Sat.Nov 16, 2024 - Fri.Nov 22, 2024

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How to Successfully Bring AI Products to Market at Scale with GitHub’s CRO

SaaStr

GitHub, founded in 2008, is a leading platform for software development and version control that has made waves since 2018 with its AI Copilot. Microsoft acquired GitHub also in 2018 and it has since grown to over 100 million developers and more than 420 million repositories, including at least 28 million public repositories, making it the world’s largest source code host.

Scale 264
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Customer Experience vs. User Experience: Buying vs. Using

The Daily Egg

Customer experience and user experience—CX and UX, respectively—are sometime used interchangeably. Other times, they’re completely different and unrelated components. The reality lies. The post Customer Experience vs. User Experience: Buying vs. Using appeared first on The Daily Egg.

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Top 7 Apollo Features You’re Not Using with Jay Mount

Predictable Revenue

In a crowded market where competitors use similar tools, the edge lies in leveraging Apollo’s capabilities to find Alpha. The post Top 7 Apollo Features You’re Not Using with Jay Mount appeared first on Predictable Revenue.

Revenue 219
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75 Cents per Month

Tom Tunguz

What it cost to have an assistant with you like in the movie Her? The cost of using AI has dropped precipitously , an order of magnitude every year. If the average American picks up their phone 144 times per day & engages with an assistant, each time for four interactions every day of a month, an assistant like Her would cost about 78 cents in inference cost. 1 I’m not taking into account any of the additional costs associated with delivering such a product.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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The Future of Healthcare Payments: Innovations, Challenges, and the Role of Usio

USIO

In recent years, the healthcare industry has experienced a significant transformation, with rapid advancements in technology, shifting regulations, and an increasing demand for transparency and efficiency. One of the most critical components of this transformation is the evolution of healthcare payments. As the industry continues to move toward value-based care, the complexity of healthcare… Source The post The Future of Healthcare Payments: Innovations, Challenges, and the Role of Us

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Credit Card Processing for Small Business: Everything You Need to Know

Stax

Whether you are starting a new online store or looking to grow your existing brick-and-mortar small business, you must make provisions for accepting credit card payments. A study by the Federal Reserve Bank of San Francisco showed that credit cards account for 31% of all payments, significantly more than cash at 18%, and debit cards at 29%. There is no way around it: credit cards are an essential part of the everyday life of your customers and you will only lose customers if you aren’t ready for

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From Disney Magic to Marketing Mastery: Why Most Brands Fail at Authentic Connection

Inturact

In a world of AI influencers and cookie-cutter corporate voices, authentic brand communication has never been more challenging – or more crucial. In a recent episode of Talking SaaSy with Inturact, marketing strategist Marcos Bravo shared insights from his fascinating journey from Disney character performer to marketing maverick, revealing why most companies get brand voice wrong and how to fix it.

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Altitude 2024: Recap

BetterCloud

The BetterCloud Altitude Conference 2024 brought together the rising stars in IT and we won’t be forgetting it anytime soon! This year, 140 attendees joined us in New York city for a day full of meaningful discussions on how today’s IT admin is managing their tech stack and how collaboration across the organization helps drive success. Oh and we learned about the newest features coming to BetterCloud and a roadmap of where BetterCloud is heading!

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How AI is Changing Marketing and Sales - Insights from Gary Amaral

Inturact

In a world polarized between AI evangelists and skeptics, finding balanced, practical perspectives on artificial intelligence can feel like throwing spaghetti at your wall and hoping something sticks. That's why when Gary Amaral, former executive at BlackBerry and Hootsuite turned startup founder, shares his insights on AI in sales and marketing, it's worth paying attention.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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5 Top Learnings from Legal SaaS Logikcull’s Almost $300,000,000 Sale to Private Equity

SaaStr

So the other day on Workshop Wednesday Andy Wilson, founder CEO of Logikull , and I did a deep dive on what it’s really like selling your company to Private Equity for almost $300,000,000! I was the first and largest investor in Logikcull as they “de-bootstrapped” in 2015, and at first it grew very quickly, double digits every month.

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What is Session Replay? How It Works and Use Cases

User Pilot

Ever feel like you’re missing a piece of the puzzle when it comes to understanding your users? You have the analytics data, but it doesn’t tell the whole story. You know what users are doing, but not why. That’s where session replay comes in! This powerful tool allows you to see your website or web app through your users’ eyes.

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How to Write World-Class Headlines Every Time

The Daily Egg

Out of all the elements on a web page or a featured ad, headlines are the ONLY element that ALL USERS will. The post How to Write World-Class Headlines Every Time appeared first on The Daily Egg.

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Theory Two

Tom Tunguz

Today, we’re announcing our second fund of $450m to support our mission of partnering with early stage software companies that leverage technology discontinuities into go-to-market advantages. This marks the next chapter in our firm’s evolution. Since we launched Theory in 2023, we’ve gathered a wonderful team : Lauren , Spencer , Andy , Rafa , Amber , Arjun , & Kristin.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Scaling Customer Success from 0-5,000 Customers with Drata’s VP of Customer Success and VP of Customer Experience

SaaStr

Most startup companies in earlier stages don’t have the most mature product. While differentiating your product against the competition is important, you have to differentiate yourself elsewhere as you build your company. This is where customer success comes in. Drata VP of Customer Success Management, Wen Yao, and VP of Customer Experience, Ashley Hyman, share how to scale customer success from 0 to 5,000 customers.

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Is Your Product Analytics Broken? How to Actually Act on the Data You Collect

User Pilot

You can gather all the user feedback or behavioral data you want or even generate tons of Google Analytics reports. Despite all these efforts, you’re probably still not acting on product analytics correctly. At least that’s what Kevin O’Sullivan, Head of Product Design at Userpilot, has to say — and for good reason. Kevin has almost a decade of experience working at some of the world’s most innovative software companies.

