September, 2020

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5 Leadership Lessons Everyone Needs Right Now From GitHub COO Erica Brescia

SaaStr

One of our top sessions from our recent Annual at Home event was from GitHub’s COO, Erica Brescia. For those unfamiliar with her background, Brescia started off as the founder and COO of Bitnami, a 75 person startup. Just over a year ago, she sold to VMware and the company has since doubled in size. In her session, Erica shares her hard-earned leadership lessons– from selling her company to what she’s learned at Github, we’ll share her most essential leadership principle

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How to build a content strategy to replace trade shows and travel

Predictable Revenue

How prospecting has changed in the absence of trade shows and travel, and how your marketing style needs to shift to fill in the gap. The post How to build a content strategy to replace trade shows and travel appeared first on Predictable Revenue.

Travel 218
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Why Burnout Should be a Topic at Your Next Board Meeting, and What to Do About It

Tom Tunguz

The Economist ran a story about the future of work this week. Working remotely, we have reduced meeting length by about 15% and increased our total time at work by 2 hours per day. We might declare we have found an extra 10 hours in the workweek from nothing. This productivity boost might seem universally positive, but there’s a catch. One of the critical topics in many boardrooms today is managing employee burnout.

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Best Email Autoresponders

The Daily Egg

What if you could send a handful of emails on autopilot (without lifting a finger) and generate more than $40,000 in revenue without annoying your audience? That’s exactly what Yaro Starak does year after year. He created one automated workflow that segments his audience depending on their actions and level of interest. So, the right […]. The post Best Email Autoresponders appeared first on The Daily Egg.

Revenue 339
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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2020 SaaS Survey Results- COVID Edition!

For Entrepreneurs with David Skok

KBCM TECHNOLOGY GROUP SAAS SURVEY – COVID EDITION For the eighth year in a row, we’re proud to work with KBCM Technology Group (formerly Pacific Crest Securities) Thank you to the readers of forEntrepreneurs who participated in taking the survey! Thank you also to David Spitz (@dspitz) and the team at KBCM Technology Group for.

SaaS 336

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How To Get Better at Recruiting. (We All Need To).

SaaStr

90% of my evaluation of any leader that works for me is the quality of people they can get to work for them. This could be wrong… Maybe it should be 95%. — Todd McKinnon (@toddmckinnon) September 13, 2020. Recruiting is tough. I certainly don’t do it well enough. But to be a great CEO, you need to find a way to force yourself to be a great recruiter.

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Building a Successful B2B Outbound Sales Strategy From Scratch

Predictable Revenue

Co-Founder and CEO of Lemlist, the coolest sales automation platform ever created, shares tips and tricks to grow a SaaS company in a B2B space, from scratch! The post Building a Successful B2B Outbound Sales Strategy From Scratch appeared first on Predictable Revenue.

B2B 311
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How to Predict the Forward Multiple of a Software Company

Tom Tunguz

High growth software companies are valued based on forward revenue multiples. In other words, to calculate the enterprise value of a business, you multiply the revenue by the forward multiple. But, how does the market set the multiple? What predicts the forward multiple, or correlates with it? I pulled together the data for the basket of the roughly 60 publicly traded SaaS companies and ran a linear regression to understand the predictive power of the many key metrics reported by public companie

Software 363
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Best Workflow Management Software

The Daily Egg

Are you looking for ways to simplify routine business tasks? Workflow management software is the solution. Businesses across all industries have been using workflow management tools to improve efficiencies in various departments. These tools leverage automation for project management, one-off tasks, and other work-related scenarios. Essentially, workflow management software eliminates the wasted time your team […].

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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Sales Motions for a Product-Led Company

SaaSX

Many product-led companies get to the sales fork in the road and scratch their head wondering where and how to start building their sales machine. It's entirely new for them and the path forward isn't always clear. It's helpful to understand the options.

Sales 130
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Announcing Series: Intercom’s powerful new visual campaign builder

Intercom, Inc.

Customer engagement has never been more essential to business survival. Retaining your hard-won customers is the difference between success and failure for online businesses, and the key to retention is excellent customer communication. Successful customer engagement depends on sending the right message, at the right time, and in the right place. Getting this delicate dance right, however, requires careful choreography, with every step considered and planned.

Scale 231
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My Top 10 Learnings From Ben Chestnut, CEO of Mailchimp

SaaStr

My Top 10 take-aways from talk with @benchestnut this morning: 1/ Yes, bootstrapping can take 3-4 years longer. 2/ You may not need a moat. Maybe let them go if they aren't happy. Happiness is a moat. 3/ Phase 2 might take 12 years to get to. It's OK. Talk to more customers. — Jason ?BeKind? Lemkin ?? (@jasonlk) September 2, 2020. So the recent SaaStr Annual 2020 at Home was a smashing success. 3 days, 100s of roundtables and sessions, and 1000s of 1-on-1s.

Branding 351
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6 Most Effective Reactivation Strategies for Lapsed Customers

Predictable Revenue

Keeping your existing users is much more cost effective that finding and converting new leads. Despite this, the average business mailing list loses 25% of its subscribers every year. Reactivating your lapsed customers is key to preventing them from becoming lost customers. The post 6 Most Effective Reactivation Strategies for Lapsed Customers appeared first on Predictable Revenue.

Strategy 247
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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The 4 States of an Engineering Team

Tom Tunguz

I’ve been steadily progressing through the excellent books in the Stripe Press catalog. First, I read High Growth Handbook. Most recently, I read An Elegant Puzzle: Systems of Engineering Management by Will Larson. It’s the best book I’ve read on engineering management. Will has worked at Digg, Uber, Stripe, and is now at Calm and has seen many engineering teams endure and thrive through hypergrowth.

