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So the past 24 months have been such an odd time in SaaS and Cloud. Some parts of it are on fire, fueled by unprecedented AI spend. Other parts, more connected to the end-consumer economy, are seeing strong growth, from Shopify to Toast to Canva. And the parts that sell “classic” B2B2B into tech are often struggling the most. Many have seen NRR plunge well below 100%, net new customer count slow to close to zero, and growth fall to the teens or lower.
Monetizing your desktop or mobile game effectively in the rapidly growing and changing video game industry can be very challenging, and choosing the right distribution channels is just one piece of the puzzle. But if you’ve decided to use merchant of record FastSpring to help you monetize your video game or mobile game directly to consumers (D2C), we’re here to make it as easy as possible.
Dear SaaStr: Is a Strong Social Media Presence Important as a CEO? Onestream is the latest SaaS IPO. Bootstrapped to $100m ARR. The CEO has never posted on LinkedIn. Not once. And he’s a 2x successful founder. Selling to CFOs and finance. On the other hand, if I were selling sales and marketing tools, I’d be all over social media, especially LinkedIn.
Is your company ready to target new markets? How can you gauge the viability of expanding your business reach? What product marketing strategies can you use to increase your chances of success? To answer this, let’s explore: What a market development strategy is. Common methods companies use to enter new markets. Real-life SaaS examples of successful market development attempts.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Is your inbox overflowing with customer inquiries? Do you spend countless hours each day sifting through emails, struggling to keep up with the demands of customer support? You’re not alone. Providing timely, personalized support is essential for happy customers and a thriving business. But it’s a constant uphill battle without the right strategies and tools. […] The post 4 Proven Methods for Building Great Customer Experiences appeared first on Groove Blog.
Unlock the secrets of essential SaaS metrics to boost growth and sustainability—discover the patterns that could transform your strategy today. The post Key SaaS Metrics for Growth and Sustainability first appeared on SaaS Metrics.
Unlock the secrets of essential SaaS metrics to boost growth and sustainability—discover the patterns that could transform your strategy today. The post Key SaaS Metrics for Growth and Sustainability first appeared on SaaS Metrics.
Imagine this: parents leave the hospital with their newborn, and instead of ongoing advice, the doctors simply say, “Good luck, little one! We’ve done all we can. There might be people who help you along the way, but we think you’re set now. Enjoy your life!” Of course, that’s not how it works. Yet, in the software world, many customers are treated like that baby.
In understanding churn rate, discover how this crucial SaaS metric can transform your customer engagement strategy—are you ready to unlock its potential? The post Understanding Churn Rate: A SaaS Metric Essential first appeared on SaaS Metrics.
A paywall is a virtual barrier which restricts a user’s access to digital content and services. It is set up by online platforms such as e-magazines, e-journals, online newspapers, lifestyle apps and others to streamline their services. Paywalls are meant to incite users into making a one-time purchase or buying a subscription plan in order to access premium content or features.
When it comes to social media platforms , Facebook is as crowded as they come. The social network currently has a staggering 3 billion active users — so almost a third of the world population has a Facebook account they use regularly. Crowded as it may be, it’s still a powerful social media marketing platform for businesses and creators — if you have the right social media strategy in place.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Think of the Digital Operational Resilience Act (DORA) as the EU’s way of making sure that financial institutions can stay strong, even when the digital world gets messy. With cyberattacks becoming smarter and more frequent, and everything from system glitches to natural disasters throwing wrenches in the works, DORA steps in to help organizations stay resilient when things go sideways.
Ever since Meta officially launched Threads, there has been a lot of speculation about which approach to content gets the best results. So, instead of just speculating, I decided to put some extra time and effort into posting to Threads consistently for a month. Now, what does it say about me (or Threads) that my top-performing posts from the last 30 days were: A “What’s in my bag?
Think of the Digital Operational Resilience Act (DORA) as the EU’s way of making sure that financial institutions can stay strong, even when the digital world gets messy. With cyberattacks becoming smarter and more frequent, and everything from system glitches to natural disasters throwing wrenches in the works, DORA steps in to help organizations stay resilient when things go sideways.
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