Sat.May 10, 2025 - Fri.May 16, 2025

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Dear SaaStr: Our Biggest Potential Customers Are All Asking for Custom Features. When Do We Say Yes?

SaaStr

Dear SaaStr: Our Biggest Potential Customers Are All Asking for Custom Features. When Do We Say Yes? This is a classic enterprise SaaS challengebalancing the need to close big deals with the risk of overextending your team on custom work. Selling 90% out-of-the-box is great, but that 10% custom work can quickly spiral out of control if youre not careful.

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Credit Card Merchant Services: What to Look for (and What Most Businesses Miss)

Stax

Credit card merchant services are often viewed as a back-office function or necessary cost. And while its true that they involve fees and backend setup, thats only part of the story. When leveraged strategically, these services can become a key driver of business growth. With the right provider, merchant services can improve your checkout experience, increase cash flow, and unlock valuable business insights.

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12 Social Media Metrics You Should Be Tracking (And Why)

Buffer Resources

More doesn’t necessarily mean better. Think emails in your inbox, glitter on a Mother’s Day card, hot sauce… That applies to social media metrics, too.  You might be surprised to hear it. The more information you have, the better you can tailor your social media strategy, right? Well, not exactly. Not all social media metrics are created equal, and which ones to focus on comes down to your specific social media goals.

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The Impact of AI on Education & What It Means for Work

Tom Tunguz

The blocky charts. The ability to solve a hard test problem. The hidden game of Snake. My graphing calculator was a 7th grade miracle. AI is this generation’s graphing calculator. With about 2 years’ of studies, we can draw some conclusions on its impact. A meta-analysis published in Nature showed a medium to large impact on students. ChatGPT’s Select Impact on Higher-Order Thinking Condition/Scenario Effect Size 1 Significance (p-value) Overall Effect 0.457 < 0.001 Type of

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Airflow Best Practices for ETL/ELT Pipelines

Speaker: Kenten Danas, Senior Manager, Developer Relations

ETL and ELT are some of the most common data engineering use cases, but can come with challenges like scaling, connectivity to other systems, and dynamically adapting to changing data sources. Airflow is specifically designed for moving and transforming data in ETL/ELT pipelines, and new features in Airflow 3.0 like assets, backfills, and event-driven scheduling make orchestrating ETL/ELT pipelines easier than ever!

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Prepaid Card Issuing vs. Traditional Payout Methods

USIO

The way businesses pay vendors, employees, gig workers, and customers is changing fast. And prepaid card issuing is leading the charge. If your business still leans on traditional payout methods like paper checks or manual ACH, it’s time to consider what you might be missing. Lets explore how prepaid card issuing stacks up against traditional payoutsand what makes the most sense for your business.

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Overwhelmed IT team? How to scale without adding headcount

BetterCloud

Every IT team is grappling with the same reality: the ever-widening chasm between the demands placed on IT and the resources at their disposal. The stark figure of a 1:108 IT-to-employee ratio isnt just a statistic, its a daily challenge impacting our teams capacity, our ability to innovate, and ultimately, our contribution to the businesss strategic goals.

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Gen Z’s ‘Conscious Unbossing’: What It Means for CRM Leadership Strategies

Teamgate

Explore how Gen Z's 'Conscious Unbossing' is transforming CRM leadership, emphasizing collaboration, autonomy, and modern management strategies.

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Why IoT Monetization Fails—And How to Fix It Before It Costs You Millions

Blulogix

By BluLogix Team Why IoT Monetization FailsAnd How to Fix It Before It Costs You Millions Lets be honest. IoT and Telematics companies arent struggling to innovate. Youre deploying smart devices, generating rich telemetry data, and providing actionable insights to customers. But when it comes to turning those deployments into recurring revenuethings fall apart.

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GTM 146: The Future of Search, AI, and Digital Presence with Mike Walrath, CEO of Yext

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Mike Walrath is the CEO and Chairman of Yext, a publicly traded digital presence platform that helps businesses manage and synchronize their digital presence across search engines, maps, apps, and voice assistants by ensuring that information like locations, services, FAQs, and brand content appears accurately and consistently wherever customers search.

