom Tunguz
MARCH 7, 2024
For those of us who love logic, the paradoxical title of this post should catch your eye, just as it did mine. In Alchemy , the founder of a major brand agency describes the way many of the major consumer companies in the world created brands. We call it breaking out : a double entendre which means both growing faster than competitors but also in a different way than their competition.
SaaStr
MARCH 7, 2024
“Doubling Down” is a new series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. We had a great one last time with Harpinder Singh, Partner at Innovation Endeavors. Check that out here. This week we’re focusing on Peter Specht, Partner at Creandum! #1. What’s your most recent disclosed investment?
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
FastSpring
MARCH 7, 2024
Every year on March 8th, the world unites to celebrate International Women’s Day (IWD). It’s a day to acknowledge the incredible achievements of women, reflect on the challenges they still face, and recommit ourselves to building a future where equality truly reigns. At FastSpring, we know this day didn’t blossom overnight. It’s a culmination of decades of struggle, resilience, and unwavering determination.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
The Moz Blog
MARCH 7, 2024
Thank you to everyone who submitted pitches to speak at MozCon! After much deliberation, we settled on two community speakers that we’re confident are going to be a great addition to the MozCon Stage. Ready to meet them?
User Pilot
MARCH 7, 2024
Recently, I did a little experiment. I asked DALLE to ‘Give me an image of a tech CEO’. It gave me two photos of a smartly-dressed young, white man in a corporate office setting. Then I tried regenerating the image to see on which try it would give me a tech CEO of a different gender (or colour). After regenerating the image 18 times -and getting pretty much the same result every time – I gave up… According to AI, the ‘tech CEO’ is young, white, and male.
ChurnZero
MARCH 7, 2024
If you’re a customer success leader in 2024, you’ve probably spotted the signs of stress among your CSMs over the last 18 months. You might be feeling the pressure too, and wondering if you’re the only manager affected. The good news is that you’re almost certainly not alone, suggests stress management and productivity coach Ryan Johansen—and that the sooner you understand this and take action, the faster you’ll learn to help yourself and your team manage stress better.
Andreessen Horowitz
MARCH 7, 2024
Though many customers value paying only for what they consume in usage-based pricing, that flexibility also makes it very difficult to predict how much of your product they’ll use. Accurately predicting usage—and therefore cost—is a major sticking point for buyers of usage-based software. We’ve heard from plenty of leaders who opt to build instead of buy because it makes it significantly easier to forecast their costs.
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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.
User Pilot
MARCH 7, 2024
Analytics tools offer a competitive advantage for companies investing in prolonged product growth. However, not all companies can invest precious resources in an analytics tool. In reality, some companies are better served using free vs paid analytics platforms. Which camp would you belong in? In this article, we’ll present the advantages and disadvantages of paid analytics platforms versus their free version counterparts and the best tools for each category.
Nimble - Sales
MARCH 7, 2024
Do you ever find yourself overwhelmed with tasks as you juggle client calls and follow-ups? You’re not alone. Sales teams and customer service professionals everywhere struggle with the time-consuming task of manual call logging and scheduling. For this reason, we are so excited to introduce our Nimble + PhoneBurner Workflow Integration—a lifesaver for busy professionals […] The post Nimble + PhoneBurner: An Integration to Supercharge Your Communication appeared first on Nimble Blog
User Pilot
MARCH 7, 2024
How do you conduct user engagement analysis? What metrics you should track? How do you use the insights to improve user engagement? These are the main questions the article explores. We also look at a couple of analytics tools for analyzing user engagement. Let's dive right in! TL;DR User engagement is a measure of how active your users are inside the product and how good the product is at keeping them interested.
Chargebee
MARCH 7, 2024
Join us at Chargebee as we highlight the pivotal role of women in shaping a more inclusive, equitable, and vibrant future. Celebrate the achievements and continuous efforts towards gender equality, not only on International Women's Day but each day of the year. Dive into our journey of inspiring inclusion and discover the impactful stories of the women leading the way in subscriptions and revenue growth management.
Speaker: David Warren and Kevin O’Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Blulogix
MARCH 7, 2024
By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Conquering Metering Challenges As the subscription economy grows, B2B businesses are increasingly adopting usage-based, consumption, and SaaS metering models. These models offer the flexibility and fairness that modern customers demand, billing them based on their actual usage rather than a flat rate.
How To Buy Saas
MARCH 7, 2024
One of the main elements you should take into account whilst choosing the Software as a Service (SaaS) solution that makes the best selection for your business is cost which is the most critical statistic for you. The pricing model for software as a service (SaaS) might come in three different formats which are subscription-based, usage-based, or tiered pricing model systems.
Zuora
MARCH 7, 2024
With International Women’s Day coming up, our Z-Women ZRG (it’s what we call our ERGs—we ❤️ z’s.) is kicking off the year by creating intentional spaces for the members of Z-Women and inviting all others to engage and join too. From sharing unique gifts in a talent show and interactive barista experiences to conversations rooted […] The post ZEOs Investing in Women this International Women’s Day appeared first on Zuora.
Blulogix
MARCH 7, 2024
By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Why B2B Subscription Billing Is Complex In B2B commerce, the shift toward recurring and subscription billing models has been nothing short of transformational. This evolution has enabled businesses to foster closer relationships with their customers, predict revenue streams more accurately, and adapt swiftly to market demands.
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Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?
SmartKarrot
MARCH 7, 2024
In the ever-evolving landscape of customer success and key account management, the significance of relationship building remains paramount. As a seasoned Customer Success Manager (CSM), I have navigated through the intricacies of client interactions and gleaned insights that I believe are essential for success in this field. In this article, we’ll delve into the fundamental aspects of relationship building that are crucial for CSMs and Key Account Managers (KAMs), especially in the context
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