Buffer Resources
JUNE 19, 2024
Museums curate works of art. We marketers curate digital content. Though our link shares may not be artistic contributions, the idea of curation is at least the same at museums and online: We’re all seeking only the best material to pass along to our patrons, customers, fans, or followers. Finding and sharing exquisite content has never been more valuable.
Clouded Judgement
JUNE 19, 2024
Q1 earnings season for cloud businesses is now behind us. The 62 companies that I’ll discuss here (which is not an exhaustive list, but is still comprehensive) all reported quarterly earnings sometime between April 24th – June 10th. In this post, I’ll take a data-driven approach in evaluating the overall group’s performance, and highlight individual standouts along the way.
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SaaStr
JUNE 19, 2024
Dear SaaStr: Does a SaaS Startup CEO Need to Have Sales Skill? Yes, if you have customers that talk to humans. Possibly no, if you only have “users” and/or are a freemium + no-touch model. If you build Dropbox or Squarespace or even Shopify to some extent, maybe you don’t have to be great at sales. But if you build Snowflake or Datadog or Box, you have to get good at it.
Kellblog
JUNE 19, 2024
I was thrilled to get together with Janessa Lantz (former CMO at dbt Labs) to join her and Amrita Gurney’s podcast, Standout Startup Brands , to discuss a topic that most people don’t even want to talk to me about — branding ! Yes, I’m known as something of a brand curmudgeon , but I’m also very much a marketer and I do care a lot about branding — but approach it with pragmatism, caution, and healthy skepticism.
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
SaaStr
JUNE 19, 2024
$100M is the magic number all SaaS companies are trying to achieve. Bitly CEO Toby Gabriner and CPO Kelsey Stevenson share the three secret ingredients that helped them when scaling to $100M ARR and what they could have done differently. The three core areas to focus on are: Evolving your growth engine Building and solving for when to become a multi-product platform Investing in your people and team #1: Evolving Your Growth Engine Let’s start with some context for Bitly’s journey.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
SaaStr
JUNE 19, 2024
So 40% of our content at SaaStr Europa was on AI this year, and probably 33% of SaaStr Annual last year. But it’s time for a full-fledged SaaStr AI Summit this year inside of SaaStr Annual. You can join us just for AI Summit or all of Annual. Either way, we’ll do something no one else is really doing — answering the fundamental questions for AI in SaaS and B2B: What’s working, what isn’t — and what will be working What you can really monetize in AI, and what
User Pilot
JUNE 19, 2024
Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. This guide will introduce you to the best resources available for growth product managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge.
SaaStr
JUNE 19, 2024
Screenshot So the project management “plus” space is a broad one, and one with many leading players. So it gives us a chance to take a pulse check on many segments of SaaS. What can we learn, right now? Monday.com sells mainly to folks outside of tech — and because of that, it’s on fire. It’s up to an $11 Billion (!) market cap and almost $900m in ARR, growing 34% Atlassian has overlap with Asana, but a broader product portfolio.
Chargebee
JUNE 19, 2024
Ever wish your sales team could have superpowers? While capes and flying might be a stretch, subscription management can empower your team to close deals better, faster, and stronger than you ever imagined possible. Envision turning your sales process into a sleek, automated machine that even a superhero would envy. In this article, we’ll explore how Chargebee’s subscription and revenue growth management can revolutionize your sales team’s efficiency. 1.
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
User Pilot
JUNE 19, 2024
Interested in product marketing manager roles? You’re in the right place! In this guide, we’ll explore the ins and outs of product marketing manager roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources.
Panintelligence
JUNE 19, 2024
In today's rapidly evolving financial landscape , the integration of Artificial Intelligence (AI) has become a game-changer for the Fintech industry. AI is revolutionizing how financial institutions operate, making them more efficient, secure, and customer-centric. In this blog, we delve into the various ways AI is changing the Fintech sector, including the impact of Causal AI that's been included in the Gartner Hype Cycle for Emerging Technologies, highlighting AI's impact on fraud prevention,
User Pilot
JUNE 19, 2024
Interested in sales enablement manager roles? You’re in the right place! In this guide, we’ll explore the ins and outs of sales enablement manager roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources.
How To Buy Saas
JUNE 19, 2024
In today’s competitive business environment, digital marketing is an essential component of any successful business strategy. However, managing a digital marketing department efficiently can be challenging due to the fast-paced nature of the industry and the plethora of tools, platforms, and strategies available. Streamlining and optimizing your digital marketing department can lead to significant improvements in productivity, effectiveness, and return on investment (ROI).
Advertiser: ZoomInfo
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
User Pilot
JUNE 19, 2024
Interested in product strategist roles? You’re in the right place! In this guide, we’ll explore the ins and outs of product strategist roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources. Let’s dive in!
User Pilot
JUNE 19, 2024
Interested in marketing analyst roles? You’re in the right place! In this guide, we’ll explore the ins and outs of marketing analyst roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources. Let’s dive in!
User Pilot
JUNE 19, 2024
Interested in software product owner roles? You’re in the right place! In this guide, we’ll explore the ins and outs of software product owner roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources.
User Pilot
JUNE 19, 2024
Interested in product owner roles? You’re in the right place! In this guide, we’ll explore the ins and outs of product owner roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources. Let’s dive in!
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
User Pilot
JUNE 19, 2024
Interested in product launch manager roles? You’re in the right place! In this guide, we’ll explore the ins and outs of product launch manager roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources.
User Pilot
JUNE 19, 2024
Interested in product analyst roles? You’re in the right place! In this guide, we’ll explore the ins and outs of product analyst roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources. Let’s dive in!
User Pilot
JUNE 19, 2024
Interested in product manager roles? You’re in the right place! In this guide, we’ll explore the ins and outs of product manager roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources. Let’s dive in!
User Pilot
JUNE 19, 2024
Starting a career as a customer insights manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a customer insights manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Without further ado, let’s get into it!
Advertiser: ZoomInfo
Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.
User Pilot
JUNE 19, 2024
Interested in product specialist roles? You’re in the right place! In this guide, we’ll explore the ins and outs of product specialist roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources. Let’s dive in!
User Pilot
JUNE 19, 2024
Interested in customer onboarding specialist roles? You’re in the right place! In this guide, we’ll explore the ins and outs of customer onboarding specialist roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources.
User Pilot
JUNE 19, 2024
Interested in customer experience specialist roles? You’re in the right place! In this guide, we’ll explore the ins and outs of customer experience specialist roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources.
User Pilot
JUNE 19, 2024
Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. This guide will introduce you to the best resources available for product launch managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge.
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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.
User Pilot
JUNE 19, 2024
Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. This guide will introduce you to the best resources available for product managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge.
User Pilot
JUNE 19, 2024
Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. This guide will introduce you to the best resources available for software product owners, providing you with a curated selection of valuable materials to enhance your skills and knowledge.
User Pilot
JUNE 19, 2024
Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. This guide will introduce you to the best resources available for product strategists, providing you with a curated selection of valuable materials to enhance your skills and knowledge.
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