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Revenue Recognition: Ensuring Compliance and Accuracy

Blulogix

By BluLogix Team Revenue Recognition: Ensuring Compliance and Accuracy What is RevRec and how does it impact accurate reporting for compliance and financial integrity? Ready to see how BluIQ can transform your billing process and help you achieve integrated, automated, and accurate complex monetization? Schedule a demo with a BluLogix billing expert today and take the first step towards revolutionizing your revenue management.

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The hidden costs of insecure file sharing: A horror story

BetterCloud

It’s long past Halloween, but IT horror stories happen no matter the season. Ensuring the security and integrity of your organization is the utmost priority in IT. Yet given the constant flow of information within organizations in terms of file sharing, the protection of sensitive data is often overlooked in one’s file sharing environment. What may seem like innocuous sharing activities can accumulate significant risks when multiplied across a larger user base.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Dear SaaStr: Which Tactics Always Work to Drive Down Churn, and Drive Up Retention?

SaaStr

Dear SaaStr: Which Tactics Always Work to Drive Down Churn, and Drive Up Retention? The best tactic I’ve ever seen is a simple combination of 3 things: Measure it , Segment it , and Drive it Down — Irrespective of Where It is Today. Churn is a bummer, and high churn is bad. But I’ve yet to work with a SaaS company that can’t improve. First, measure Churn.

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How To Choose the Right SaaS Helpdesk Software

Groove HQ

You’ve built an amazing SaaS product, but now you’re drowning in a sea of customer queries. Your support team is getting sidetracked by repetitive tickets, the churn rate is creeping up, and you’re losing sleep over missed follow-ups. Sound familiar? In the fast-paced world of SaaS, stellar customer support isn’t just nice to have—it’s critical […] The post How To Choose the Right SaaS Helpdesk Software appeared first on Groove Blog.

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Driving customer success forward with Unison

Totango

In a world where customer expectations are sky-high and data complexity is ever-increasing, Totango Unison is the game-changer that customer success and post-sales teams have been waiting for. Imagine a tool that not only predicts customer churn with laser precision but also unlocks new avenues for growth, ensuring your business thrives in today’s competitive landscape.

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Unlock the True ROI of Smarter Billing for MSPs

Blulogix

By BluLogix Team Unlock the True ROI of Smarter Billing for MSPs Introduction Let’s face it—billing is nobody’s favorite task. For MSPs, it can be a time-consuming, error-prone process that’s more about survival than strategy. But what if billing could do more than just keep the lights on? Ready to see how BluIQ can transform your billing process and help you achieve integrated, automated, and accurate complex monetization?

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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It’s Taking Longer and Longer to IPO. 13.6 Years Or More For The Next Batch.

SaaStr

So the best of the best in SaaS and Cloud are still on fire. Canva, Stripe, Databricks, ServiceTitan, Gusto, Wiz should all have epic IPOs in 2025 or maybe 2026. But one thing is clear: it’s taking longer to IPO: It used to take 10.4 years on average to IPO in SaaS. More on that data here. The last 3 SaaS IPOs took 11.3 years to IPO (Klaviyo, Rubrik, OneStream) And the current top of top performers below?

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Unlocking the Power of Predictive Analytics to Understand B2B Customer Intent

Valuize Consulting

Our world is hyper-connected and data-driven, leading B2B companies are turning to technology to gain deeper insights into client needs and to deliver more proactive, tailored experiences. Predictive analytics is one such strategy, unlocking powerful insights into customer intent and redefining the way organizations approach customer success. This technology is elevating B2B relationships, enabling companies to build lasting, profitable partnerships with a focus on both retention and expansion.

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Announcing the SaaS All Stars of 2024

BetterCloud

While IT teams often manage SaaS tools behind the scenes, their impact on businesses is undeniable. The 2024 SaaS All Stars, announced at the BetterCloud’s Altitude 2024 conference, are at the forefront of bringing SaaS management into the spotlight. These innovative companies are transforming how organizations leverage software to drive growth and efficiency.

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21 Top AI Tools for Content Creation in 2025

The Moz Blog

Overwhelmed by content creation?

AI 126
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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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The Death of the QBR

SaaStr

Just had a check-in call with a $50k a year vendor we use for SaaStr They sent a new sales rep to call who didn't know the account They just walked through a deck with data they didn't collect or know That we'd already read What a waste of everyone's time The Death of the… — Jason ✨????SaaStr 2025 is May 13-15✨ Lemkin (@jasonlk) October 2, 2024 So we’ve talked a lot on SaaStr about how Customer Success has changed over the past 24 months.

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ChurnZero named a Leader in the 2024 Gartner® Magic Quadrant™ for Customer Success Management Platforms

ChurnZero

The SaaS industry was hit hard in late 2022 through 2024. Shifts in market dynamics led investors to favor financial stability and profitability over “growth at all costs,” putting retention at the center of most businesses. The metrics of retention (gross revenue retention or net revenue retention) are now cemented as the qualifying metrics when investors and boards ask about a company’s health.

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Scytale Launches New Partnership Program with Managed Service Providers (MSPs), Helping Transform Compliance into a Competitive Advantage

Scytale

With Scytale’s compliance automation platform, MSPs can seamlessly scale compliance offerings to their clients, increase efficiency, and improve customer satisfaction. New York, NY, 18 October, 2024 Scytale is excited to announce the launch of its support for partnerships with Managed Security Service Providers (MSSPs). This partnership empowers MSPs in delivering scalable, high-quality compliance solutions through Scytale’s innovative automation tools, enabling MSPs to simplify security and reg