Sat.May 19, 2018 - Fri.May 25, 2018

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Use exploratory research to keep innovative teams going

Intercom, Inc.

In today’s data-driven world, the idea of using research to build great tech companies has gone from being buzzworthy to expected. User testing is now a must-do, thanks to the lean build-measure-learn mantra that has inspired modern product development. It’s also been great to see exploratory research gaining ground as a strategy for identifying product opportunities.

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When Will the Next Wave of UI Advances Happen?

Tom Tunguz

Technology innovations swing to a pendulum’s cadence. Sometimes innovations begin with infrastructure changes and reverberate up the stack. Other times, front-end engineers innovate at the application layer, which demand downstream changes in the infrastructure to scale. The last major epoch of front end evolution has celebrated its ten year anniversary.

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Catalant Profile and Perspectives Regarding Cloud and SaaS

Think Strategies

Over the past year, I’ve had the privilege of becoming affiliated with the rapidly growing Catalant expert network which has enabled me to extend my consulting services to a wider assortment of enterprises seeking help with their Cloud strategies. Catalant recently gave me an opportunity to provide my perspectives regarding the state of the Cloud and Software-as-a-Service (SaaS) marketplace, as well as the new business opportunities and challenges which these unprecedented technological de

Cloud 100
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Get Peace of Mind: A Final Look at Your GDPR Compliance Checklist (24 Steps)

Sales Hacker

In this 24 step GDPR compliance checklist, we’re spoon feeding you everything you should know to become compliant by the May 25th deadline! Disclaimer: Keep in mind we are NOT lawyers and you should definitely not view this guide as legal advice. Consult with your legal teams and GDPR advisors to ensure you are protected. Why We Built This GDPR Compliance Checklist.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Build the right thing

Intercom, Inc.

This week I gave a talk at The Next Web on the importance of your product strategy when scaling a company. When I speak to startups, I am often asked, “What is the one thing?” or “Give me one tip.” But I don’t have a single top tip for you. I have a lot of tips. They’re all important because they work together to help build a successful product.

Startup 219

More Trending

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How to use UX to design high-converting cold emails, calls, and product demos

CloseSaaS

As salespeople, we can be naturally selfish. When we write emails or make cold calls, we’re only concerned with what we want: a response, a demo, a sale. But we don’t think about what our prospect is experiencing. And this is a huge missed opportunity.

Sales 52
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PODCAST 08: The Most Effective Outreach Strategies to Build Your Pipeline

Sales Hacker

On this episode of the Sales Hacker podcast, we talk with Derek Grant , VP of Sales from SalesLoft about building a successful pipeline with the best sales outreach strategies. What You’ll Learn. What types of cadences to use to predictably drive pipeline development. How to build and lead sales teams and how to build the next generation of managers.

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Announcing Intercom on Marketing – the print and audio edition

Intercom, Inc.

Today we’re launching our latest print and audiobook – Intercom on Marketing. Published in a digital format back in January, more than 35,000 people have already enjoyed our no-nonsense, actionable advice covering the entire spectrum of marketing, from messaging to monetization. But a recurring piece of feedback we’ve got from our readers is that they don’t like being chained to one format, and want to enjoy our books in ways that extend beyond the confines of PDF and mobi.

Marketing 188
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6 success factors to consider when selecting a test automation services company

Audacix

So you're on the hunt for test automation services for your web or mobile app, right? But what is it that you need, exactly? Have you defined your requirements or are you willing to be persuaded by the glossiest marketing brochure? There are thousands of test automation service providers willing to grab every last dollar off you. But there are a few things that you need to be sure about, before signing long term (or even short term) agreements with these service providers that put your professio

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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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How GDPR will affect sales teams (Q&A webinar)

CloseSaaS

Here's the recording of today's webinar about how GDPR is going to affect sales teams (hint: the answer is, it's impacting sales teams in a lot of ways). Tune in!

Sales 52
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Have a Lot of No-Shows on Your Sales Calls? Here’s the #1 Reason Why

Sales Hacker

In this final part of my 6-part series about the key components in your sales meetings, we talk about getting your sales meeting agenda right. So far, we’ve covered: 1) Discovery meeting structures. 2) Meeting opening. 3) Probing questions in sales. 4) Storytelling for sales professionals. 5) Sales closing statements. I’m sure all of you have heard the legendary story of how in the 1950s Colgate made one tiny change to their business and they sold 40% more toothpaste.

Sales 47
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Clearbit’s Matt Sornson on driving growth with data and content

Intercom, Inc.

When used correctly, data can powerfully enrich sales and marketing efforts and help any business fuel growth. But all too often, companies fall into the trap of using partial or old data to drive major decisions. As the Head of Growth Marketing at Clearbit , and previously a co-founder and CEO of more than a few startups (including WorkMob, ApiXchange, and GoFlow), Matt Sornson knows these pitfalls intimately and how to avoid them.

Data 182
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5 Easy A/B Tests You Need to Try On Your Online store

FastSpring

What’s one issue online stores face all over the world?

