Sat.May 11, 2024 - Fri.May 17, 2024

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58% of You Say Sales Cycles Are Even Longer in 2024

SaaStr

So not everyone is seeing tougher times these days. SaaS outside of classic “B2B’ is often holding up well. Klaviyo, Toast, etc. just had very strong quarters. More B2B2C there. And AI is obviously on fire, pulling up AWS, Google Cloud, Azure, etc. Security remains on fire overall as well. But classic B2B SaaS is definitely in many cases seeing tougher times.

Azure 306
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The Benefits of Digital Disbursements

USIO

As time presses on, a world of paperless transactions catches up with the world everyday. Over time the world has seen a speedy decline with paper checks. Paper checks usually cost around $4 to $20 and fluctuates due to certain companies and how they function. The reason why they can be so expensive is that overtime additional expenses go into paper checks like the costs of labor charges, working hours dedicated to making the check, material costs, and other charges levied by banks.

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The Power of Market Validation and Strategic Experimentation

Predictable Revenue

Explore aspects of market validation, the importance of founder-led selling, and how strategic experimentation can drive growth. The post The Power of Market Validation and Strategic Experimentation appeared first on Predictable Revenue.

Marketing 130
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BI's Third Form : Office Hours with Benn Stancil

Tom Tunguz

On Thursday May 30th at 9:30 Pacific time, Office Hours will host Benn Stancil. Benn co-founded Mode, a analytics platform acquired by ThoughtSpot. He writes about the future of data & analytics on his blog & asks deep questions about core tenets of software including Do software companies actually have good margins? & Disband the analytics team.

AI 269
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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15 Amplitude Integrations SaaS Businesses Need in 2024

User Pilot

What are Amplitude integrations? How do they work? These are 2 of the questions we answer in this article. The main reason you should read it? To learn about the 15 best integrations that the Amplitude product analytics platform offers its customers! Let’s dive right in! TL;DR Amplitude integrations are connections that allow businesses to sync data between Amplitude and other tools or data sources for cross-platform data collection, management, and analysis.

Business 105

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How to Prepare for an SEO Conference, Including MozCon

The Moz Blog

Looking to make the most out of your SEO conference experience? Discover how the right preparation can boost your team's strength, energy, and enthusiasm during and after events like MozCon. Whether you're a seasoned attendee or a first-timer, our guide will ensure you maximize the rewards and make the most of this fast-paced environment. Let's dive in and make your conference experience truly unforgettable.

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How to Manage Recurring Billing with CardPointe

Subscription Flow

Did you know that the value of all card payments grew to more than $8 trillion in 2018? A major payment gateway that handled all this was CardConnect. A few important reasons why businesses flocked to CardPointe was because it simplified the payment process for their end consumer, it seamlessly integrated with other systems like accounting software, and offered solid security to the businesses to protect their end consumer’s payment details.

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Strategy as a Series of Beliefs

Kellblog

I’m always looking for better ways to distill strategy. My favorite strategy author is Richard Rumelt , who wrote Good Strategy, Bad Strategy and the more recent but less acclaimed follow-on, The Crux. I love Rumelt’s work for two reasons: He takes a wrecking ball to the garbage that is often passed off as strategy. Aspirations are not strategy.

Strategy 122
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8 Effective Customer Communication Skills for Your Small Business

Groove HQ

When a customer has an issue, how you communicate can make the difference between them leaving a 5-star review or turning to your competitor. Customers come in all shapes and sizes: friendly and patient, interested and indifferent, angry and erratic, etc. So how can you make sure that no matter what the situation is, you get […] The post 8 Effective Customer Communication Skills for Your Small Business appeared first on Groove Blog.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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The State of Subscription Apps with RevenueCat’s CEO Jacob Eiting and Growth Advocate David Barnard

SaaStr

A lot of you reading SaaStr are probably more B2B SaaS oriented and may not be paying attention to the consumer market, but it’s already massive and is continuing to grow quickly. In this week’s Workshop Wednesday, RevenueCat CEO Jacob Eiting and Growth Advocate David Barnard share their annual State of Subscription Apps report with us. You can tune into Workshop Wednesday every single Wednesday at 10 a.m.

