Wed.Nov 08, 2023

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How to Master Video Editing for User Onboarding - With Examples

Inturact

User onboarding is critical in ensuring your customers' success with your product. The easier customers find using your products the more useful they’ll find your products. This is likely to lead to repeat purchases.

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Nick Mehta, CEO Gainsight: My Top 10 Failures as a SaaS CEO & What I’ve Learned (Video + Podcast)

SaaStr

“I don’t know about you, but I fail a lot,” Nick Mehta, CEO of Gainsight, says as his opener at SaaStr Annual 2023. In SaaS, we talk a lot about hyper-growth, uber-successful companies, but many founders, including hyper-growth founders, make mistakes over and over. In this talk, Nick shares his top 10 failures as a CEO while getting to $200M ARR. Maybe you feel SaaS is crushing it this year, but it’s not easy for a lot of folks.

Scale 226
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Top 10 Trends for Data in 2024

Tom Tunguz

At the IMPACT Summit yesterday, I shared our Top 10 Trends for Data in 2024. LLMs Transform the Stack : Large language models transform data in many ways. First, they have driven an increased demand for data and are causing a complete architecture inside companies. Second, they change the way that we manipulate data. Analysts will use automated data analysis, and it will be an expected tool in every product : notebooks, BI, databases, etc.

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5 Interesting Learnings From ZoomInfo at ~$1.3 Billion in ARR

SaaStr

So Zoominfo is one of our favorite SaaS / Cloud leaders at SaaStr. Why? Basically bootstrapped. Incredibly profitably — amazingly so. Great founder-CEO. Won big in a category that’s complicated (data). And also, because it’s one of the Cloud leaders at scale ($1B+ ARR) that’s sort of canary in the coalmine. They sell sales & marketing tools.

Scale 204
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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Traqq Review

The Daily Egg

Tracking your team’s work hours and monitoring their activities takes a lot of time. Filling out spreadsheets and calculating payroll manually is. The post Traqq Review appeared first on The Daily Egg.

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SEO PowerSuite Review

The Daily Egg

If you’re a website owner or SEO professional tired of paying an arm and a leg for multiple SEO tools, SEO PowerSuite. The post SEO PowerSuite Review appeared first on The Daily Egg.

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10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer Resources

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.  That’s certainly true for me. I’m a word nerd. I’ll run a mile when threatened with math (don’t even get me started on trigonometry), so examining data has never come naturally to me.  But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential i

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How To Build Capital-Efficient SDR Teams with Lou Petrossi

Predictable Revenue

On this episode, Collin Stewart and Lou Petrossi, founder and CEO of Inside Scale, have a compelling conversation. The post How To Build Capital-Efficient SDR Teams with Lou Petrossi appeared first on Predictable Revenue.

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The Location Landing Pages Salad Bar: Making Smart Local Business Content Choices in 2024

The Moz Blog

Navigate the complex world of creating engaging and unique location landing pages in this article with a buffet of content options, a checklist for creativity, and a lightning round of questions and answers.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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How Startups Can Develop a Positioning Strategy To Create a Lasting Brand with Rosabel Tao

Mucker Capital

In this Mucker Growth session, Rosabel Tao from Fire & Bridge delves into the critical field of startup positioning strategy and its crucial role in shaping enduring brands. Rosabel also discusses shares the power of storytelling in positioning, drawing on her experience with Spot Runner, a small startup that successfully challenged industry giants.

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Drive product data visibility and adoption with Pendo and Mixpanel integrations

Totango

Enterprise businesses can now use their critical product usage data from Pendo and Mixpanel in their Totango experience to design optimal customer journeys, improving product adoption and customer retention. Pendo and Mixpanel, two leading solutions in the enterprise software market, give SaaS companies the power to track and analyze product usage across their customer base—creating a rich set of data and insights key to designing, iterating, and improving the customer experience.

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Do Superachievers Read Business Books?

Kellblog

I spoke a while back on go-to-market scaling at the 10X CEO Accelerate conference in Deer Valley to about eighty startup CEOs. I dropped a few references to popular business books into the material (e.g., Blue Ocean Strategy , Inside the Tornado , The Crux ), as I often do, and discussed them quickly in passing. This prompted a question at the end of the session that went something like this: “You mentioned several business books in your speech.

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No Fee Payment Processing: Everything You Need to Know

Stax

A 2022 survey by the Pew Research Centre found that 41% of consumers don’t use cash for weekly purchases like gas, meals, and groceries. This figure used to be 24% in 2015 which makes it evidently clear that card usage is on the rise. This may be concerning for certain types of businesses as they need to spend more to process credit and debit card payments as compared to cash.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Exploring Userpilot Flow Analytics: A Walkthrough

User Pilot

What flow analytics features does Userpilot offer? This is the main question the article tackles. It also explains: What Userpilot flows are. The benefits of tracking flow analytics in Userpilot for your business. How to do it. Let’s get right into it. TL;DR Userpilot flows are sequences of UI patterns that you can use in the onboarding process to provide in-app support.

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Unlocking Sales Potential: How Lead Nurturing Software Can Transform Your Business

Nimble - Sales

In the world of business, sales are the lifeblood that keeps the heart of your organization pumping. Converting leads into loyal customers is the ultimate goal. But, achieving this goal is not a simple task. It requires the right strategy, consistent communication, and a personal touch to nurture leads throughout their buying journey. This is […] The post Unlocking Sales Potential: How Lead Nurturing Software Can Transform Your Business appeared first on Nimble Blog.

