Mon.Sep 09, 2024

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The #1 Biggest Issue for SaaS Startups In The End

SaaStr

When I look across my investment portfolio for past 11 years , the #1 issue I think isn’t pricing, or TAM, or making a terrible mishire, or competition. Those all matter, but the best founders fight through them. No the #1 issue ends up being waiting too long to truly go multi-product. No matter what you do, if you are too slow here, growth stalls. I’m seeing all across my investments that are 5, 8, 10, 12+ years out.

Startup 238
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LinkedIn’s Video Feed is Here: Here’s How to Create + Share Video on the Platform

Buffer Resources

LinkedIn’s evolution from job search site to social media platform seems complete with the network’s roll-out of its own vertical short-form video feeds in various sections of the app and website.  Video itself is nothing new to LinkedIn — you’ve always been able to upload your own clips in various formats — but this focus for creators is.

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Dear SaaStr: How Can I Get The Attention of Software VCs?

SaaStr

Dear SaaStr: How Can I Get The Attention of Software VCs? # 1: Get Out There: Get in TechCrunch. Get on Hackernews. Get on stage at any B tier or A tier event. Get warm intros from any successful founders or seed investors you know. Rent a cheap booth at an event lots of VCs attend. Don’t blow the bank, but this does work. Go to industry parties where VCs are and introduce yourself without being a stalker.

Software 230
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8 Customer-Led Marketing Examples to Inspire Your Strategy

User Pilot

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? Then keep reading! You’ve probably had enough theories already, so this article cuts to the chase to show you examples from top brands that are killing it with this approach. For each example, we’ll explore why it works and lessons that can help improve your marketing strategy.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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SOC 2 vs NIST: Understanding the Key Differences

Scytale

When it comes to choosing a cybersecurity framework, two heavyweights often come up: SOC 2 and NIST. Both frameworks aim to boost your organization’s security game, but they cater to different needs. This guide will break down these two frameworks, explain their key components, and highlight the major differences to help you figure out which one is the best fit for your company.

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SOC 2 vs NIST: Understanding the Key Differences

Scytale

When it comes to choosing a cybersecurity framework, two heavyweights often come up: SOC 2 and NIST. Both frameworks aim to boost your organization’s security game, but they cater to different needs. This guide will break down these two frameworks, explain their key components, and highlight the major differences to help you figure out which one is the best fit for your company.

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How to Use Cohort Analysis to Improve SaaS Metrics

SaaS Metrics

Discover the power of cohort analysis to unlock hidden insights in your SaaS metrics and transform your user engagement strategies for better retention. The post How to Use Cohort Analysis to Improve SaaS Metrics first appeared on SaaS Metrics.

Metrics 52
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How to Set a SaaS Marketing Budget Which Will Support Your Growth

Cobloom

When building a marketing budget for your SaaS business, especially when your top priority is growth, you need a structured approach. The key is balancing between ambition and practicality—investing enough to fuel growth while ensuring a clear return on investment (ROI).