Thu.May 23, 2024

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Dear SaaStr: A Big Customer Paid But Doesn’t Use Our Product. Should I Count Them as Churned?

SaaStr

Dear SaaStr: A big customer payed for a year but doesn’t use the product. Should I just mark them as churned? No. Instead, what you should try to do is renew them, especially in the enterprise. I’ve had many customers, especially big old customers, get excited, plan and buy … and then for internal reasons, deployment got pushed out. Many of them never used the product at all in Year 1.

Churn 298
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Best Practices for a Seamless Billing System Migration

Chargebee

Selecting a new billing system can feel like running ten miles in a marathon only to find 32 more miles to go. You’ll reach the finish line only when you nail the implementation, migration, and onboarding. An unplanned migration process can lead to data duplication, inaccurate revenue reporting, and business downtime – all affecting the incredible subscriber experience you want to deliver to your customers.

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Emergence: Top Quartile Startups Are Still Growing 100% at $10m in ARR

SaaStr

So Emergence Capital put together a great report here on B2B startups, “Beyond Benchmarks 2024” , with a ton of great data across 664 software startups. One piece I loved is how 2023 growth rates compared to 2022 for Top Quartile Software Startups. Now to be clear, and I know this is a bit brutal — “Top Quartile” isn’t in general enough to get funded by VCs.

Startup 342
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The Advantages for Prepaid Cards in the Unbanked Communities

USIO

Prepaid cards offer several advantages for unbanked communities, providing a bridge to financial services and offering a range of benefits that address specific needs. Here are some key advantages: Accessibility : No Credit Check : Prepaid cards are typically available without a credit check, making them accessible to those who might not qualify for traditional bank accounts due to poor or no credit history.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Doubling Down: Karl Alomar, Managing Partner at M13

SaaStr

“Doubling Down” is a new series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. We had a great one last time with Andrew Steele, Partner at Activant Capital. Check that out here. This week we’re focusing on Karl Alomar, Managing Partner at M13! #1. What’s your most recent disclosed investment?

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How to Measure Product Adoption and Retention Rates? A Guide

User Pilot

Wondering how to measure product adoption and retention rates? If yes, this article is exactly what you need! Read to find out what product adoption and retention metrics to track, how to analyze the data for actionable insights, and how Userpilot can help you. TL;DR Tracking product adoption and retention rates helps you understand how users engage with the product and identify potential roadblocks in the customer journey.

Retention 105
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10 Copywriting Formulas to Convert Skimmers to Buyers

Buffer Resources

There’s a lot of talk about “excellent copywriting” on the internet. And it’s versatile, too: Copywriting techniques can be used for multiple formats — from e-commerce websites, landing pages, sales, pages to product descriptions and content marketing. But what about social media — where holding attention is harder than ever before?

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12 Different Types of Customer Support For SaaS Companies

User Pilot

Customers aren't all the same, so you need different types of customer support to address the needs of different kinds of customers. Some may call you when in trouble, while others want to fix it without interacting with you. As a result, you need variety in your customer service solutions to properly assist each customer. This article explores 12 of the most important customer support types and how to approach them to consistently deliver outstanding customer experiences.

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Open Sourcing the Superchain (with Optimism)

Andreessen Horowitz

Optimism's Jing Wang discusses open source foundation stewardship, crypto superchain scaling, and more on web3 with a16z podcast.

Scaling 91
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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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What Is a Client Success Manager (And Do You Need One)?

Groove HQ

Customer support is more important than ever, yet it’s also more complicated. Buyers will reach out through a wide variety of channels, and expect fast, personalized service. If they don’t get it, they’re likely to complain in visible ways that can hurt your brand. For these reasons, the ‘client success manager’ is becoming an increasingly […] The post What Is a Client Success Manager (And Do You Need One)?

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AI Artist Showcase Registration

Andreessen Horowitz

There is no excerpt because this is a protected post.

AI 69
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How to Delete an App From Your Device: Easiest Step-by-Step Guide 2024

How To Buy Saas

Are you facing issues with your device, like the battery running out faster than usual or the system lagging? Have you downloaded too many unnecessary apps that your device has reached the storage limit? Then, it is time for storage to cleanse and delete all the trivial applications slowing your device down and eating up the storage space. However, the process of how to delete an app differs for devices and operating systems, and it may confuse and frustrate you.

Mobile 59
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What Is a Client Success Manager (And Do You Need One)?

Groove HQ

Customer support is more important than ever, yet it’s also more complicated. Buyers will reach out through a wide variety of channels, and expect fast, personalized service. If they don’t get it, they’re likely to complain in visible ways that can hurt your brand. For these reasons, the ‘client success manager’ is becoming an increasingly […] The post What Is a Client Success Manager (And Do You Need One)?

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Transforming Finance Operations with Chargebee: Repsly’s Success Story

Chargebee

In business finance, achieving operational efficiency is akin to striking gold. Repsly, a Boston-based retail execution platform that powers field teams in over 80 countries worldwide has done just that by integrating Chargebee’s Rev Rec into its financial processes. We sat down and talked to Roza Anthony, the controller at Repsly, who shared her transformational experience that sheds light on the power of the right tools in streamlining business operations.

Finance 52
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10 Customer Experience Best Practices to Improve Customer Satisfaction in SaaS

User Pilot

To successfully compete in saturated SaaS niches, having a robust product isn't enough. You must deliver an excellent customer experience throughout the entire customer journey to stand a chance, especially against established players. In the article, you will learn how to build your customer experience strategy. We also share 10 customer experience best practices that will help your product exceed customer expectations and retain them long-term.

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Vendor negotiation strategies: Renew contracts like a pro

BetterCloud

Contract negotiations are like salsa, it takes two to tango. Be it renewals or new contracts, there must be collaboration and coordination between both parties to reach a mutually beneficial agreement. And for the odds to be in your favor, you must be skilled in negotiating contracts with vendors. Effective vendor negotiations prioritize collaboration over coercion.