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AI Spending Patterns : It's Not What You Think

Tom Tunguz

Ramp published its quarterly spending trends & revealed how businesses are spending on AI. There are many great data points that underscore the growth in AI but there are important nuances in the patterns. First, AI growth rates across the most popular vendors have fallen 78% annually. On average, these AI businesses are growing customer counts 105% ; the median is 38%. 1 However, this isn’t a uniform trend.

AI 300
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Frequently Asked Questions: Integrated Payments for Software Companies

USIO

Here are some of the most FAQs software companies ask Usio about integrated payments, along with comprehensive answers to help you navigate this critical aspect of your business. 1. What are integrated payments? Integrated payments refer to the seamless incorporation of payment processing capabilities directly within a software application. This means users can make and receive payments without leaving the platform, providing a smoother and more efficient user experience. 2.

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FastSpring at WordCamp EU 2024!

FastSpring

Ready to join the ultimate gathering in Europe for around 3,000 WordPress enthusiasts? If so, join FastSpring at WordCamp EU 2024 at Booth 13! We’d love to talk with you in person! Join us at the Lingotto Conference and Exhibition Centre in Torino, Italy from June 13 to 15 for an extraordinary event dedicated to all things WordPress. Immerse yourself in a diverse array of programs, workshops, and presentations, where industry experts will share their wisdom and cutting-edge trends will be unveil

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Dear SaaStr: Is It Common To Have a VC Fund a Seed Round in Milestones?

SaaStr

Dear SaaStr: Is It Common To Have a VC Fund a Seed Round in Milestones? It’s not common with typical Silicon Valley investors. But outside of that? It’s a little old school, but it’s not that uncommon. And run from a milestone-based “second check” Because really, it’s just a one-way option for the investor. If you had just one investor, then in a perfect world, this investor would get to dole out chunks of the initial investment and see how it goes.

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Are AI Companies Valued Differently Than Non-AI Companies?

Tom Tunguz

The Theory AI Index of publicly traded companies continue to outperform more classical software companies since we published the index earlier this year. In addition to the delta in absolute multiple, is there a difference in the factors that drive valuation? Across the five most important metrics, AI companies’ valuation correlates isn’t that much different than non-AI companies.

AI 283
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Clouded Judgement 5.17.24 - April CPI Update

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now April Inflation (CPI) Update After rising to ~4.7% about 3 weeks ago, the 10Y is now back down to ~4.35% April CPI: April CPI YoY was +3.4% vs expectations of +3.4% (and +3.5% in March) April CPI MoM +0.3% vs expectations of +0.4% (and +0.4% in March) April Core CPI (ex Food/Energy) YoY +3.6% vs expectations of +3.6% (and +3.8% in March) April Core CPI (ex Food/E

Cloud 157
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FastSpring Opens Austin Office, Strengthening Global Footprint

FastSpring

We’re excited to announce that FastSpring is set to broaden our global presence with a new office located in Austin, Texas. This strategic move is part of our ongoing effort to enhance our global footprint, which includes offices located in California, Canada, Ireland, the Netherlands, and most recently, Singapore. Austin is already home to some of FastSpring’s key team members, including our Chief Revenue Officer Mark Kole and Chief Marketing Officer David Vogelpohl.

Payments 157
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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The Top 5 Secrets for Building Great Products with Leaders at Slack, Rubrik, and Grammarly

SaaStr

As Product leaders, you have to build trust with CEOs and founders, align on vision and strategy, stay focused on the customer’s problem, and effectively navigate misalignment to ensure your product has the greatest chances of success right out of the gate. But how do you tactically achieve all of that? Tamar Yehoshua, former CPO at Slack and Partner at IVP, Anneka Gupta, CPO of Rubrik, and Noam Lovinsky, CPO of Grammarly, share practical advice from the trenches so you can build great products

Scale 304
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What Founders Get Wrong About GTM Efforts

Predictable Revenue

Kellen Casebeer and Collin highlight the strategic matrix approach. This approach aligns marketing efforts with current market realities. The post What Founders Get Wrong About GTM Efforts appeared first on Predictable Revenue.

