Fri.Dec 06, 2024

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Has Quitting Culture Now Crossed Into Founder CEOs?

SaaStr

Found out over the weekend another 2 CEOs Ive known for a long time that raised $50m+ recently just quit their start-ups I guess this is fine now — Jason ????SaaStr 2025 is May 13-15 Lemkin (@jasonlk) November 11, 2024 So theres a quiet trend Ive observed for a while but didnt want to call a trend. Didnt want to see it as a new thing. But I think it is.

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Conversion Funnel Analysis: How to Get More Sales With FullSession

Full Session

The ideal customer moves through the conversion funnel with little frictionthey view your website, click on your CTAs, and dive head-first into your desired action. Done! Unfortunately, real-world customers aren’t like that. Sure, some may convert into repeat customers without much pushing, but most will need convincing that you are the #1 solution to their problem.

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News: Brazil Joins Growing List of Countries Calling for Apple to Allow Steering to Payments Options Outside App Store

FastSpring

Cade , the antitrust regulation agency in Brazil, is joining the list of governments and agencies around the world that are telling Apple to allow steering from apps to other payment options than just Apples own, Reuters reports. The agency stated on Nov. 25 that Apple needs to lift restrictions regarding payment methods for in-app purchases, and that Apple must allow app developers to add tools such as hyperlinks to other sites to help facilitate those other purchasing options, Reuters continue

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The four pillars of digital customer success maturity

ChurnZero

Far too many customer success organizations know they need to start implementing digital customer success, but just dont know where or how to start. And thats understandable. Its a new endeavor, and there arent currently many resources that explain how to begin implementing effective digital CS programs. However, the outcomes of having these programs in place are exciting, which is why many organizations want to start diving into digital CS.

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Enterprise ABM Marketing Tools: A Marketer's Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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What Does a SaaS CMO Do? A Day In The Life Of A CMO

Kalungi

Growing a B2B SaaS company is one of the most excitingand complexjourneys you can take as a founder or executive. Between juggling product development, managing sales pipelines, and figuring out how to break into a competitive market, its easy to feel like theres just not enough time, resources, or expertise to go around.

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The 4 SaaS Marketing Leadership Maturity Stages Explained

Kalungi

Scaling your SaaS business? A great product is only part of the equation. But it also demands the right marketing leadership at every stage of growth. As your company matures, the priorities, challenges, and expertise needed in your marketing function evolve.

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Best CRM for Bookkeepers

Nimble - Sales

Managing client relationships and maintaining financial records efficiently are the core tasks of a bookkeeper. While many bookkeepers focus on using accounting software, a Customer Relationship Management (CRM) system can significantly enhance productivity and client satisfaction. This article will explore The post Best CRM for Bookkeepers appeared first on Nimble Blog.

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The Three Key Levers of SaaS Growth

Kalungi

No matter your go-to-market strategy, your company must successfully execute three fundamental growth drivers if you expect it to be ready for scalable growth: winning new revenue, retaining customers, and expanding contracts within existing accounts.

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The Weekly Scroll Newsletter: 6th Dec, 2024

Buffer Resources

👋🏾 Hey folks, December’s flying by, and I feel like we’re speedrunning the end of the year. I’m deep in planning mode for January and have been thinking through how I want to spend 2025 (very proactive, I know). It got me thinking — what’s on your mind for the new year? Is 2025 your year of growth as a creator?

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Straight Facts About PayFacs: What Every ISV Should Know

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Many software companies are exploring PayFac-as-a-Service providers in an effort to drive more embedded payments revenue and gain greater control over the customer experience. But there are nuances in a PayFac relationship that often get downplayed – nuances that can impact the risk and resource responsibilities of software providers. In this webinar, integrated payments veteran, Pete Uselman discusses the following: What is a PayFac?

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How To Buy Saas

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The State of GTM Jobs: Customer Success

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.

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Automating Manual Processes to Improve Efficiency

Blulogix

By BluLogix Team Automating Manual Processes to Improve Efficiency Introduction In todays fast-paced digital landscape, efficiency is key to staying competitive. For Managed Service Providers (MSPs) , manual processes can be a significant bottleneck, limiting growth, hampering customer satisfaction, and preventing businesses from reaching their full potential.

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The State of GTM Jobs: Customer Success

Sales Hacker

The State of GTM Jobs: Customer Success At the crossroads of retention and revenue, Customer Success (CS) is a cornerstone for sustainable growth and is growing in both scope and importance. This can be seen from hiring trends and also industry prominence. For example, a Chief Customer Officer Summit was hosted for the first time at SaaStr Annual this year.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.