Mon.Sep 02, 2024

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Dear SaaStr: Should You Always Ask a Co-founder to Invest Their Own Money?

SaaStr

Dear SaaStr: Should You Always Ask a Co-founder to Invest Their Own Money? No. Especially if they haven’t really made any money yet, and you have more. In both my start-ups, I was the only founder to contribute cash. It didn’t matter. Yes, you need money one way or another to startup. But writing code, bringing in the first customers, raising seed funding, recruiting the team, and almost anything else is more important than money.

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Which Design Era Are We In?

Tom Tunguz

When the internet became popular in the 1990s, websites were static & adopted the design language of their creators : blue links & images. Then, we added interactivity with Javascript. In 2005, Gmail claimed the title of most sophisticated app. Soon there after, Google Maps enabled interactivity in the browser for 2D maps. Next, the first mobile apps were launched.

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The 7 Best Social Media Management Tools in 2024 (+ Their Alternatives)

Buffer Resources

On any given day, you're creating social media posts, repurposing existing content, staying on top of trends across platforms, reviewing your analytics for social media reporting, and so much more. Phew. Doing all of this manually can make you bone tired and burned out. Luckily, there are plenty of social media management tools to take some of the tasks off your to-do list.

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What is Customer-led Marketing & Growth? + Best Practices

User Pilot

Think of your favorite coffee shop. It’s not just the aroma of freshly brewed coffee that keeps you coming back—it’s the way the barista greets you with a smile, knows your usual order, and even suggests new blends based on your tastes. This personal touch turns each visit into an experience rather than a transaction. Now, imagine applying this level of understanding and customization to your marketing strategy.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How much does a landing page cost: landing page design prices in 2024

Unbounce

/ Landing pages How much does a landing page cost: landing page design prices in 2024 By Josh Gallant. Updated on September 2, 2024. 19 min read Landing pages are some of the most useful tools available to marketers everywhere. They’re a great way to get what you have to offer in front of your audience—and then get them to convert. “That’s all well and good,” we hear you saying (typing?

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8 Helpdesk Ticketing Systems for Small Business Compared

Groove HQ

Helpdesk ticketing software can provide your support team with needed features and help them perform at their best. Or it can overcomplicate their workflows and create confusion. There’s no one best helpdesk for everyone. For example, while they have a lot to offer, ‘enterprise’ solutions may not speak to the needs of your small business.

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Microsoft Clarity vs Hotjar: In-Depth Comparison + Better Alternative

User Pilot

Is Microsoft Clarity vs Hotjar a better choice for your product analytics needs? Both tools are quite popular and come with their unique sets of advantages and drawbacks. Ultimately, you should choose the one that better suits your specific business requirements and budget. In this guide, we’ll go into the specifics of each tool and give you side by side comparison, making it easier for you to pick one.

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Examples of using CRM for real estate agent

Nimble - Sales

Example 1: Enhancing Client Relationship Management and Lead Nurturing Background: Sarah, a real estate agent with a few years of experience in the industry, was facing challenges in managing her growing client base. She often struggled to keep track of The post Examples of using CRM for real estate agent appeared first on Nimble Blog.

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How to Set and Track SaaS Performance Goals

SaaS Metrics

Perfecting your SaaS performance goals requires precision and adaptability—discover the key strategies that can propel your business forward. The post How to Set and Track SaaS Performance Goals first appeared on SaaS Metrics.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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How AI Businesses Can Leverage Cancellation Insights to Define Product-Market Fit

Chargebee

Understanding why customers cancel their subscriptions is the key to refining product-market fit and achieving sustainable growth. For AI businesses, where innovation is rapid and competition fierce, knowing what drives customer decisions can make all the difference in the crucial early years of development.

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The Role of Machine Learning in SaaS Analytics

SaaS Metrics

With machine learning revolutionizing SaaS analytics, what challenges will you face in integration and how can overcoming them reshape your data strategy? The post The Role of Machine Learning in SaaS Analytics first appeared on SaaS Metrics.

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Who Needs ISO 27001 Certification?

Scytale

ISO 27001 is one probably the most widely recognized and respected information security standard in the world. But what does that have to do with your business? ‘Information security’ sounds like an abstract, complex technical issue; the kind of thing only data centers and secret government agencies have to worry about. And that may once have been true.