Thu.Nov 30, 2023

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Does It Seem Like Everyone in Tech is Unhappier? It’s Not Just You

SaaStr

So the Wall Street Journal and Bamboo HR put out a great eNPS survey of 1,600 companies, a large part of them in tech. They found: Comp is higher Work-life balance is better Benefits spending has gone up 20% More freedom And yet: Employees are the unhappiest they’d been at least since 2020, and probably longer 34% of employees now dread the start to the workday — up 11% from 2020 (!

Retention 234
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Why Startups Opt for SIP Servers They Never Touch

The Daily Egg

For many up-and-coming businesses, every decision, every resource, and every minute can count–especially with phone plans. As startups look to the latest, The post Why Startups Opt for SIP Servers They Never Touch appeared first on The Daily Egg.

Startup 280
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How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

A great product, while necessary, isn’t sufficient to build a market leader and eventually a public company. Companies that win a market are just as good at Go-to-Market as they are at building great products. General Partner Doug Pepper and General Partner and Head of Analytics at ICONIQ Growth, Christine Edmonds, share the art and science of scaling GTM at this year’s SaaStr Annual.

Scale 226
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Docsie Review

The Daily Egg

Where does all your company knowledge live? Process, procedures, policies, product information—all this stuff needs to exist somewhere, but juggling it all. The post Docsie Review appeared first on The Daily Egg.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Dear SaaStr: What Do VCs Do When They Leave Their Position?

SaaStr

Dear SaaStr: What Do VCs Do When They Leave Their Position? It depends on if they own the place. A true “Managing General Partner” usually doesn’t so much leave as wind down, step down, slowly retire, etc. Why not? Because VC funds typically last 13–14 years each, and often 20 years to full distribution. And a Managing General Partner will often be running 2–5 of these at the same time.

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42K+ Followers on LinkedIn: How I Built My Audience and How You Can Too

Buffer Resources

It was 2015, and I was in my first year of college when I learned about LinkedIn. Like any normal first-year, I rushed into the platform to create my account to enter the corporate world.  Four years passed, and my account was still sitting brand new with just my name and four or five connections.  Then, per my career objective to become a well-known writer at that time, I had to send my resume and a link to my LinkedIn profile for a gig at a very popular online magazine.

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The Complete Guide to Becoming an Authentic Thought Leader

The Moz Blog

Ready to become the thought leader you've always dreamed of? Use this comprehensive guide to create and execute your thought leadership strategy.

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Subscription alchemy: How to build lasting customer loyalty 

Chargebee

Customer loyalty is like gold dust in today’s volatile economic landscape. With inflation reaching decades-high levels, customers are adjusting their buying habits and have no qualms about switching to more cost-effective brands to get the deals and benefits that matter to them. Price isn’t the only deciding factor for consumers. What makes a brand’s relationship with customers really unique is the ongoing value exchange.

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4 Types of Mixpanel Reports to Explore [+ Better Alternative]

User Pilot

Mixpanel reports help you keep track of key metrics in your product analytics portfolio. That said, there are four different types of reports that you can generate with Mixpanel in just a few clicks. This guide will cover the different types of Mixpanel data! TL;DR Mixpanel lets you gather, analyze, and visualize data through different types of analytics reports.

Scale 88
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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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How Consumer Brands Can Boost Revenue with Membership Programs

Chargebee

In today’s digital marketplaces, consumers are spoiled for choice. With just a click, they can browse a plethora of options, making brand loyalty seem like a relic of the past. Yet, as brands battle for attention in this hyper-competitive landscape, the key to standing out lies not solely in attracting new customers but in nurturing existing ones. Enter the era of membership and loyalty programs — dynamic engines of retention and revenue.

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

User Pilot

How do product managers identify market gaps? This is the main focus of the article, so if you’re after the answer, we’ve got you covered! Let’s get into it! TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience.

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Subscription alchemy: How to build lasting customer loyalty 

Chargebee

Customer loyalty is like gold dust in today’s volatile economic landscape. With inflation reaching decades-high levels, customers are adjusting their buying habits and have no qualms about switching to more cost-effective brands to get the deals and benefits that matter to them. Price isn’t the only deciding factor for consumers. What makes a brand’s relationship with customers really unique is the ongoing value exchange.

