SaaStr

SEPTEMBER 11, 2024

Dear SaaStr: In B2B Startups, How Useful is Cold Calling? Look, I hate getting those calls. Especially the really pushy, dumb ones from SDRs that barely know their own products. Do those work? I don’t know. However … cold calling, done by folks who have done it well before, always works a bit. Especially if you include “cold emailing” and “cold door knocking” into the definition of cold calling.

B2B 310

B2B Startup Outbound Sales Team Branding 310

Buffer Resources

SEPTEMBER 11, 2024

It’ll come as no surprise that many of the Buffer team are active on most social media platforms. We have several TikTokers, Instagrammers, YouTubers, Threaders, and more, many of whom use these networks to support their small businesses and side projects or grow their personal brands. Over the past year or so, though, LinkedIn has quickly become many Bufferoos’ social platform of choice.

Social Media 126

Social Media Entertainment Education Branding 126

SaaStr

SEPTEMBER 11, 2024

Lucid is the leading provider of visual collaboration software with over 70M users worldwide. Stephanie Couzin, the VP of GTM Strategy and Ops, and Roderick De Greef, the VP of Sales and GM EMEA, share Lucid’s transition from a PLG company to a PLG and Sales-Led company. As we know today, a strong product-led motion starts with a strong product. Lucid launched in 2010 (before PLG was a term), and their team had an intense focus on product early on, so much so that the COO at the time read throug

Scale 312

Scale Scaling Sales Hiring compliance 312

Predictable Revenue

SEPTEMBER 11, 2024

Finding your footing in a career isn’t always straightforward, especially if you’re feeling lost or struggling to connect with what you do. The post From Cancun Dreams to Sales Success appeared first on Predictable Revenue.

Sales 130

Sales Revenue Development 130

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

AI

SaaStr

SEPTEMBER 11, 2024

So there have only been 3 SaaS IPOs since 2021. Just 3. But all 3 are pretty good ones: Klaviyo, blowing past $1B in ARR; OneStream, growing 37% at $500m ARR; and Rubrik, growing a stunning 35% at $920,000,000 in ARR. (Note: Rubrik’s ARR and growth numbers remain a bit confusing as it transitions 100% to SaaS-based revenue). Woah. The demand for cybersecurity products that work remains unbowed!

Cybersecurity 310

Cybersecurity AI Cloud Scaling 310

SaaS Metrics

SEPTEMBER 11, 2024

Keeping tabs on data analytics can unlock SaaS performance secrets, but what strategies will truly drive your growth? The post The Role of Data Analytics in SaaS Performance Optimization first appeared on SaaS Metrics.

Data 52

Data SaaS Metrics Strategy 52

Audacix

SEPTEMBER 11, 2024

Table Of Contents Cheat Sheet for Application Security Best Practices Get It Now The Open Web Application Security Project ( OWASP) Top 10 is an essential resource for developers and security professionals, providing a comprehensive and broad consensus of the most common and critical security risks in web applications. What are OWASP attacks? These common vulnerabilities, listed in the Top 10 community survey, often go unnoticed, yet they can expose sensitive data, disrupt operations, and underm

Software Review 52

Software Review Underperforming Technical Team Systems Review Technical Review 52

SaaS Metrics

SEPTEMBER 11, 2024

Learn proven strategies to measure and reduce SaaS customer churn, and discover the hidden factors that can transform your retention rates. The post How to Measure and Reduce SaaS Customer Churn first appeared on SaaS Metrics.

Churn 52

Churn SaaS Retention Metrics 52

Panintelligence

SEPTEMBER 11, 2024

Key takeaways How Big Data enables insurers to create more precise risk profiles and personalized insurance products. The role of Big Data in enhancing claims processing and fraud detection in the insurance industry. The ethical considerations and challenges associated with the use of big data in insurance. Big Data is revolutionizing the insurance industry by enabling brokers to uncover hidden trends, make data-driven policy decisions, assess risks with pinpoint precision, and detect fraud with

Artificial Intelligence 52

Artificial Intelligence Data Travel Social Media 52

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

Payments

BetterCloud

SEPTEMBER 11, 2024

Whether there was a layoff, department rightsizing, or effects of the Great Resignation, IT has the chore of user offboarding. On top of the task, there is an urgent status for employees who have been let go — for whatever reason. TL:DR BetterCloud makes user offboarding an easy workflow, not a dreaded chore. What is the Great Resignation? We were all part of the workforce during the last four years.

Artificial Intelligence 102

Artificial Intelligence AI Payment Features Subscription 102