Wed.Jul 10, 2024

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SaaS growth remains slow throughout H1 2024

Chart Mogul

ChartMogul‘s June SaaS growth data is here. The first half of 2024 is marked by a steady growth landscape for most SaaS companies. We continue to see glimmers of growth in certain ARPA segments after record-low growth rates experienced in 2023. 6 key insights: ARR growth rate for June remains unchanged from the end of … ChartMogul‘s June SaaS growth data is here.

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5 Interesting Learnings from Instructure at $620,000,000 in ARR

SaaStr

So there’s a vertical SaaS company at over $600m ARR that is extremely well known to its customers that you’ve probably never heard of — Instructure. Instructure is one of the leading learning management systems for education with its Canvas product. Your kids may well use it. You may have in college, too. It was founded in 2008 but took a while to get going, hitting $1m in revenue in 2011 selling to Utah schools — and then scaled from there.

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AI Pricing Strategies for SaaS Companies Offering Copilots

Tom Tunguz

Pricing an AI product will be a defining question in software for the next few years. AI products offer productivity gains. But greater productivity may reduce the demand for seats over time, ultimately decreasing the size of software markets. We can observe the market trends today across some of the larger SaaS companies who offer AI pricing. Company Product Base Price AI Price Ratio Github Github Enterprise 21 10 0.67 Gitlab GitLab Duo 19 20 1.05 Google Workspace Business Plus 18 20 1.11 Loom

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Customer Engagement vs Customer Experience

User Pilot

You’ve probably heard the terms customer engagement and customer experience used interchangeably. The confusion makes sense, too, since the two concepts are similar, with both aiming to build customer loyalty. However, they’re not the same. Customer engagement focuses on active interactions between customers and your brand, while customer experience looks at the overall feelings a customer has throughout their entire journey.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Nimble Releases Email Sequence Templates for Seamless Campaign Building

Nimble - Sales

Whether you’re a salesperson engaging with a lead or an accountant following up with invoices, establishing and nurturing relationships with contacts and clients is crucial for business success. Email sequences provide a structured and automated way to create and maintain The post Nimble Releases Email Sequence Templates for Seamless Campaign Building appeared first on Nimble Blog.

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NIS2 Compliance: Why It’s Everyone’s Business

Scytale

Did you know that globally, there are 2,200 cyber-attacks every day ? That’s an attack happening approximately every 39 seconds! We’re living in an increasingly digitized world where our dependence on SaaS systems and platforms is continually expanding. Each online service requires a bunch of personal data upon sign-up, and the more valuable data that is stored in the cloud, the more vulnerable we become to the escalating cyber threats.

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SaaS Applications for Content Management: Top Tools

SaaS Metrics

Find out which SaaS applications for content management stand out and why they might be the perfect fit for your team's needs. The post SaaS Applications for Content Management: Top Tools first appeared on SaaS Metrics.

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9 Customer Experience Software to Improve Customer Satisfaction

User Pilot

Customer experience (CX) is central to product management and the success of your SaaS platform. It can help retain customers and gain loyal brand advocates. And that’s why the customer experience software solutions you choose matter greatly. But what are they all about, and which ones should you choose for your SaaS platform? Here’s all you must know.

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11 User Experience Interaction Guidelines for Enhanced Engagement [+ Examples]

User Pilot

Alongside usability testing, user experience interface guidelines allow you to build more intuitive and user-friendly solutions. You could say these guidelines are a catalyst as they help you get to the final design much faster. In this blog, we explain eleven user experience and interaction design guidelines supported by real-life examples to improve product engagement.

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How To Speak The Language Of Financial Success In Product Management

Speaker: Jamie Bernard

Success in product management goes beyond delivering great features - it’s about achieving measurable financial outcomes that resonate across the organization. By connecting your product’s journey with the company’s financial success, you’ll ensure that every feature, release, and innovation contributes to the bottom line, driving both customer satisfaction and business growth.

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SaaS Product Marketing Strategy: Definition, Process, Tactics, and Examples

User Pilot

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. We explore how to create an effective SaaS marketing strategy plan and share 14 product marketing strategies you should implement in your SaaS business.