The Angel VC

AUGUST 10, 2011

I recently wrote that investors (myself included) should do a better job of making their investment criteria transparent to founders. Today I'd like to tell you a bit more about what we at Point Nine Capital are looking for in SaaS startups (other sectors are something for another blog post). To put it as simple as possible, the health of a SaaS business is mainly determined by two factors: Customer lifetime value (CLTV) and customer acquisition costs (CAC).

Sales Recruiting 155

Sales Recruiting Startup Customer Lifetime Value SaaS 155

Practical Advice on SaaS marketing

AUGUST 27, 2011

Thinking too hard can tire out your brain. Research has shown that our brains can suffer from "decision fatigue" after strenuous mental exercise. It's similar to the way our muscles get tired after strenuous physical exercise. Experiments conducted at German automobile dealerships put prospective customers through a kind of mental decathlon. They asked them to choose among four choices of gearshift knobs,13 choices of wheel rims, 25 engine and gearbox configurations, and 56 color options.

SaaS Payments 100

SaaS Payments SaaS Payment Solutions Payment Services 100

The Angel VC

AUGUST 21, 2011

One thing I've been thinking about for a while is how to make Board Meetings as effective as possible. If you want to read some great posts about the topic by people who've been to many, many more Board Meetings (and apparently Bored Meetings!) than I, check out these links: Brad Feld's initial post on the topic back in 2004 Reactions by Fred Wilson ( post 1 , post 2 , post 3 ) More recent posts by Brad Feld and Fred Wilson , as well as Mark Suster In my opinion it's not that much about whether

Travel 111

Travel Startup Development Business 111

Practical Advice on SaaS marketing

AUGUST 10, 2011

For the last few years, NASCAR, Indy car, and Formula One drivers have been wearing a special head restraint, known as a HANS (Head and neck support) device. It's designed to prevent severe injuries from violent whiplash when the race car suddenly decelerates, as in a crash. For business folks who have been whiplashed over the past few days by the sudden jolts in the stock market, this device might look attractive for more than just race car drivers.

Scale 100

Scale Marketing SaaS Subscription 100

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