Dear SaaStr: How Do We Reduce Churn?
SaaStr
APRIL 21, 2025
Dear SaaStr: How Do We Reduce Churn? Churn is one of the most critical metrics in SaaS. Maybe the most critical in the end. With too much churn … in the end, it doesn’t compound. Its the silent killer of growthif your churn is too high, its like trying to fill a leaky bucket. You cant scale effectively if youre constantly losing customers faster than youre acquiring or expanding them.
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