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Dear SaaStr: Is it Wise for Someone at 40+ to Think of Quitting Their Job and Becoming an Entrepreneur? Age doesn’t matter — per se. You’re not “too old” to do a start-up until you think you are and feel you are. And in B2B SaaS, the domain expertise and experience that come with more years in the field does help a ton. The average age for founders at founding for SaaS companies that have IPO’d is 32 , and that’s the average.
Collecting and using product feedback to influence decisions can lead to a better customer experience (CX). This is particularly important because, according to the PWC Future of CX report, 75% of Americans decide to buy a product over others based on the CX alone. To gather and analyze user feedback, follow the strategies compiled in this blog. We also include tips for closing the conversation in an effective product feedback loop.
We've all heard stories of ' disruptive growth hackers' transforming tiny SaaS start-ups into multi-billion dollar businesses. There's even an aura of mystery surrounding these enigmatic figures, and the seemingly magical tactics they employ to achieve the near-impossible - but what exactly is a growth hacker? How do growth hackers differ from marketers?
Wondering how to create a user journey map for your SaaS product? If yes, you’re in the right place because that’s exactly what we explore in the article. Read on to learn about: Importance of user journey maps for product teams. Different user journey map types. User journey stages. User journey mapping process. Ready to dive in? TL;DR A user journey map represents all the actions users complete inside the product to achieve their goals, from the moment they first log in until they
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
I'm going to ask you to run a simple experiment: login to your website's backend, find your pricing page, and double the numbers. If you're currently charging $10/month, make it $20. If you're charging $100, make it $200. $1,000? You guessed it: jump right to $2,000. Sounds crazy, right? But it isn't.
Most companies are torn between two options: build vs. buy product analytics. It can be tricky because there’s no right and wrong answer. Everything depends on your unique situation and current business needs. Today’s article provides a practical guide to help you decide whether to build or buy your product analytics tool. TL;DR The build vs. buy strategy is a decision-making framework organizations use to determine whether to develop a solution in-house (build) or purchase it from an exte
Most companies are torn between two options: build vs. buy product analytics. It can be tricky because there’s no right and wrong answer. Everything depends on your unique situation and current business needs. Today’s article provides a practical guide to help you decide whether to build or buy your product analytics tool. TL;DR The build vs. buy strategy is a decision-making framework organizations use to determine whether to develop a solution in-house (build) or purchase it from an exte
The Pay-As-You-Go SaaS Business Model: Pros and Cons - Discover how this flexible model can transform your business, but is it worth the challenges? The post The Pay-As-You-Go SaaS Business Model: Pros and Cons first appeared on SaaS Metrics.
Amplitude A/B testing is a very handy solution it offers for improved product management. You can easily create and deploy feature variants to determine which works better at scale. So, what’s A/B testing like on Amplitude, and how does it work? Let’s find the answers to these questions (and more). TL;DR A/B testing is a process by which you test two versions of a feature or content to determine the better one.
Uncover the ultimate SaaS tools for performance management that can revolutionize your system's stability and efficiency—are you ready to enhance your workflow? The post Top SaaS Tools for Performance Management first appeared on SaaS Metrics.
RecruitNow is a Dutch Applicant Tracking System (ATS) that helps recruitment agencies manage all stages of the recruitment process. The company has experienced remarkable growth over the last few years. This brought a whole host of new challenges. The main ones? Onboarding new customers and localizing its support resources for other markets. To tackle them, RecruitNow turned to Userpilot and reduced face-to-face training time from hundreds of hours a month (and thousands annually) to just 4 hour
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Creating high-quality, lead generating blog content is a real investment of time and energy. With that in mind, it makes sense to squeeze every last drop of benefit from each of your blog posts. If you’re worried that your older posts are growing stale and irrelevant, don’t worry – giving them a new lease of life is a quick and simple process. Today, I’m looking at 4 simple strategies for optimising your old blog content to generate new leads.
Collecting user feedback for your product is an essential step in improving your offerings. It helps you understand user expectations and work on your product accordingly. And this is where product feedback management comes in handy. But what exactly is it all about, and how can you go about it? Here’s all you should know. TL;DR Product feedback management involves collecting, organizing, analyzing, and acting on user feedback.
Gearing up for a re-design of your SaaS marketing website? Before you commit valuable time and resources, you need to make sure you're creating something that works. Today, I'm looking at the importance of putting strategy before design.
Driving traffic isn't easy. Everyone is trying to get a piece of your target audience's time, and it can feel like driving the traffic that your SaaS company needs to grow is a real grind. Don't give up though, there's tried and tested strategies that will drive traffic given enough time and attention. In today's post I discuss 4 tactics you can use to attract the visitors you need to grow.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
How many of your free trials convert into sales? Most SaaS companies can expect to convert ~15-20% of their free trial users into paid users, and if you're doing better than that -- you probably don't need to be reading this post. However, if you're struggling to get near to these numbers -- read on. In this post I explain some of the ways SaaS companies can help convert more of their free trials into paying customers.
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