7 Ways SEO and Product Teams Can Collaborate to Ensure Success
The Moz Blog
APRIL 24, 2024
Discover key strategies for SEO and product teams to collaborate effectively, from joint UX optimization to unified performance metrics.
The Moz Blog
APRIL 24, 2024
Discover key strategies for SEO and product teams to collaborate effectively, from joint UX optimization to unified performance metrics.
SaaStr
APRIL 24, 2024
So the #1 OG vertical SaaS leader is Veeva. A core CRM, data and Cloud platform for the life sciences industry, it started off as a “Salesforce for Pharma” and expanded from there. It raised less than $10m before it IPO’d, and fast forward to day, it’s at $2.5 Billion in ARR, and is very profitable (almost $1B in non-GAAP net income), but growth has slowed to a mature 12%.
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Payrix
APRIL 24, 2024
Andy Meadows, the Head of Partner Success at Payrix joins host Ian Hillis to continue their conversation about building a successful Embedded Payments strategy. As the last episode of a four-part series on the topic, Andy and Ian tackle how software companies can minimize attrition and why it’s important to the payments conversation. Did you miss Parts 1-3?
Tom Tunguz
APRIL 24, 2024
Enterprises spend more on security but aren’t benefitting from the extra spend. Palo Alto Networks’ customers who buy security across 3 platforms spend more than 40x those that secure just one. Despite those dollars… “Adding incremental point products is not necessarily driving a better security outcome for them.” - Nikesh Arora, CEO of Palo Alto Networks The average enterprise uses upwards of 70 security products.
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
Buffer Resources
APRIL 24, 2024
Spoiler alert: it’s not organic vs paid social media – it’s organic and paid social media. Businesses often grapple with which to focus on, but that mindset ignores the value of both organic and paid social media to enhance the success of your overall marketing strategy significantly. Both approaches require different methods but will be equally effective overall.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
User Pilot
APRIL 24, 2024
How does Userpilot implementation work? Does it require technical expertise from the product team ? Read our step-by-step guide to find out how to install it on your app. TL;DR Userpilot is a product growth platform that enables customers to create in-app experiences to drive user engagement. It also offers analytics and feedback capabilities to enable teams to make data-driven product decisions.
SaaS Metrics
APRIL 24, 2024
Technology has application in every sector, and that even includes the plumbing industry. This blog post aims to delve deep into understanding how Software as a Service tools (also known as SAAS) play a vital role in plumbing businesses. The knowledge you can gather from here helps optimize business operations, ease workflow, Read more The post Plumbing Metrics: Key SAAS for Every Business first appeared on SaaS Metrics.
User Pilot
APRIL 24, 2024
SaaS renewals can be a breath-holding moment. It’s when a customer decides whether to continue paying for your product or not. If you want to ensure customers renew each time, continue reading ahead. In this article, we’ll share everything you need to know for increasing customer renewals. TL;DR SaaS renewals includes the process of renewing a subscription to an online-hosted software service.
Scytale
APRIL 24, 2024
When you’re working towards getting (and staying) compliant, it’s only natural to want to make extra sure that you’re doing it right. After all, there’s hardly anything ‘straightforward’ about PCI DSS compliance, especially if you’re trying to manage and maintain it yourself. So, to make sure you’re still on the right track and you stay on it, here are five best practices for PCI DSS compliance.
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
User Pilot
APRIL 24, 2024
Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. But when things don’t work out, we are reminded of the importance of eating your own dog food, aka using your own product to solve the problem you set out to address for your customers.
How To Buy Saas
APRIL 24, 2024
In the last decade, we have seen tremendous innovations in the IT field, especially in software testing. Organizations have moved on to automation processes, replacing or complementing the existing manual methods. As per Gartner , the results of a survey cited that 58% of respondents said that they are adopting automation testing processes to increase their deployment speed.
User Pilot
APRIL 24, 2024
Generative AI has changed how tech companies do business. About 73% of U.S. companies use AI in their operations and the number of jobs requiring AI has increased by 450% since 2013. In 2023, over 26% of investments in American startups were directed toward AI-related companies. This includes the SaaS industry too. From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience.
How To Buy Saas
APRIL 24, 2024
In today’s moving software development arena the DevOps movement stands out as a game changer bridging the gap, between development and operations teams. This collaboration aims to boost teamwork streamline operations and speed up software delivery. With the rise of cloud computing DevOps has gained a partner that has propelled its growth and reshaped the landscape of application development.
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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.
User Pilot
APRIL 24, 2024
Demos are crucial for your sales process success, which is why you need to learn SaaS demo best practices to create beneficial content. Think about it – would you ever buy a car without taking it out for a test drive first? Of course not! Similarly, you can't expect potential customers to come on board without a well-designed software demo first.
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