Tue.Sep 17, 2024

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How to Measure the Success of Your SaaS Application

SaaS Metrics

By focusing on key metrics like MRR and CAC, you can unlock deeper insights into your SaaS application's success—discover how to interpret them effectively! The post How to Measure the Success of Your SaaS Application first appeared on SaaS Metrics.

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HubSpot and Shopify Are Both Going More Enterprise. But Also — More SMB.

SaaStr

So two of the great leaders in SMB SaaS, Shopify for e-commerce, and HubSpot for sales, marketing and more, are going more upmarket: HubSpot 100+ seat deals are up 55% Shopify now gets 31% of its revenue from “Plus” or its bigger brands and more enterprise product And yet … they are also both going more SMB as well! HubSpot’s ACV has actually come down a tiny bit to $11,225 as its also pushes its new entry-level and single-seat products Shopify’s smaller merchants h

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The Best Time to Post on LinkedIn to Boost Your Following + Engagement in 2024

Buffer Resources

After digging into millions of posts sent through Buffer in 2023, we’ve pinpointed the best time to post on all major  social platforms  for maximum engagement.  Discovering the best time and the best day to post on LinkedIn was particularly fascinating. While most other social media platforms can be pretty unpredictable, with ebbs and flows in activity happening at random times of the day, LinkedIn’s high-engagement time slots are  like clockwork.

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Dear SaaStr: When Will VCs Push You To Bring On an Outside / Professional CEO?

SaaStr

Dear SaaStr: When Will VCs Push You To Bring On an Outside / Professional CEO? I think 99% of successful VCs, especially “traditional”, experience Silicon Valley-type VCs have now seen you want to back the founder-CEO forever if you can. You sometimes get a short-term boost from a Professional CEO, especially as they often are very good at recruiting, a skill it takes many first time founders a while to truly learn and embrace.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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What is a Payment Gateway and How Does It Work?

Stax

A payment gateway is a must-have for online stores. In fact, research from 2023 shows that 69% of Americans said they’ve used a digital payment method in the past 3 months when making a purchase. And the best way for online businesses to start accepting payments is with a payment gateway. But hold on: If you’re wondering what a payment gateway is, and just why exactly you need one, we’ve got you covered.

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Everything You Need to Know About PCI Compliance for Credit Card Processing

Stax

In the new, digital era of payment management and shopping, protecting customer data is a top priority. While the news may bring breaking headlines about stolen or lost data from large corporations, every business can take the steps necessary to secure sensitive data. TL;DR PCI compliance is essential because it helps prevent data breaches, ultimately cultivating customer trust.

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Why Great Marketers Look at Pipeline Coverage, Not Just Pipeline Generation

Kellblog

“How’s it going at StartCo?” I asked. “Great,” the CMO replied. “We hit 105% of our pipeline generation (pipegen) goals last quarter, and with a healthy pipe/spend ratio of above 10.” “Nice,” I said. “How sales doing?” “Oh, that’s another matter,” the CMO said. “They landed at 82% of new logo ARR plan.” Quick: what’s wrong with this conversation?

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ACH Payment vs Wire Transfer Similarities and Differences: How to Choose Between ACH vs Wire

Stax

When did you last use cash or check to pay for something? If you had to scratch your head to answer this question, you’re among 9 in 10 Americans who prefer digital transactions over traditional payment methods. According to Mordor Intelligence , the electronic payments industry was valued at $7.36 trillion in 2021 and is expected to grow at a CAGR of 11.08% to hit $15.27 trillion in 2030.

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Your Guide To Building a Strong Customer Experience Team

Groove HQ

It’s not enough to offer a high-quality product or service. If that’s all you bring to the table, buyers don’t have a clear reason to choose your business over the competition. So if you’ve put a lot of time into development and marketing, but you’re struggling to attract and/or retain customers, your focus might be […] The post Your Guide To Building a Strong Customer Experience Team appeared first on Groove Blog.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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How to Prevent Flows from Running in a Sandbox

CloudKettle

Flows are very useful tools within Salesforce. However, there may be instances when you have a Flow that you do NOT want to run in a Sandbox. For example, maybe you have a Scheduled Triggered Flow that sends emails, or triggers an integration. Were this Flow to run in a sandbox you would see unwanted […] The post How to Prevent Flows from Running in a Sandbox appeared first on CloudKettle.

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Top Performance Metrics Every SaaS Company Should Track

SaaS Metrics

Learn the crucial performance metrics every SaaS company must track to unlock growth potential and enhance customer satisfaction—discover what you might be missing! The post Top Performance Metrics Every SaaS Company Should Track first appeared on SaaS Metrics.

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CMMC vs NIST: Decoding the Differences for Enhanced Cybersecurity

Scytale

Let’s be real. In this high-tech hyperconnected world, cyber threats are lurking around every corner. So, keeping data safe isn’t just important, it’s essential. For organizations that work with the U.S. government, especially those handling sensitive information for the Department of Defense (DoD), cybersecurity is more than just a checkbox. That’s where frameworks like the Cybersecurity Maturity Model Certification (CMMC) and the National Institute of Standards and Technology (NIST) guid

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Should you renew? When to say goodbye to software contracts

BetterCloud

To renew or not to renew? That is the question. As you assess your company’s techstack, you’re likely facing the question of whether to renew or replace contracts that are nearing expiration. How can you still be sure the features and functionality of every software program your team uses are still a good fit for your employees? Is there a way your team determines if the SaaS application should renew or if the time has come to search for a different tool?

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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How Impala Increased User Activation by 100% Using Userpilot

User Pilot

Curious to learn how Impala used Userpilot to scale its onboarding process and improve user activation rates by 100%? Read on! We met with Sierra Szkrybalo, the Partnerships and Customer Success Associate at Impala , to discuss their success story in detail and hopefully give you some inspiration from it. But firstly, let’s learn more about Impala: Impala is a pioneering software platform dedicated to democratizing social impact data.

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