Wed.Dec 25, 2024

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Dear SaaStr: How Far in SaaS Can a 10 or 20 Person Team go?

SaaStr

Dear SaaStr: How far in the SaaS can a 10 or 20 person team go? I know many are talking about AI fueling 1 person, $1B start-ups. I hope that happens. But maybe not so much in SaaS. Today, the most efficient public SaaS company is probably Doximity, at about $700,000 in revenue per employee. They get many network benefits, being the LinkedIn for Doctors.

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Harnessing the Power of Profitability Insights

Blulogix

By Inga Broerman Harnessing the Power of Profitability Insights In the subscription economy, growth alone is no longer sufficient. The emphasis has shifted to profitable growth , requiring businesses to dig deeper into their operations and understand exactly where their profitability lies. This approach ensures that resources are allocated effectively, investments generate returns, and growth is sustainable.

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5 Interesting Learnings from ServiceNow at $11 Billion in ARR

SaaStr

So it’s ending up a good year for Enterprise SaaS, fueled in part by AI, but also fueled in part by bounced off some lows in terms of overall enterprise IT spend: ServiceNow is worth a cool $230 Billion at $11 Billion in ARR — the 20x club! Its stock is up a cool +64% this year! Salesforce is now worth a cool $340 Billion at $38 Billion in ARR.

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SaaS Marketing in 2025: 12 Proven Tips & Strategies That Work

Kalungi

As a SaaS founder or executive looking into ways to scale and grow, marketing is likely at the top of your list. But the competition is fierce, the market is constantly evolving, and your audience is more discerning than ever.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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5 PostHog Alternatives and Competitors to Test This Year

Full Session

PostHog is a product analytics platform that helps developers and engineering teams enhance product development and user experience. Its key features include web analytics, feature flags, session replays, heatmaps and surveys. However, some users have experienced difficulties with data loading, limited data tracking, technical complexity and a high learning curve, leading them to seek PostHog alternatives.

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SaaS SEO 101: A 2025 Guide for SaaS Founders and CEOs

Kalungi

Imagine this: your ideal customer is searching for a solution that your SaaS company offersbut instead of finding you, they land on your competitors website. Frustrating, right? This is exactly why you, as an executive, should care about SEO.

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SaaS Content Marketing 101: A Comprehensive Guide [2025]

Kalungi

Selling your product or service within a competitive B2B market field can be difficult. Your competitors are shouting about their features, benefits, and case studiesbut your prospects arent just listening for the loudest voice. Theyre looking for the smartest, most helpful guide.

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+100 SaaS Acronyms Explained [Sales, Marketing, and More]

Kalungi

Decode 100+ SaaS acronyms in our glossary for sales, marketing, and customer success. Perfect for SaaS founders looking to master industry jargon.