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Step-by-Step Process for Performing a CRO Audit: 8 Steps

User Pilot

Looking to perform a CRO audit for your website and app? A detailed audit reveals the state of your platforms, showing your weak points and conversion drivers. Based on the insights you generate, you can create better experiences for website visitors and users, driving more engagement, conversion, and retention. This article provides a step-by-step guide.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Why Should IT Outsourcing Only Be Used in Limited Cases?

TurnKey Labs

Did you know that 66% of businesses in the US outsource at least one department1? IT outsourcing is a common practice that involves using service providers to deliver IT-reliant business processes, application services, and infrastructure solutions. Outsourcing can offer some benefits, like decreased labor costs, but is also come with many challenges and risks.

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UX Research Process: A Step-By-Step Framework

User Pilot

What is the UX research process? Why is it important? What are its stages? These are only some of the questions that the article tackles. It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. Let’s dive in! TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences.

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Mastering Monetization: Select the Ideal Billing System for Your SaaS Businesses That Target Enterprises

Subscription Flow

In the corporate sector or the business world, there can be two approaches to hunt customers. First, some companies target small businesses and startups. Small companies having limited business needs and requirements are easy to hunt and on board. So, companies that target other small companies have their own billing and payment plans and strategies.

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Will AI replace customer success managers? Here are sound arguments from both sides.

ChurnZero

Artificial intelligence (AI) has long sparked the human imagination, often in the form of science fiction. Movies about AI becoming sentient and moving to destroy its human makers are plentiful, and mostly follow a familiar storytelling format in which the humans fight back and win. Yet when OpenAI, the company behind ChatGPT, released its large language model (LLM) to the public, the tone changed.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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How Does SubscriptionFlow Help You Harness the Pay-Per-Use Pricing Model for Your Business?

Subscription Flow

The way businesses in the technology, media, and telecommunications sector provide their goods and services is changing dramatically. Customers are expecting more and more in a way that they can use offerings in a flexible, scalable, and secure way. This includes everything from media content to enterprise software solutions and technology infrastructure.

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Beyond Demographics: Subscriber Segmentation Done Right

Zuora

Subscription companies have seen unparalleled growth in recent years. Established brands enjoyed customer base expansion by nearly a third in 2021, and dozens of startups have carved out significant market space in years since. However, as companies begin rounding the corner into 2024, market saturation and economic uncertainty are pressing both new and veteran subscription […] The post Beyond Demographics: Subscriber Segmentation Done Right appeared first on Zuora.

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Building a Data Engineering Stack That Boosts Scalability

Chart Mogul

In 2021, ChartMogul experienced a transformative shift in data strategy when we introduced a dedicated data engineering team. Decision-makers still rely on ChartMogul charts and segments to analyze our subscription data, but as we started collecting a lot more different types of data from a lot more sources, we needed a sustainable data management plan … In 2021, ChartMogul experienced a transformative shift in data strategy when we introduced a dedicated data engineering team.

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Beyond Demographics: Subscriber Segmentation Done Right

Zuora

Subscription companies have seen unparalleled growth in recent years. Established brands enjoyed customer base expansion by nearly a third in […] The post Beyond Demographics: Subscriber Segmentation Done Right appeared first on Zuora.

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Buyer’s Guide: Finding The Best Payment Provider For Your Software

Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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7 Best Application Security Guidelines For Smart Software Teams

Audacix

Table Of Contents Web application security is not just a choice; it's a necessity. With cyber threats on the rise, it's essential to follow SaaS security guidelines along with security testing tools in your software development lifecycle. This will help you to protect your applications and sensitive data that is hosted on your software applications.

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Dodge the Pitfalls: How to Improve your Account Risk Management Playbook!

SmartKarrot

In a recent Kaffeine & Karrots conversation, I had the pleasure of sitting down with Pragya Mishra, Head of Customer Success and Operations at Courseplay, to delve into the intricacies of account risk management. Pragya’s wealth of experience in customer-facing roles and her current leadership in the realm of customer success provided invaluable insights into the strategies and nuances of building a robust account risk management playbook.