Revenue 147
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Generating growth: Insights from a former software company CRO | Episode 37

Payrix

When it comes to software, success doesn’t hinge on innovation alone. Instead, it’s about understanding how to harness efficient growth. No one knows this better (or more intimately) than a software company Chief Revenue Officer (CRO). Adam Tesan, CRO at Worldpay for Platforms, is a seasoned executive leader with decades of experience in sales, marketing, and revenue in the software space.

Payments 147
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The Psychology Behind Search: Cognitive Biases in SEO

The Moz Blog

Discover the impact of cognitive bias on SEO and how to leverage the psychology of your audience to improve rankings, click-through rates, and brand reputation.

Branding 141
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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5 Interesting Learnings From Squarespace at $1.1 Billion in ARR

SaaStr

So with public SaaS companies continuing to grow, but revenue multiples often at relative lows, it can make sense in some cases to “go private”, invest in more growth for a few years, and try to IPO again down the road. Qualtrics did it, nCino just did it, and the latest is Squarespace. They are going private at an almost $7 Billion valuation.

Scaling 304
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Why Are Marketing Conferences Shrinking? And What Do Attendees Say They Want?

Sparktoro

I go to a lot of conferences. They built my career, and I have a soft spot in my heart for them. But, best I can tell, 2023 had both the fewest marketing conferences and the fewest total attendees of any year in the past 15.

Marketing 132
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News: U.S. Federal Judge and Epic Games Challenge Whether Apple Has Complied With Order to Allow Payment Steering

FastSpring

An evidentiary hearing in the Epic Games v. Apple case is following up on whether Apple has truly complied with the U.S. District Judge Yvonne Gonzalez Rogers’ order to allow app developers to “steer” users to third-party payment options outside of the native App Store. After a rejection by the U.S. Supreme Court in January allowed the lower courts’ rulings to take effect, Apple responded immediately by filing court documents that outlined its plans to comply, but those plans preserved most of A

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Google’s Surgical Strike on Reputation Abuse

The Moz Blog

Discover the aftermath of Google's targeted crackdown on reputation abuse. Analyze significant losses, identify patterns, and investigate the impact it has had on major brands.

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From Start to Scale: Driving Growth Through Seamless Payments Implementation

Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting

Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical

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Dear SaaStr: Should Founders Start Their Vesting at Date Of Incorporation So They Have Vesting Prior to Raising VC Capital?

SaaStr

Dear SaaStr: Should Founders Start Their Vesting at the point of incorporation so they have shares vested prior to signing a deal with investors? No. At least, don’t do too much of this. I got this backwards , as do most founders. We think “being vested” protects us from VCs. Yes, there can be some corner cases where that is true, I guess. Maybe.

Startup 290
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What would be considered a good revenue share agreement from a payments service provider for processing payments through my software platform?

USIO

A good revenue share agreement with a payments service provider depends on various factors including your software platform’s volume of transactions, the average transaction size, industry standards, and the services provided by the payment provider. Typically, revenue share agreements with payment service providers range from 1% to 5% of the transaction value.

Payments 130
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Open Models and Maturation: Assessing the Generative AI Market

Andreessen Horowitz

In this episode of the AI + a16z podcast, a16z partners Guido Appenzeller and Matt Bornstein discuss the state of the generative AI market, about 18 months after it really kicked into high gear with the release of ChatGPT — everything from the emergence of powerful open source LLMs to the excitement around AI-generated music. If there’s one major lesson to learn, it’s that although we’ve made some very impressive technological strides and companies are generating meaningful rev