Don’t Fall into a SaaS “Doom Loop”
SaaStr
JULY 23, 2024
So I caught up by email with a VP of Sales who told me he wasn’t coming to SaaStr Annual this year for the first time. I asked why — what could we do better? Was it us? He said it wasn’t that. It was that his startup “was just growing 15%-20% now, so I’m slowing things down. I’m not going to travel much anymore.” This is a tough one. Does Slow Growth = Slow Effort?
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