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Best Business Process Management Software

The Daily Egg

What if you could hire a robot to take over repetitive tasks and manage essential parts of your business without you (or another human) having to lift a finger? It sounds like a futuristic, far-fetched idea, but thankfully it isn’t. In fact, leveraging the best business process management software is exactly like hiring a robotic […]. The post Best Business Process Management Software appeared first on The Daily Egg.

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FastSpring Gives Back: Supporting the United Boys and Girls Club of Santa Barbara County

FastSpring

As the FastSpring team has adjusted to the new reality of remote work and continues to support our growing customer base, we have not lost sight of the importance of supporting our local community. Giving Back to Our Local Community is Part of Our DNA. At FastSpring, we define success as more than making a positive impact on our business and supporting our customers.

Education 148
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The appliance of science: Mark Roberge’s formula for scaling

Intercom, Inc.

What kind of information drives that decision: is it subjective and qualitative, or objective and quantifiable? It’s the classic conflict: left brain versus right brain; art versus science. Mark Roberge knows which he prefers. As an engineer by training, in pressure situations he tends to “lean to the quant.” It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years.

Scale 226
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Don’t Let Them (Your Best Employees) Go

SaaStr

A bit of Mary Poppins, when her work is done the wind will shift and she'll be off to the next place that needs her ??. Appreciate the moments you have with folks; especially if they or the combination of them together are truly special. It's never forever. [link]. — stacie frederick (@staciefrederick) September 29, 2020. Especially now that dozens of next-generation SaaS companies have IPO’d, you can start to see the turnover more viscerally than you can observe at quieter,

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8 Useful TikTok Marketing Tactics

Neil Patel

Did you know TikTok has around 100 million monthly active users within the US? If you own a business, TikTok marketing can be a great channel for your brand, as there is relatively little competition on the platform. However, if you’re new to TikTok, you may not know how you can use it to market your company. Below we’ll explore how and why you should use TikTok as a marketing channel to take your business to the next level.

Marketing 145
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Notes from Office Hours with Kimbre Lancaster on How to Run Successful Virtual Events

Tom Tunguz

Recently, we welcomed Kimber Lancaster to Office Hours at Redpoint to discuss running successful virtual events. It was a fantastic session in which Kimbre surfaced counterintuitive insights about one of the most critical marketing channels of 2020. Below, I’ve summarized some of my notes from the session. First, there’s much more crossover between physical and virtual events than most people think.

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Best Content Management Systems

The Daily Egg

Imagine moving thousands of articles, pages, images, and videos from one place to another. It sounds like an extensive, time-consuming mess because it is. But that’s exactly what you have to do if you choose the wrong content management system. A few years ago, I decided to switch one of my websites from WordPress to […]. The post Best Content Management Systems appeared first on The Daily Egg.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Tune in to the Pressing Matters Podcast to Learn How FastSpring Helps WordPress Businesses

FastSpring

Following the success of the Pressing Matters podcast episode featuring FastSpring Seller, Nelio, we met up with Jack McConnell and Iain Poulson again to chat about WordPress plugins. Tune in to the latest episode where Jack and Iain chatted with our Solutions Architect, Jon Tewes, about how FastSpring’s WordPress plugin can integrate with other businesses’ WordPress websites.

Business 146
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Sweating the details: Designing improvements to our product navigation

Intercom, Inc.

We recently shipped a suite of new features to dramatically uplevel Intercom’s support capabilities, including advanced ticketing workflows and richer reporting. In addition to those features, we also took the opportunity to improve the main product navigation of the Intercom app in order to make it more usable, intuitive, and polished. The main navigation is a critical area of the Intercom app, and it helps ensure Intercom feels simple to use.

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Need Leads in Q4? Sponsor SaaStr Scale!

SaaStr

So our SaaStr Digital events since March have been wildly successful — much more than we expected. With 100,000+ total attendees, and probably 200,000+ including on social, we’ve had a ton of fun and learned a lot, from the CEO of Slack, Box, PagerDuty, Unsplash, and so, so much more. Our next big Digitial Event will launch next week, SaaStr Scale 2020 on Dec 8-9.

Scale 342
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The Complete Beginner’s Guide to Advertising on LinkedIn

Unbounce

LinkedIn has become a premium location for advertising, particularly if you’re looking to sell a B2B or SaaS product. The platform has more than 675 million users , which means your LinkedIn ads can reach as much as 12% of the world’s population. And what’s more, you’ll be getting your offer in front of a self-selected audience in a professional context—not 16-year-olds who wanna see their friends do the Toosie Slide.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Redpoint Office Hours with Medha Agarwal & Shopify’s Kaz Nejatian

Tom Tunguz

On Wednesday, October 7th at 9:30 AM PT, Redpoint Office Hours will welcome Kaz Nejatian , the VP & GM of Shopify Financial Solutions (including Shopify Capital). Prior to Shopify, Kaz was the Product Lead for Payments and Billing at Facebook and was the former CEO of Kash, a payment technology company that he founded and which was acquired in 2017.

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Best HR Outsourcing Services

The Daily Egg

Human resources is one of the most important departments of any business. From employee onboarding to training, risk and compliance, payroll, and benefits administration, HR departments are the backbone of businesses. But having an in-house HR staff is expensive. Many companies don’t have the budget, resources, or knowledge to efficiently run a human resources department. […].

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How to Calculate LTV (And Why It’s Important)

FastSpring

When you’re trying to decide how to scale your business and how to calculate profits, there are tons of metrics out there you can use. In fact, it’s easy for businesses to get overwhelmed by metrics and not know which ones to prioritize. One of the most critical areas to get a grasp of, however, is how much a customer is worth to your business.

Scale 133