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Build the Case: Quantify the Real Costs of In-House Testing and QA Gaps

Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.

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Dear SaaStr: What Are Some Red Flags an Investor Might Not Be Serious?

SaaStr

Dear SaaStr: What Are Some Red Flags an Investor Might Not Be Serious? First, if youre not sure they want to invest they probably dont want to. And its 100% OK to ask. Just ask. The One Question To Ask At The End of Every VC Pitch: What Are The Odds You Would Invest? Just ask what are the odds theyd want to invest, based on what they know now. Beyond that here are clear red flags that an investor might not be serious about investing in your startup include: Overly Complex Terms : If the invest

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Should you buy or build your customer success platform?

ChurnZero

It’s the ultimate technology dilemma for customer teams and the execs who control budgets: should you buy or build your customer success platform? When presenting a business case for a customer success platform, you can expect this to be the primary objection of a CEO or CFO: can we build this in our CRM instead of buying a new tool? Should you use the tools you already have to build something that will kind ofget you what youre looking for, or should you buy a tool developed for that spec

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Say Hello to Your MozCon 2025 Speaker Lineup (So Far!)

The Moz Blog

MozCon is hitting the road in 2025 with two incredible events! Join us in London (August 12) or New York (November 6) to learn from industry leaders like Lidia Infante, Andy Chadwick, Wil Reynolds, and Lily Ray. Our speaker lineup spans technical SEO, AI content systems, creative PR, and community leadership. Delivering fresh insights and strategies you can implement immediately.

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Need to Know | Embedded Finance Unlocks Value for Underserved Small Business Sectors

Stax

The rapid evolution of embedded payments is reshaping industries and unlocking new opportunities, particularly for small business sectors that have often been overlooked. Adam Gray , Chief Transformation Officer at Stax, recently sat down with Hal Levey of PYMNTS to discuss emerging trends in payment processing and vertical integration. By enabling more tailored solutions, streamlining operations, and addressing vital concerns like fraud and security, embedded finance is becoming a crucial driv

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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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It May Be Easier to Sell a Second Product to New Customers, Not Existing Ones

SaaStr

So this is a seemingly simple post, but it’s a point I find many founders, CROs, CMOs and more get wrong. I got it wrong for a while too, until I started invest in and working with more vertical SaaS companies. And that is something somewhat counterintuitive: It may be easier to sell your second product to new customers than your existing ones.

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A CEO’s High-Level Guide to GTM Troubleshooting

Kellblog

I’ve written about this topic a lot over the years, but never before integrated my ideas into a single high-level piece that not only provides a solution to the problem, but also derives it from first principles. That’s what I’ll do today. If you’re new to this topic, I strongly recommend reading the articles I link to throughout the post.

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How to Implement RBAC and ABAC Authorization in Node.js APIs with Frontegg

Frontegg

Modern applications demand flexible and context-aware access control models, especially in domains like logistics, supply chain, and finance. Traditionally, Role-Based Access Control (RBAC) has been the de facto model. However, RBAC alone often falls short when business rules require dynamic attributes such as organizational units, teams, or individual ownership identifiers.

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ERP ≠ Monetization: Why Your Finance Stack Needs an Upgrade

Blulogix

By BluLogix Team ERP Monetization: Why Your Finance Stack Needs an Upgrade Lets get one thing straight: your ERP system is not your monetization strategy. Yes, it handles financial reporting, general ledger entries, and compliance. Its great at what its built for. But if youre relying on your ERP to handle the complexities of IoT or Telematics monetizationdevice-level billing, usage analytics, subscription logic, channel managementyoure setting it up to fail.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Our CAC is Way Too High. Should We Cut and Marketing To The Bone?

