Sat.Aug 10, 2024

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Dear SaaStr: How You Deal With Long Sales Cycles, E.g. 7-8+ Months?

SaaStr

Dear SaaStr: How You Deal With Long Sales Cycles, E.g. 7-8+ Months? A few things: First, you have to get Zen. You cannot force 9 month sales cycles into 9 days. You can bring them in a bit — but not that much. You cannot force Fortune 500 companies to buy six and seven figure deals in the same way SMBs buy a $10/month product. In the first 2 years, this will create a lot of stress.

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What Types of Businesses Can Benefit From Saas?

SaaS Metrics

Potentially transformative for various sectors, discover which businesses can unlock their full potential with SaaS solutions and how they can benefit. The post What Types of Businesses Can Benefit From Saas? first appeared on SaaS Metrics.

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Dear VPs of Sales: Yes, It’s a Tough Job. But No One is Out to Get You.

SaaStr

Dear VP of Sales: No One is Out to Get You. I did a podcast with Kyle Norton CRO of Owner.com the other day, coming out soon, and it will be great. One of the themes is how many VPs of Sales and CROs think CEOs and Boards and VCs are essentially out to get them. That the goal is to fire them 7-8 months in when they miss an impossible plan. We see this all over LinkedIn, in fact.

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How to Ensure Your Web Hosting Is Secure

SaaS Metrics

Secure your web hosting by implementing essential measures, but what critical steps are you missing that could leave you vulnerable? The post How to Ensure Your Web Hosting Is Secure first appeared on SaaS Metrics.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.