Thu.Apr 17, 2025

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6 Micro Commitments That Move Prospects Down Funnel

The Daily Egg

Micro commitments are those small steps you take to achieve a larger goal. In this case, its small steps a potential customer takes that pulls. The post 6 Micro Commitments That Move Prospects Down Funnel appeared first on The Daily Egg.

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Payment Facilitator: Definition, FAQ, and examples

Payrix

What is a payment facilitator? A payment facilitator (or PayFac) is a software platforms all-in-one payment processing solution. Instead of your customers needing to create their own merchant account to process payments, you as the PayFac developer handle all the payments setup and complexity for them. Think of it as becoming the payments "master account" for all your customers.

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What is an ISV Partner? Here’s Everything You Need to Know About Independent Software Vendors

Stax

These days, software is no longer just a toolits the backbone of how modern businesses operate. From healthcare to construction to finance, every industry is powered by digital solutions tailored to their unique needs. At the heart of this transformation is a growing ecosystem of Independent Software Vendors (ISVs) building applications that plug into broader platforms and solve specialized problems.

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MozCon Early Bird Tickets Are Live: Only 200 Available!

The Moz Blog

Ever felt priced out of MozCon or too far to attend? Early Bird tickets are live for new London and NYC eventsgrab yours now and learn SEO that actually works.

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Mastering Apache Airflow® 3.0: What’s New (and What’s Next) for Data Orchestration

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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The Complete Guide to SaaS Upselling: How to Increase Revenue from New and Existing Customers

Stax

For SaaS companies looking to scale, upselling is one of the most effectiveand often underutilizedrevenue levers. Instead of pouring resources solely into acquiring new customers, smart SaaS businesses focus on increasing revenue from existing customers by guiding them to higher tiers, unlocking premium features, and expanding their usage. This guide explores the ins and outs of SaaS upselling, from the strategies that work best to the tools and timing that maximize results.

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10 Unforced Errors Founders Make in the VC Fundraising Process

SaaStr

10 Things Founders Do That Reduce The Odds They Get Funded So the other day I was introduced to what looked like a great founder. The space was a bit unusual but thats OK. I asked the founder to send me the most detailed deck he could so I could do my homework. He sent me a 3 page teaser deck with zero data. The classic teaser deck. It said basically nothing I couldnt learn from his homepage.

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Why Business Owners Are Embracing Payfac-as-a-Service

USIO

The payments industry is projected to grow to $3 trillion globally by 2026. Thats not just market growthits a wake-up call. If you run a business, its time to stop thinking of payments as an afterthought and start viewing them as a strategic advantage. Thats where Payfac-as-a-Service comes in. If youve ever wished you could offer your customers seamless payments without becoming a full-blown payment company yourself, this is your answer.

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Dear SaaStr: How Do I Build Conviction To Start a Startup?

SaaStr

Dear SaaStr: How Do I Build Conviction To Start a Startup? Building conviction to start a startup is about seeing The Future and believing in it so deeply that you’re willing to commit 710 years of your life to making it real. Conviction doesnt come from just dreaming, it comes from doing the work to validate your vision and proving to yourself that its worth the grind.

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Integrations as Competitive Advantage

Tom Tunguz

Software systems work best when they’re connected to each other. For years, incumbents use deep integrations as a competitive moat. But AI upends this dynamic. A few of our portfolio companies are starting to develop integrations with AI in a matter of hours, completely upending the two or three quarter timeframes of classic enterprise integration development.

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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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How to Create Mobile Surveys to Gather Real-Time User Feedback

User Pilot

When done right, mobile surveys receive up to 3x higher response rates than traditional web surveys. With 85% of adults keeping their smartphones within arm’s reach at all times, mobile surveys have become the most direct route to gathering authentic user feedback. But here’s the challenge: successful mobile surveys require a tailored playbook; what works on desktop can actively harm your mobile response rates.

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POS Systems For Retail Stores: How They Work And How To Select The Best System For Your Business

Stax

There are a few things a business can do withoutand a retail POS system isnt one of them. Its almost impossible to operate a modern business without one. Traditionally, POS was just a collection of hardware used to ring up sales, process simple transactions, and print receipts. Sometimes, the cashier entered the product and quantity manually. Today, POS systems have evolved.

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How I Prepared for a Month of Social Media Content in One Day

Buffer Resources

Let’s start with the facts: I don’t usually create content this way. Most weeks, I post 3–5 times across LinkedIn, Threads, and TikTok — usually planned a few days in advance, sometimes the same day. I like having the flexibility to post when I’m inspired, not just when something’s scheduled. But ahead of a month-long trip — part retreat, part travel — I knew I couldn’t rely on my usual workflow.

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PoLP vs. RBAC: Understanding the differences in access management

BetterCloud

Nobody wants to be a headline, at least in IT that is. I remember back when Vanderbilt hospital made headlines when employees accessed thousands of patient records without proper authorization. This prime example of negative publicity, highlights the industrys desire for stability and security. With credential-based attacks taking longer to identify and contain , prioritizing key security measures is paramount.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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SaaStr on 20VC: “What’s Really Happening in Venture Today: Hard Truths on AI Investing, Fund Sizes, and Why “Seed is for Suckers”

SaaStr

So Harry Stebbings was kind enough to invite us back to 20VC to do a deep dive together with OG SaaS investor Rory O’Driscoll of Scale. Rory and his partners have been early investors in HubSpot, DocuSign, Box and so many other B2B leaders. It was truly a great deep dive on how VC really works today, what’s getting funded, and why. And how the game has changed.

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