Mon.Apr 01, 2024

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Dear SaaStr: Funding Aside, What Are The Top 3 Things That Stop SaaS Companies From Growing From ~$25k MRR to ~$250k MRR?

SaaStr

Dear SaaStr: Funding Aside, What Are The Top 3 Things That Stop SaaS Companies From Growing From ~$25k MRR to ~$250k MRR? Let’s step back. If you have gotten to $25k in MRR ($300k in ARR) … you have something. Real. It’s not big enough yet. But it’s real. So … You WILL get to $3m in ARR ($250k MRR) from $300k ARR … as long as: you have truly happy customers (they can’t churn), keep hustling to get more of them (you found a way to get some already) and you don’t quit.

SaaS 242
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Rubrik S-1 - Burning the Boats in Data Security

Tom Tunguz

Rubrik, a Palo Alto-based data security company, filed their S-1 yesterday. At $784m in ARR, growing 47% with 130% net revenue retention across 6100 customers, the company should be one of top 10 fastest growing software companies alongside Klaviyo, ZScaler, & Crowdstrike - in ARR terms. Half of new customers are over $100,000 in size & contract values have grown 19% from $101k to $120k in a year. 41% of new bookings derives from those new customers.

Data 181
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The MozCon 2024 Final Agenda Has Arrived!

The Moz Blog

With our MozCon speakers putting the final polish on their presentations, it’s time to take a look at the two action-packed days we have planned for MozCon 2024. Join us this year to explore the future of digital marketing; grab your tickets now!

Marketing 115
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Understanding the Importance of a Merchant of Record for Digital Products

Subscription Flow

A merchant of record for digital products is the legal body permitted to handle client payments for digital goods and services as companies negotiate the intricacies of online commerce. This constitutes a fundamental component of monetary and legal accountability in e-commerce, encompassing not only the processing of transactions using debit and credit cards but also those involving digital wallets.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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The Hidden Impact of Investing in Customers

ChurnZero

This is a guest post by Todd Busler, CEO of Champify. When companies think about investing in their customer base, they are usually thinking about driving product adoption, reducing churn, or even delivering expansion revenue. Rarely are teams thinking about the impact on new logo pipeline. This is a missed opportunity. TrustRadius found that 72% of buyers use their past experiences to inform their buying decisions.

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Three effective strategies for improving customer onboarding with AI

ChurnZero

AI is changing just about everything within the SaaS and technology space. What was once time-consuming and tedious is becoming streamlined and automated, with customer success teams better able to manage their customers proactively. It’s easier than ever before to map out effective customer journeys with au tomated milestones and tasks. CSMs can keep better track of customer health and act on potential escalations thanks to the power of AI.