SaaStr

Dear SaaStr: We Have a $7m ARR Business But Our CAC is Way Too High. Should We Cut and Marketing To The Bone? Look don’t throw money away on sales & marketing. If your sales team can’t close anything , you need to part ways. If you are doing intiatives in marketing and they are bringing in zero customers, just stop those things. But more often, sales and marketing is closing some deals, just not enough.

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Clouded Judgement 5.16.25 - Net New ARR Trends

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Net New ARR Trends We’re about halfway through Q1 ‘25 earnings season. As you all know, one of my favorite metrics to look at is net new ARR added in a quarter. For some public companies, they disclose ARR.

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ZoomInfo Just Changed Its Ticker to $GTM – Here’s Why That Matters

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.

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When Will We Pay a Premium for AI Labor?

Tom Tunguz

AI agents are increasingly outperforming humans in various tasks, yet they typically cost 70% to 80% less. Will they ever be able to charge a premium? Waymo has reduced accidents by 82 to 92 percent in San Francisco. Waymos monitor more sensors, don’t fatigue, and react more quickly than humans. But, Waymo is often 13-33% cheaper than alternatives.

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What’s New in Apache Airflow® 3.0—And How Will It Reshape Your Data Workflows?

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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New SaaStr on 20VC! “The VC Playbook: What’s Working in 2025”

SaaStr

We’ve back this week on 20VC with Harry and Rory from Scale for another great deep dive on the latest in VC funding and more. We kick off with a quick deep dive on Vertical SaaS leader for restaurants Owner raising at $1 Billion — a deal SaaStr Fund led at seed. Why was it so hot? 5 Key Takeaways Capital is plentiful for the right metrics : Companies growing 10%+ MoM with $40M+ ARR can still close $100M+ rounds in days, while Series A rounds overall are down 81%.

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Unlockable Reels Are Coming to Instagram: Here’s How They Work

Buffer Resources

Instagram is quietly testing a new feature that could change how creators and brands share content — and I’m pretty excited about the potential. In their words: Unlockable reels are designed to encourage “a new, IYKYK way” of engaging with your community. The new Instagram Reels , also called “locked” or “secret code” reels, will require a (you guessed it) secret code to view.

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Why Shopping Cart Abandonment Happens + How To Reduce It

The Daily Egg

Shopping cart abandonment is an opportunity to win customers who came as close as possible to buying without actually making the purchase. Lets cover exactly. The post Why Shopping Cart Abandonment Happens + How To Reduce It appeared first on The Daily Egg.

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Best Recruitment Agency Transaction Management CRMs: A Comprehensive Guide

Nimble - Sales

Customer Relationship Management (CRM) systems tailored for recruitment agencies are critical for managing transactions, automating workflows, and optimizing the hiring process. This article explores the top recruitment agency CRMsNimble, Recruitly, RecMan, Bullhorn, Zoho Recruit, Loxo, and Recruit CRMfocusing on their The post Best Recruitment Agency Transaction Management CRMs: A Comprehensive Guide appeared first on Nimble Blog.

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Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

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Dear SaaStr: How Do I Become a Better SDR?

SaaStr

Dear SaaStr: How Do I Become a Better SDR? To become a better SDR, you need to focus on three key areas: precision, persistence, and value-add. Heres how you can level up: Stop Spraying and Praying : The era of blasting 10,000 generic emails is mostly over. Even with AI. Instead, focus on quality over quantity. Target 50 great prospects a week and make your outreach personalized and thoughtful.

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How I Turned One Community Conversation Into Weeks' Worth of Content

Buffer Resources

I have a tendency to treat coming up with content ideas as a solo sport. I’m used to sitting with my thoughts, combined with a post format I saw that I loved and want to recreate. And when I’m stuck, I scroll through my bookmarks with hundreds of post ideas for something to remix. I’ve been fortunate that that system works time and time again for me — but it’s not the only way to create.

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Semantic Search in Plain English: What You Need to Know

The Daily Egg

Search is no longer just about matching the exact words you type. Modern search engines aim to understand what you mean, not just what you. The post Semantic Search in Plain English: What You Need to Know appeared first on The Daily Egg.