Sat.Feb 15, 2025

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Will Buyers Ultimately Pay More for AI? Vendr’s Data Says … Maybe Not

SaaStr

So will buyers really pay more for AI? Or will they expect it to be included in the already in many cases expensive purchase price for the core product? We’re still learning. On the one hand, many players in the support space have clearly been able to charge incrementally for AI-based issue resolution, from Intercom to Zendesk to Gorgias and more.

AI 227
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Stop Forcing People to Your Website—Meet Them Where They Already Are

Adhere Creative

For years, B2B marketers have been laser-focused on one thing: driving traffic to their websites. But heres the problemthis doesnt work anymore.

B2B 52
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How Account Planning Tools Can Help Business Operations

How To Buy Saas

In the fast-paced world of business, the ability to organize and strategize efficiently is priceless. Account planning tools have emerged as a critical solution for managing key business operations. They help organizations gain clarity, focus efforts, and align teams around common goals. By providing a coherent framework, these tools enable better decision-making and strategic planning.