Sat.Jul 28, 2018 - Fri.Aug 03, 2018

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License to sell: 5 strategies to hit your sales quota

Intercom, Inc.

In sales, there’s one number we obsess over – our quota. As soon as one month ends and another starts, we can’t help but ask, how am I going to hit my number? Yet for all the time we spend thinking about it, many of us don’t have a game plan. As an Inbound Sales Development Rep, I face the challenge of not having any control over the leads that get passed to me.

Strategy 157
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Are We Investing Enough in Our Managers?

Tom Tunguz

I met a seasoned executive recently. He made a bold claim. “Management is an art, and one that is overwhelmingly undervalued in Silicon Valley.” I wondered, are we investing enough in our managers? Talent is the largest investment of an early stage company. 80%+ of startup operating expense flows to compensation. Retaining these employees is good business.

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What’s behind those churn metrics?

Practical Advice on SaaS marketing

Churn is bad for software-as-a-service (SaaS) companies. Very bad. But knowing there’s a churn problem is one thing; fixing it is something else. To bring down churn, we need to understand what’s behind the numbers. Why are customers leaving? Different causes will point toward different fixes. Poor product performance Sometimes the solution simply doesn’t deliver as advertised.

Churn 122
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Eliminate Churn Forever in 5 Simple Steps

Sixteen Ventures

Churn… ya boring. Yawn. Time to move on. I’m so over talking about churn and if you really understand what Customer Success is all about , you should be, too. Churn is so easy to get rid of… you just have to do five simple things. If churn is a problem for you, this post will change that (if you’ll let it) and then you can move onto bigger and better things.

Churn 129
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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How Typeform’s Intercom app is growing value for users and the business

Intercom, Inc.

We’ve just unveiled our new publicly available Intercom App Store and rolled out a bunch of new features to make building apps on Intercom even easier at the same time. Among those features are tools and capabilities that enable anyone to build an app that can be used in the Intercom Messenger. We released a beta version of the features earlier this year to a small group of developers, including Typeform.

Business 147

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5 Customer Service Email Templates for Tough Situations

Groove HQ

Solve complicated scenarios with great communication. There are a few main difficult scenarios you’ll most likely face as a support representative. In customer service, every interaction matters, and there is no 100% right or wrong way to deal with any situation. Even though the ability to think on a case-to-case basis is one of the […]. The post 5 Customer Service Email Templates for Tough Situations appeared first on Groove Blog.

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The Life and Death of Product Marketing

Casey Accidental

This is part two in likely a three part series on career paths. You can read about the analyst career path here. As someone who majored in marketing in undergrad and has an MBA with a concentration in marketing, I receive a lot of career advice requests from up and coming marketers. My feedback is usually a wake up call and not very pleasant. Marketing, especially in a technology company, has been suffering a death from a thousand cuts for years now.

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Meet the Intercom App Store: Helping customers and partners grow

Intercom, Inc.

It’s rare that one product manages to solve all of your needs or the needs of your customers – no matter how extensive or well designed it is. We all use a plethora of tools to collaborate, communicate and get our work done on a daily basis. Each product used is only one tool of many at our disposal. At Intercom, we believe that tools should be adaptable to your needs and not the other way around.

Mobile 106
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Unveiling The State of Revenue Operations in 2018 [Report]

Sales Hacker

This a summary of an inaugural survey by Sales Hacker and LeanData — the State of Revenue Operations 2018. The evolution of Rev Ops. Have we finally cracked the code to revenue bliss? Can Rev Ops really deliver? Key stats from the State of Revenue Operations survey. Top takeaway and full report. The Evolution of Revenue Operations. Businesses naturally obsess about revenue and creating a successful revenue model.

Revenue 73
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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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10 Tips for Sending Better Customer Service Emails

Groove HQ

Every customer service email is an opportunity to build stronger relationships. Any given company probably sends hundreds of customer service emails daily, and it can be easy to lose sight of just how important every single one of them is. But for any given customer, it might be the only interaction with your business that […]. The post 10 Tips for Sending Better Customer Service Emails appeared first on Groove Blog.

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7 SaaS Content Marketing Mistakes to Avoid

Inturact

When implemented in the right way, SaaS content marketing can be one of the most powerful tools to build your product’s awareness and foster a devoted customer base that will ultimately comprise enthusiastic promoters of your message. However, while the SaaS community has largely embraced content marketing as a primary engine for driving a business forward, there are still a number of ways in which even the most experienced companies can mishandle its principles.

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Is it Time for an All-in-One Ecommerce Solution?

FastSpring

Whether you’re selling an app, digital content, or software, there always comes a time when you need to seriously consider how you are going to monetize your product or service and scale your business.

Scaling 60
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SaaS vs On-Premises: Choosing the Right Enterprise Solutions

SaaS Metrics

Introduction Deciding between an in-house or on-premises and SaaS solution is an important element of an IT strategy. That’s especially true for large enterprises that are always looking for a competitive advantage. Choosing between the two depends on a lot of factors and there isn’t any magical formula that works for all kinds of businesses. Things were pretty straight forward during the data hosting era just a few years ago.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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In-person vs. virtual selling: How modern teams can use this classic sales strategy

CloseSaaS

For startups and technology enabled sales teams, meeting a prospect in person feels like a waste of time. Why spend half a day with just one customer, when you could email or call hundreds? But while this might feel like common knowledge, it doesn’t mean in-person selling is dead.