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How to Create And Use Behavioral Personas to Drive Growth

User Pilot

Understanding how behavioral personas work can be a game changer for product managers. In this article, we'll explain what behavioral personas are, the invaluable insights , and how to use them to drive growth in your SaaS. Ready to get into it? Let's go! TL;DR A user behavioral persona is a document representing a distinct group of users who share similar behaviors, motivations, and goals.

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Assessing the Benefits and Drawbacks of the Subscription-based Healthcare Model

Subscription Flow

Establishing a medical practice can be challenging enough without having to worry about maintaining your patient clientele, equipment, or financial transactions. These are all the things that a healthcare service provider like yourself needs to be aware of regardless of whether you are starting out or expanding your current practice. While some obstacles can be overcome with marketing and focus, adjusting to the spending of new customers requires a little more adaptability.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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RealPage: When Does Revenue Management Software Become Anti-Competitive?

Software Platform Consulting

The District of Columbia, where I live, just sued RealPage, a real estate management platform, and 14 DC landlords for violating its antitrust statute. The complaint provides fascinating reading about pricing and software platforms. (Note: I’m not a lawyer, and I’m not judging the case’s merits per se. I’m commenting on the unique aspects of the RealPage commercial arrangements the DC Attorney General cites in his case.

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Empower Your Business with a Square Subscription System

Subscription Flow

Modern commerce has witnessed subscription-based business models snowballing in popularity. Whether it’s streaming services like Spotify or Netflix, software, meal kits, or even a monthly book club, consumers are embracing the convenience and value that subscription services offer. For a business looking to leverage this model the Square subscription system is a powerful solution that can help you collect recurring payments and streamline your subscription operations.

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Nimble Gives U.S. Veteran Entrepreneurs Free CRM for a Year

Nimble - Sales

Nimble is offering a free one-year license to all veterans and active-duty members of the United States Military as a thank-you for their service. The Nimble team holds immense respect for the unwavering loyalty, dedication, and sacrifices made by U.S. service members and is eager to contribute to their entrepreneurial journey. Nimble firmly believes that […] The post Nimble Gives U.S.

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Expand Your Software Development Team

TurnKey Labs

The need to expand your software development team is paramount. As companies strive to stay competitive and deliver cutting-edge solutions, traditional methods of team expansion often come with their own set of challenges and complexities. The limitations of geographical constraints, competition for local talent, and the hurdles associated with outsourcing and freelancing can hinder growth.

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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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Channel Partner Collaboration: Sealing Revenue Leaks

Blulogix

Channel Partner Collaboration: Sealing Revenue Leaks By BluLogix Team In the dynamic world of usage-based pricing, managing revenue can be like trying to capture a moving target. While usage-based models offer numerous benefits, they also present challenges, especially when it comes to revenue leakage. But fear not, because there’s a solution in the form of channel partner collaboration.

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Expand Your Software Development Team

TurnKey Labs

The need to expand your software development team is paramount. As companies strive to stay competitive and deliver cutting-edge solutions, traditional methods of team expansion often come with their own set of challenges and complexities. The limitations of geographical constraints, competition for local talent, and the hurdles associated with outsourcing and freelancing can hinder growth.

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How Your Usage-Based Pricing Strategy Can Help You Stay Competitive in the Crowded Market

Blulogix

How Your Usage-Based Pricing Strategy Can Help You Stay Competitive in the Crowded Market By BluLogix Team In today’s fast-paced business landscape, staying competitive is more challenging than ever. As a company in a crowded market, it’s essential to differentiate yourself and continuously meet your customers’ evolving needs. One powerful tool in your arsenal is a well-crafted usage-based pricing strategy.

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Sales Videos Ultimate Guide for 2023: Elevate Your Income and Company Revenue

Dubb

The question of how to do sales videos is one on the minds of many sales professionals, marketers, and creators. Sales videos are terrific tools that can help you build strong relationships, educate new audiences about your product or service, and help you generate more sales. It is as simple as that. At the same The post Sales Videos Ultimate Guide for 2023: Elevate Your Income and Company Revenue appeared first on Dubb Blog.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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The Top 10 Pain-Points for Usage-Based Subscription Billing Services and How to Fix Them

Blulogix

The Top 10 Pain-Points for Usage-Based Subscription Billing Services and How to Fix Them By BluLogix Team In today’s business landscape, consumption-based subscriptions are all the rage, and for good reason. Who wouldn’t want a piece of that recurring revenue pie, increased profitability, and happy customers? However, as enticing as it may sound, navigating the world of usage-based subscription billing isn’t always smooth sailing.

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How to Do Sales Videos to Strengthen Your Pipeline: The Definitive Guide for 2024

Dubb

The question of how to do sales videos is one on the minds of many sales professionals, marketers, and creators. Sales videos are terrific tools that can help you build strong relationships, educate new audiences about your product or service, and help you generate more sales. It is as simple as that. At the same The post How to Do Sales Videos to Strengthen Your Pipeline: The Definitive Guide for 2024 appeared first on Dubb Blog.

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6 Subscription-Based Pricing Models and When to Use Them

Blulogix

6 Subscription-Based Pricing Models and When to Use Them By BluLogix Team In the ever-evolving landscape of business, one pricing model has emerged as a consistent favorite: the subscription-based pricing model. Commonly associated with Software-as-a-Service (SaaS) , this model offers a predictable, recurring revenue stream for companies. It’s widely recognized as a user-friendly approach for customers and an effective strategy for providers.