Wed.Mar 12, 2025

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4 Things Most Founders Get Wrong About Marketing with Dave Kellogg

SaaStr

So at SaaStr Annual, Dave Kellogg did a great deep dive on “5 Things Every B2B CEO Needs to Know about Marketing” In the Age of AI it’s even more true today, so I wanted to update our SaaStr take-aways from the deep dive. And see everyone at 2025 SaaStr Annual, May 13-15 in SF Bay for 300+ more sessions, workshops, and braindates like this!

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Top 10 Tech Startup Founders in the UK for 2025

Scytale

As the UKs tech startup ecosystem continues to thrive, visionary founders are driving innovation across various industries, shaping the future of technology , finance , healthcare , and beyond. Apart from building successful companies, these entrepreneurs are taking it a step further – rewriting the rules of business and disrupting traditional models.

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How Much of Customer Support Will AI Replace? Gartner Says 80%

SaaStr

So while AI for coding and software engineering has seen some of the most explosive start-ups, from Codeium to Loveable to Poolside to Claude and OpenAi’s own releases here and more, just as big if quieter has been the change to contact center and support. AI has ripped through the contact center and every leader from Talkdesk to Dialpad to Zendesk to Gorgias have adopted AI as core to their platform.

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The Future of Monetization: Why Usage-Based Billing is the Key to Scalable Growth Introduction

Blulogix

By BluLogix Team The Future of Monetization: Why Usage-Based Billing is the Key to Scalable Growth Introduction Introduction Subscription models have dominated the digital economy for years, but in 2025, usage-based billing is emerging as the smarter, more scalable approach. Businesses are shifting from flat-rate subscriptions to consumption-based pricing to better align with customer value and market demands.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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Fail Fast, Pivot Smart with Paul Doerwald

Predictable Revenue

Customers wont always adopt a tool that improves their workflow, but they will actively seek to eliminate something that slows them down. The post Fail Fast, Pivot Smart with Paul Doerwald appeared first on Predictable Revenue.

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12 SEO Hot Topics for 2025: Featuring Amanda Natividad, Tom Capper and Dr Pete Meyers

The Moz Blog

Struggling to keep up with SEO in 2025? AI, UGC, and Google updates are shaking things up. Get expert insights from top SEOs to stay ahead of the curve!

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How to Embed a Video on Your Website or Landing Page

Dubb

[link] Introduction In todays digital landscape, video content is king. Whether youre a marketer, entrepreneur, or business owner, knowing how toembed a video seamlessly on your website can significantly boost engagement, enhance user experience, and increase conversions. With HTML embed code, you can easily add a YouTube video block or any other hosted The post How to Embed a Video on Your Website or Landing Page appeared first on Dubb Blog.

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Best Practices for Applicant Tracking System (ATS) Integration

Nimble - Sales

In the competitive hiring landscape, companies must leverage technology to streamline their recruitment processes. An Applicant Tracking System (ATS) is a vital tool that enhances hiring efficiency, improves candidate experience, and allows recruiters to manage large volumes of applications seamlessly. The post Best Practices for Applicant Tracking System (ATS) Integration appeared first on Nimble Blog.

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7 CRM Adoption Metrics To Track

Teamgate

Explore seven essential metrics to track CRM adoption and boost sales performance through effective team engagement and data management.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Instagram Ads 101: A Step-by-Step Guide to Running Ads That Work

Buffer Resources

Have you ever wished you could just skip the Instagram algorithm altogether and guarantee your content gets seen by your target audience?  Or, rather than asking folks to click over to your bio to find your products, content, or website, just include a link right in the post? Well, meet Instagram ads. They are paid posts on the platform that you can use to promote your business, product, or services and reach new people.

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How to Turn Audience Research Into Content Ideas

Sparktoro

If you’ve ever stared at a blank content calendar wondering what to create next, you’re not alone. Even the most prolific writers* sometimes feel like theyre running nonstop on the content creation hamster wheel even after ideas dry up and writers block sets in.