Sales 59
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Turn Your SaaS Leads From "Free" to "Customer" with Content Marketing

Inturact

You’ve already gotten your prospects aware of your product and committed to a free trial. Now it should just be a matter of time before they become paying customers, right? Unfortunately, it’s not always that easy to get trial users to convert to premium subscribers, even when they’ve been able to gain some hands-on experience with your product. Luckily, hope is not lost when it comes to getting your SaaS leads to take that leap into the premium version of your product.

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Employee Spotlight: Marina de la Torre, Customer Success Leader Extraordinaire

FastSpring

FastSpring’s Employee Spotlight is a Q&A series that features the hardworking, intelligent, and fun people that make FastSpring great. Get to know the fantastic team behind the ecommerce platform!

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What is Spend Culture and Why it Matters to Your Organization

Intello

This is the first of a four-part series -- written by Dani Hao at Procurify. Cultivating a ‘good’ company culture has already been written to death in the form of academic literature, business publications and ‘best practices’ white papers alike. Silicon Valley firms often tend to boast about their culture within their job descriptions as a way to attract top talent, for example highlighting perks such as gaming consoles, unlimited time off - or showcasing fun videos of parties within the office

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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How you can tame spiralling digital software testing costs (& create happier users)

Audacix

Software testing has often been an afterthought for CIOs , software engineering managers and software development teams. The accelerated adoption of Agile, DevOps and digital has ensured that if you remain ignorant to the value of fast and effective software testing, your program will bleed money and leave users frustrated by their user experience. As software testing cost surge closer and closer to 50% of the overall software development, I often find that the other (and potentially more damagi

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Is RFM still king? A data science evaluation

ReSci

Introduction Predicting and preventing customer churn has a strong impact on the success of e-commerce businesses. Many businesses understand the importance of churn and engineer a predictive model to analyse and identify churning users. There are various flavours to define user churn in e-commerce. One. The post Is RFM still king? A data science evaluation appeared first on ReSci.

Data 51
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Customer Story: Nelio Delivers Powerful WordPress Tools Around the Globe

FastSpring

In just five short years, three talented and dedicated people came together to deliver robust products that make WordPress sites around the world more impactful. We’re talking about Nelio.

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Everything You Need to Know About Choosing the Best VoIP Providers

Sales Hacker

With so many VoIP options , business may have a hard time choosing the best one. This guide will walk you through the information you need to assess and choose from among the best VoIp providers. At one time, if you were starting a new business, your first call was to the phone company. They’d come in and run wiring, then assign phone numbers to each sales rep’s desk.

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Buyer’s Guide: Finding The Best Payment Provider For Your Software

Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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Automating Financial Operations with a Platform Built for B2B SaaS

SaaSOptics

Founded in 2005, SkyWire provides the hospitality industry with award-winning point-of-sale (POS), spa and workforce management SaaS solutions. Originally focused on mobile marketing, the company expanded into POS technology and today is one of only two POS companies certified for gaming interfaces. As a quickly growing SaaS business, SkyWire is often making important business decisions and adjustments on the fly, many of which rely on accurate subscription and financial metrics.

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How to use data to accelerate your sales process (Q&A webinar)

CloseSaaS

Here's the recording of today's webinar about how to use data to accelerate your sales process. Tune in below!

Data 52
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California’s New Data Privacy Law: A Mini GDPR? What IT Needs to Know

BetterCloud

On June 28, 2018, California adopted what is considered the strictest general privacy and data security law (also known as AB 375) in the country. Called the California Consumer Privacy Act (CCPA), it will become effective on January 1, 2020. There will likely be changes to the final version prior to actual implementation. What is CCPA, and why should I care?

Data 40
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Outreach.io Acquires Sales Hacker: Two Heavyweights Join Forces To Dominate B2B Sales

Sales Hacker

I love sales and the sales profession. As a kid, I was a terrible student. I got put in remedial classes and was told I needed prescription ADHD pills in order to focus. I didn’t go to a top college. But sales doesn’t care about any of that. The sales profession accepts all regardless of grades or education. On top of that, the amount of money you make will often directly correlates to how hard you work.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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ChartMogul is one of the first to join new Stripe Partner Program

Chart Mogul

The Stripe Partner Program aims to help increase internet commerce by giving companies the resources they need to build and grow their businesses. Most people today don’t know that only three percent of GDP is online. The Stripe Partner Program aims to increase that number by helping companies start, run and scale their businesses. ChartMogul is joining Stripe on this journey as one of its first Verified Partners.

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If you're good at something, do it for free

The Marketing & Growth Hacking Publication

If you’re good at something, do it for free The Dark Knight © copyright 2008 Warner Bros. All rights reserved. Before you start to judge me let me tell you a little story. During the 2008 Batman movie “The Dark Knight”, in what is now considered an all-time classic scene, Joker, the main protagonist?—?if I could say?—?, intrudes on a mafia meeting and tells them what they need to do to have their respect back in the streets.

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5 Takeaways from “Securing G Suite and Beyond: Tales from the Trenches” (Google Cloud Next ’18)

BetterCloud

Well, Google Cloud Next ‘18 is a wrap! If you missed it last week, here are some highlights from a panel called “ Securing G Suite and Beyond: Tales from the Trenches ” that we thought would be particularly relevant to our audience. The panel featured four BetterCloud customers (Patrick Della Peruta, Director of Enterprise Collaboration at Kaplan; Ryan Seit, Director of IT at Casper; Shawn Carney, Director of IT at Spotify; and Ed Ramon, Director of Information Technology at Fullscre

Cloud 40