Trends 61
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Customer Spotlight: Driven Insights

SaaSOptics

In 2014, two long-time business partners and entrepreneurs noticed an increasingly common challenge facing most small business owners – the lack of good financial data and metrics. So, they founded Driven Insights and today, provide expertise on a fractional basis to growing businesses. You may be wondering, “what is a fractional CFO?”. As a business grows, the need for buttoned up financial operations and more accurate metrics increases, but a full-time CFO might not be necessary (or in the bud

Finance 40
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Tips for Effective Networking: 4 Ways to Turn down a Prospect (Politely)

Sales Hacker

Picture this: A packed trade show floor and you’ve got one hour to find that CMO (or whoever your target decision maker is) who you’ve been dying to get in front of to start a sales conversation. Unfortunately, you’re talking to, let’s call him, “Bert”. Nice guy. Moderately interesting. But he’s not going to help you move the needle and you’re on a deadline.

Sales 47
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How exploratory research paves the path to efficient innovation

Intercom, Inc.

In today’s data-driven world, the idea of using research to build great tech companies has gone from being buzz-worthy to expected. User testing research is the backbone of the modern, lean, build-measure-learn mantra by which software is now made. At Intercom, exploratory research has also emerged as a key component in Intercom’s toolkit. Commonly known as strategic or formative research, exploratory research can play a pivotal role in helping your company save time in product development

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?? SaaS Roundup #120: Financing, selling, scaling

Chart Mogul

This week: When founders shouldn't be afraid of hiring a sales team, 17 priceless lessons from scaling to the U.S., six paths to financing a SaaS business In SaaS Roundup, we comb through the noise to find you only the best SaaS-flavored reads of the week — just our top three. You can also receive SaaS Roundup in your email inbox every Friday — just drop your email here and you’ll receive the next issue.

Scale 40
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Customer Spotlight: Driven Insights

SaaSOptics

In 2014, two long-time business partners and entrepreneurs noticed an increasingly common challenge facing most small business owners – the lack of good financial data and metrics. So, they founded Driven Insights and today, provide expertise on a fractional basis to growing businesses. You may be wondering, “what is a fractional CFO?”. As a business grows, the need for buttoned up financial operations and more accurate metrics increases, but a full-time CFO might not be necessary (or in the bud

Finance 40
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How to Manage Complex Sales at Scale

Sales Hacker

The post How to Manage Complex Sales at Scale appeared first on Sales Hacker.

Scale 65
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4 Big Quality Assurance Imperatives for CIOs & CTOs This Year

Audacix

We've spent the last few months speaking to hundreds of CIO / CTOs and senior IT decision makers. Many of the conversations were so similar that we came to the conclusion that presenting our conclusions here will give you greater insight into industry-wide challenges. It will also hopefully serve to assure you that your issues are not unique to your teams and organisations, but are experienced by many others in your position!

New CTO 40
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ChartMogul and the GDPR

Chart Mogul

Here's an overview of the steps we take at ChartMogul to ensure any personal data is handled responsibly and lawfully, as well as some FAQs on how we comply with the General Data Protection Regulation (GDPR). As you probably already know from the flood of messages in your email inbox, the General Data Protection Regulation is in effect on 25th May and is designed to protect the data of all users located in the EU.

Data 40
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Buyer’s Guide: Finding The Best Payment Provider For Your Software

Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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Fine-Tune Your SaaS Business with CLV Metrics

SaaSOptics

Customer lifetime value (CLV) is one of the most critical metrics used to evaluate a SaaS company’s financial health and to predict its future success. Unfortunately, it’s also one of the trickiest things to measure. Traditional business metrics fail to capture the key factors that drive SaaS performance. With revenue coming in over an extended period of time, the customer lifetime, it changes the way management, investors and potential acquirers determine whether the SaaS business is financiall

Metrics 40
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4 tried ideas on marketing automation enrichment

Claudiu Murariu

I used to be a marketer and I am guilty of every classic trick in the book. Yes, you heard me right: guilty! I am guilty of sending the same email to every subscriber in my list. I am guilty of sending the same email twice to the same user. I am also guilty of sending irrelevant messages to our clients. Yes, I admit it, I’ve done it all. Haven’t you?

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Ask Your Prospects To Give In Order To Get Value

Valuize Consulting

This is the third article in my 5 part series (introduced here). The series focuses on how your B2B SaaS business can increase revenue retention and expansion by integrating your Customer Success strategy with your Sales strategy. I'm a big advocate of the 'Give to Get' concept in Sales: Asking prospects in a sales cycle to [.].

B2B 40
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A proven software testing company can solve 6 painful challenges for you

Audacix

Many a software testing company will claim to do everything and anything under the sun for you. But only proven software testing experts will be able to prove to you how they can solve your most painful software quality challenges, like speed of testing, speed to market, support costs, process optimisation and others. The challenges you are facing in your software development and delivery pipeline are unlikely to be unique.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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How to Measure the Maturity of Your Finance Operations

SaaSOptics

For a B2B SaaS or subscription business, finance operations are no longer just a back office function. Finance executives are playing a larger role in their businesses' strategic direction and growth. How do you know if your systems and processes are set up to provide the necessary insight into your growing business? To help, w e created the B2B Finance Operations Assessment.

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Box Zones now supports multi-zone storage for regulatory peace of mind

ITPro

News. Customers can now manage their regional data obligations through a single console.

Data 40
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Ask Your Prospects To Give In Order To Get Value

Valuize Consulting

This is the third article in my 5 part series (introduced here). The series focuses on how your B2B SaaS business can increase revenue retention and expansion by integrating your Customer Success strategy with your Sales strategy.

B2B 40