Fri.Apr 11, 2025

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How to optimize your customer onboarding strategy: a six-point checklist.

ChurnZero

Your customer onboarding strategy is the foundation of your future retention and expansion revenue. Every task, meeting, and communication serves the ultimate goal of getting that customer to realize value. You aim to identify whats important to the customer, set expectations, and measure success. The right onboarding strategy means more than just getting a customer using your product.

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How to Repurpose Your Content With AI — Whiteboard Friday

The Moz Blog

Have you ever found the idea of repurposing content overwhelming? Maybe you just dont know where to start when it comes to reaching new audiences with your existing content. In this episode of Whiteboard Friday, Caitlin walks us through how AI can help get you over that creative block and get started.

AI 97
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Role-Based Access in CRM: Benefits for Sales Teams

Teamgate

Explore how Role-Based Access Control enhances CRM security and efficiency, benefiting sales teams with streamlined workflows and clear responsibilities.

Sales 52
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Kalungi Is Now a HubSpot Diamond Partner

Kalungi

When we started Kalungi, we set out to build something different. A marketing team that takes full ownership of results. Not just another agency but a true partner that SaaS companies can trust to scale their marketing and drive real revenue growth.

Scaling 45
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Dear SaaStr: How Do I Become a Better SDR?

SaaStr

Dear SaaStr: How Do I Become a Better SDR? To become a better SDR, you need to focus on a few key areas that separate the great from the average: Master Your Product and Market : Too many SDRs fail because they dont understand how their product solves the prospects top problems. Very few do. You may be judged on meeting set in the short term, but you will in the end by becoming a true trusted advisor and product expert for the prospects you generate.

Scale 223

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Last Chance to Pitch Your AI Startup at SaaStr Annual 2025! 80+ Startups Already Slotted—Will You Be Next?

SaaStr

The countdown is on! SaaStr Annual 2025 is just around the corner, May 13-15 in SF Bay, and weve already locked in 80 incredible AI startups to pitch on the Mayfield AI Demo Stage. This is your LAST chance to apply for one of the final spots and showcase your AI innovation in front of 10,000+ SaaS founders, execs, and investors. Why Pitch at the AI Demo Stage?

Startup 167
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FastSpring Takes Center Stage at Live Service Gaming North America Summit 2025

FastSpring

FastSpring is proud to announce our sponsorship of the Live Service Gaming North America Summit, taking place April 29-30, 2025, at the Austin Marriott South. As North America’s only dedicated conference for live service gaming across PC, mobile, and console platforms, this event brings together industry leaders to explore cutting-edge strategies and best practices in the evolving gaming landscape.

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How to Create Mobile Carousels to Improve App User Engagement

User Pilot

Mobile apps dont leave much room for guesswork. Every screen, swipe, and tap has to earn its place, and carousels are no exception. When used well, they onboard users, highlight key features, and save space. Used poorly, theyre ignored or frustrating. So if youve ever thought, Is this the right place for a carousel? or Will users even swipe through this?

Mobile 66
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Can You Sell Your Startup Below the Last Round Price? Probably. It’s More Common Today.

SaaStr

So one thing that has changed partially in venture with the explosion of unicorns and VC investing, and also, watching many stall out. is a little more flexibility from VCs on selling. One example: Loom sold to Atlassian for a stunning $975 million!! But the last round price was at $1.53 Billion, led by Andreesen. Andreesen got their money back (1x), but that was it as far as I know, and they agreed to it and there were no issues.

Pricing 239
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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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How to do SEO right in 2025 (hint: most companies get it wrong)

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.

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Clouded Judgement 4.11.25 - The Bond Market

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now The Bond Market - Crisis Averted? April has been WILD. 8 trading days in, and we’ve had moves of +12%, -6%, -5% and -4% in the Nasdaq. The couple days that were in the +/- 1% range felt “normal” even though historically those would be somewhat large moves for an overall index.

Cloud 157